John J. Nosal

Experience

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  Annie's Attic

  May 1982 - Oct 1988

  Graphic Artist

  •Defined the style for needle craft stitch illustrations used in printed publications.•Increased team productivity by organizing the PMT darkroom and implementing a schedule for camera work.•Illustrated (pen and ink) standard graphs used in the bi-monthly publications and pattern sets.•Developed a standardized filing system for the stitch illustration library which decreased the need for darkroom time.

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  The Needlecraft Shop

  Oct 1988 - Apr 1994

  Technical Director/Production

  • Contributed to the increase in sales from $4,500,000 to $12,000,000 within 4 years by developing a unique procedure and setting the standards for producing plastic canvas stitch placement diagrams.• Converted the company from traditional layout to Macintosh based desktop publishing, growing the department from 5 to 40+ local and remote users.• Increased network productivity by designing, implementing and maintaining an ethernet network for printing, file sharing and centralized backup.• Trained and supported 40+ users on desktop publishing software and company processes. Show less

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  Macromedia Inc. (Adobe Systems)

  Nov 1994 - Dec 2005

  • Supported 50,000 customers on issues with Contribute, Dreamweaver, Fireworks, FlashPaper 2, FreeHand and Homesite at the tier 3 level. This included public forum (social media) where he actively participated, monitored and answered questions regarding product line.• Increased customer satisfaction by communicating the need for maintenance updates as the liaison between the customers and product engineering.• Developed and presented training for new product features to 30+ worldwide support team members.• Decreased the number of calls coming into the call center by proposing and developing a standard TechNote for all products that listed known product issues.• Participated and monitored the forums and other public / social media sites to insure the customer was being supported. Show less

  • Team Lead / Sr. Technical Support Engineer

    Apr 2001 - Dec 2005

  • Technical Support Supervisor

    Jul 2000 - Apr 2001

  • Sr. Technical Support Engineer

    Apr 1997 - Jul 2000

  • Technical Support Engineer

    Jun 1995 - Apr 1997

  • Technical Support Specialist

    Nov 1994 - Jun 1995
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  Trinity Stairs Inc

  Jun 2006 - Nov 2008

  Graphics / Marketing Manager (SEO / Social Media)

  Over saw the daily operations of the Graphics Department. This includes the web presence (SEO, SEM and Social Media), creation of advertisements and sales/promotional materials. Photography of new products and model home product installations. Manage the image library and archives of the company. Manage and maintain the internal and corporate websites.Introduced the company to using social media as a way to increase brand awareness through Twitter and other social media sites.

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  CareerConnection

  Dec 2008 - Jan 2019

  Director of Internet and Technology (SEO and Social Media Evangelist)

  Provider of volunteer leadership and regular presenter on the subject of Social Media and SEO to help the members to get the most from the job search resources.• Manage social media presence on Twitter, Facebook and LinkedIn Group by adding new content and managing members.• Website / SEO maintenance to make low level changes to the code. This include monitoring the sites Google analytics and make regular updates to Keywords to increase SEO value.• Lead presenter on the social media site LinkedIn where he regularly presents to 100+ members on both introductory and advanced LinkedIn techniques. Show less

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  NosalCentral LLC

  Jul 2009 - Sept 2020

  The CEO of SEO - Digital Marketing Consultant | SEO | Website Design

  NosalCentral LLC - A Digital Marketing Consultancy, provides services to business in Search Engine Optimization (SEO), Web Design and Branding.If your business in not being found on Google you are missing out on potential business. I can help your website increase your ranking on Google and help your business grow through organic search engine optimization (SEO) and the optimization of your web branding.• Where do you rank in the results of a Google search (SEO)? I can work with you to increase your SEO results and insure that your website visitors find the information they are looking for.• SEO Analysis of your current website ranking, competition ranking and keyword identification.• Creating SEO rich website designs using content management systems like Joomla and WordPress and industry leading software from Adobe Systems (Dreamweaver and Fireworks).• Not sure how to use social media to promote your product or services? Having trouble getting started or even knowing what to do? The first step is to call NosalCentral and we can help you get started in a language that you can understand.• Increased site traffic by over 300% for a client using Organic SEO Techniques.• Moved a client to page one of Google by optimizing (SEO) his keyword usage on his site.• Repaired a clients contact form on his website. He now is receiving multiple warm leads each week. Show less

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  Advice Local

  May 2015 - Nov 2016

  As a member of the marketing and branding team that is responsible for the corporate branding and marketing for it's three brands of AdviceLocal.com, BernadetteColeman.com and RocksDigital.com. My responsibilities are:• Website Design and Maintenance for the 6 websites and future projects using WordPress.• Manage email marketing and the various process that are part of the inbound marketing funnel that generates leads and nurtures potential clients and investors.• Produce and provide voice talent for the Rocks Digital Audio Network which shares the latest on Local, Social and Mobile. Show less

  • Director of Web Development | Digital Firefighter

    Apr 2016 - Nov 2016

  • Director of Interactive Marketing and Branding

    May 2015 - Apr 2016
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  Fabric Café, Inc.

  Jan 2019 - now

  Vice President Sales & Technology

  Fabric Cafe is the publisher of 3-yard quilt patterns (60+) and books (22) that are changing the way people think about quilting. We sell our products through the web at FabricCafe.com, Etsy, and physical Quilt Shows around the country.My Big Win!!!... Fabric Cafe's main income was through touring the country and vending at various quilt shows around the country. In March of 2020, this all changed with the COVID19 outbreak. We had to find a way to continue with sales and support our team financially. On the drive home from a canceled show, the idea of a Virtual Quilt Show was conceived. We started doing Facebook Live videos where we showed the products, 3-Yard Quilt Kits, that previously were sold at quilt shows. It was a total success with exceeding annual web sales by 400% and setting new records with gross income. Show less