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Pallavi Sharma

Pallavi Sharma

Intern

Followers of Pallavi Sharma763 followers
location of Pallavi SharmaGurugram, Haryana, India

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  • Timeline

  • About me

    Digital Marketing & Secondary Research | Ex-NICDC

  • Education

    • MICA | The School of Ideas

      2022 -

    • Gargi College

      2014 - 2017
      Bachelor of Commerce Business/Commerce, General First Division

    • DAV Public School sector 14, Gurgaon

      -

  • Experience

    • Mentored Research

      Feb 2015 - May 2015
      Intern

      Undertook research on Profit versus operation trade off for a public listed company

    • National Industrial Corridor Development Corporation

      Feb 2018 - Sept 2021
      Ops & Research

    • HSIIDC (Haryana State Industrial & Infrastructural Development Corporation Limited)

      Feb 2018 - Feb 2018
      HR Intern

    • Google Operations Center

      Sept 2021 - now
      Digital Marketing and Research Senior Associate

      • Manage and scaled search and Performance Max advertising campaigns for key clients in AMER market, driving successful account growth.• Conduct comprehensive Google Ads account audits, identifying critical areas for improvement and implementing strategic recommendations.• Implement effective optimization strategies for Performance Max campaigns, maximizing conversion value through audience signals and asset group variations.

  • Licenses & Certifications

    • Google Ads Search Certification

      Skillshop
      Nov 2023
      View certificate certificate

    • Google Ads Essential Training

      LinkedIn
      May 2022
      View certificate certificate

    • Social Media Marketing Foundations

      LinkedIn
      May 2022
      View certificate certificate

    • Excel Essential Training (Office 365/Microsoft 365)

      LinkedIn
      Aug 2021
      View certificate certificate

    • Google Analytics 4 (GA4) Essential Training

      LinkedIn
      Feb 2022
      View certificate certificate

    • Digital Marketing Foundations

      LinkedIn
      Jan 2022
      View certificate certificate

    • SEO Foundations

      LinkedIn
      Mar 2022
      View certificate certificate

    • Fundamentals of digital marketing

      Google
      Jul 2021

    • HR Analytics

      Udemy
      Jul 2021

    • Financial Modelling and Valuation Analyst

      Corporate Finance Institute® (CFI)
      Jul 2021