
Laura-Elena Cojocaru
Engineer

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About me
Account & Project Manager | Passionate about Marketing and Project Management | Proven Organizer and Enthusiast for Driving Success
Education

Gheorghe Asachi Technical University of Iași
2017 - 2019Master's degree Developments in the design of shoes and leather productsIt is the only master's program in the field of footwear and leather goods in the country and among a few in Europe, which allows graduates to engage and quickly integrate into the labor market.

Gheorghe Asachi Technical University of Iași
2013 - 2017Bachelor's degree Industrial EngineeringIt is the only accredited Romanian academic program that prepares specialists for the footwear and leather goods industry. Graduates of the specialization can meet the requirements of the best national and international companies in the field, and the professional skills gained enable them to develop successful careers as a design engineer, technologist engineer or manager.
Experience

MUSETTE
Sept 2017 - Aug 2020EngineerBeing a dynamic and enthusiastic prototype engineer, with proven organizational and computer skills, my main responsibilities were:‣ support the team during plan, design, maintenance, and logistics;‣ motivate the team and maintain a productive work environment;‣ identify potential problems and notify in a timely manner;‣ solve internal complaints;‣ monitor processes, workers, and methods;‣ ensure products are completed on schedule;‣ make QC, write reports, and suggest recommendations for improvement;‣ optimise each flow/process;‣ constantly organise and checking the auxiliary materials stocks. Show less

Bigger Picture Solutions - BPS
Aug 2020 - Dec 2021Account ManagerBigger Picture Solutions is a performance ad network, doing media buying and affiliation on behalf of worldwide clients.Our expertise is programmatic media and using big data for user acquisition for mobile content and CPI campaigns.As an account manager dealing with the advertiser and brand awareness side, my main duties were:Daily responsibilities:‣ nourish the relationship with existing partners;‣ maintain communication and support on daily issues;‣ closely monitored and analyzed campaign performance data to identify areas of improvement;‣ improve overall campaign performance by providing actionable recommendations based on results;‣ research on new potential leads;‣ find and close new deals (leads, partners);‣ confirm numbers and ensure that invoices are paid on time.Weekly responsibilities:‣ handle weekly newsletter;‣ engage in online chats, groups with potential leads;‣ develop new advertisements using CorelDraw, Canva, Figma;‣ copywrite for each post, profile, page;‣ often post on social media (Linkedin, MyMediAds, Way2Media);‣ promote advertisements and create company awareness;‣ maintain a research database by identifying what the market needs. Show less

Hogarth Worldwide
Dec 2021 - Sept 2024Account ManagerHogarth is the largest creative content production specialist in the world, working across all media and industry sectors, to deliver complex solutions to today’s content challenges.As an account and project manager, my key responsibilities are:‣ maintain and flourish the day to day contact with EMEA clients;‣ efficient communication while preparing briefs;‣ coordination between internal departments (creative, development, audio-video, CGI, DTP, QC);‣ demonstrate a clear understanding of brand and guidelines;‣ crisis and resources management;‣ manage and monitor timelines and deadlines;‣ highlight and escalate quality control issues;‣ manage accuracy of the financial process. Show less

Yoop
Jul 2024 - Jan 2025CopywriterYOOP is a forward-thinking brand specializing in innovative vaping solutions, blending technology with lifestyle to deliver a unique consumer experience.As a Copywriter, my key responsibilities were:‣ craft engaging, SEO-optimized articles for YOOP and One Puff blogs; ‣ boost search visibility and audience engagement.

DiARK Marketing
Sept 2024 - nowAccount ManagerdiARK is a marketing agency that acts as a strategic business partner for its clients, offering tailored solutions to meet diverse marketing needs.As an Account Manager, my key responsibilities are:‣ oversee and coordinate the execution of deliverables across multiple client accounts;‣ manage monthly social media calendars, including research for relevant topics, copywriting for selected clients, scheduling posts, and making adjustments to content plans when necessary;‣ create and schedule newsletters in Mailchimp, ensuring engaging content and timely delivery;‣ monitor project progress and communicate updates to ensure deadlines are met;‣ facilitate communication between clients, internal teams, and suppliers;‣ analyze social media performance and prepare monthly reports with insights and recommendations;‣ ensure deliverables align with client expectations and diARK’s standards of quality. Show less
Licenses & Certifications

European Computer Driving License
ECDL- View certificate

Jeff Weiner on Leading like a CEO
LinkedInSept 2021 - View certificate

Affiliate Marketing Foundations
LinkedInAug 2021 - View certificate

Learning Web Analytics
LinkedInSept 2021 - View certificate

Social Media Marketing for Small Business
LinkedInSept 2021 - View certificate

Social Media Marketing Tips (2019)
LinkedInAug 2021 - View certificate

UX Foundations: Multidevice Design
LinkedInAug 2021 - View certificate

Mapping the Modern Web Design Process
LinkedInJul 2021 - View certificate

Social Media Marketing: Strategy and Optimization
LinkedInSept 2021 - View certificate

Super Connecting: The Secret of Professional Networking
LinkedInSept 2021
Languages
- itItalian
- enEnglish
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