Tanti Azalea

Experience

• 

  Provoke! Magazine

  Jan 2013 - Jan 2014

  Representative

  Being Represntative at my high school for Provoke! Magazine

• 

  PT. Mitra Adiperkasa Tbk

  Jul 2018 - Nov 2018

  Merchandiser Intern

  Internship Program for Brand Skechers especially handling shoes.

• 

  Tokopedia

  Jul 2019 - Dec 2020

  Merchandiser for Tokopedia Merchandise Store.- Planning product ranges and preparing sales and stock plans in conjuction with suppliers and procurement- Liaising internally across business units and also externally to suppliers and vendors- Maintaining a comprehensive library of appropriate data- Analyzing every aspect of bestsellers item on Tokopedia Merchandise's store- Gathering information on customers's reaction to products- Uploading products and managing PDP for Tokopedia Official Merchandise store- Running daily, weekly, and monthly reports- Updated stock and ensuring stock levels are correct Show less

  • Business Development - Merchandiser

    Oct 2019 - Dec 2020

  • Merchandiser Intern

    Jul 2019 - Oct 2019
• 

  Kanmo Group

  Dec 2020 - now

  As a Senior Product Owner, I lead end-to-end digital initiatives that enhance customer experience, optimize operational workflows, and support business scalability across omnichannel platforms.Key Achievements:- Upgraded Magento to version 2.4.5, enhancing platform stability, performance, and security across multiple retail brands.- Successfully launched GiftCards for Mothercare, Coach, Kate Spade, and Cole Haan, and introduced a Gift Registry feature for Mothercare, expanding value-added services for customers.- Directed the mobile app system migration from Ionic to Flutter, enabling faster development cycles and improved user experience through modern technology.- Rolled out a new Order Management System, streamlining the online order fulfillment process and significantly improving operational accuracy and visibility.- Deployed a Multi-Location inventory feature across marketplaces, which contributed to a 30% increase in GMV by enhancing inventory allocation and fulfillment capabilities.Skills & Focus Areas:With a growing focus on backend system architecture and technical product leadership, I’ve contributed to system design decisions involving API frameworks, order flow mapping, and database optimization. This technical grounding enables me to collaborate effectively with engineering while aligning solutions to retail business needs and customer expectations. Show less Project:Website Havaianas.co.idAnchanto (Enabler for online channels)Hotjar x Shopify HavaianasDot Digital x Shopify HavaianasJob Desc:- Key person to Shopify and Anchanto tools- Point of contact for all integration regarding Shopify and Anchanto tools- Website enhancements on Shopify, to test, improve, A/B test and enhance conversion- Analyse performance to improve tools and team outputs and partner with teams within digital as well as Principles, Brand teams and 3rd Party solution providers. Show less

  • Associate Product Manager

    May 2025 - now

  • Senior Product Owner

    Mar 2022 - May 2025

  • Digital Product Owner

    Jun 2021 - Mar 2022

  • Online Trading Merchandiser Executive

    Dec 2020 - Jun 2021