Lexi Rochell

Experience

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  La Nail Spa

  Feb 2008 - Jun 2010

  Receptionist

  • Greeted clients with warm and friendly welcome; interacted with customers while providing excellent service• Maintained spa’s calendar by scheduling and adjusting appointments using SALON booker, a CRM solution• Maintained customer profiles using SALON booker• Managed and executed daily to-do which included cleaning, sanitation and closing procedures• Cashiering and daily money drop-offs to bank• Excellent product knowledge to grow sales

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  Clear Channel Europe

  Apr 2012 - Jan 2013

  Marketing And Promotions Intern

  * Reaches out to the community to inform people of events and promotions.* Responsible for setting up and taking down booths and sound systems during events.* Interacts with listeners during concert and party events.* Updates KMEL website, which includes, but is not limited to, uploading photos and videos to blogs.* Handles filing and record keeping duties; performs data entry as needed.

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  Eat Le Truc LLC

  Jul 2012 - Jan 2013

  * Created brochures, cards, coupons and other marketing items using Adobe Illustrator CS6.* Distributed marketing materials to clients, investors and daily customers.* Updated social networking sites such as Twitter, Facebook, and Instgram.* Emailed monthly newsletters to prospective and past clients. * Assisted customers with orders using digital Point of Sales system.* Handled responsibility of troubleshooting issues with software and equipment as needed.* Performed daily duties involving setup and take down of outside dining area and menus.* Served and interacted with customers while providing excellent service.* Cleaned and sterilized kitchen daily; washed dishes; prepared food for daily pack out.

  • Sales And Marketing Intern

    Jul 2012 - Jan 2013

  • Waitress

    Jul 2012 - Jan 2013
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  Flight 001

  Aug 2013 - Nov 2015

  Assistant Manager

  * Assist customers with questions and sales with excellent service and product information* Merchandising stores to promote items and sales* Inventory/Data management* Conducting product research to better sales and product knowledge* Looking for new products and reaching out to potential vendors* Studying sale reports and creating metrics reports to boost profit forecast

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  Nextsport

  Nov 2015 - Jan 2016

  Customer Service Representative/Office Manager

  • Assist customers with questions and sales by providing excellent service and product information online and over the phone• Process and control orders using SPS Commerce, Netsuite, Walmart Portal, Amazon and Woocommerce solutions• Creating and maintaining multiple metrics reports including inventory, quality control and sales • Shipping and receiving of local and international products• Coordinating meetings with partners, investors and vendors • Preparing, sorting and distributing incoming and outgoing mail• Management of office calendar and CEO schedules to reflect meetings, travel dates, projects and deadlines• Detailed document management which included scanning, copying, faxing and filing as well as E-Filing• Maintaining office supply inventory and troubleshooting office equipment • Constant use of all Google Drive and Microsoft Office programs to complete daily task• Capturing and editing product photos to be used on Amazon, our website and social media platforms Show less

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  Face Reality

  Jan 2016 - Jan 2018

  Marketing Coordinator

  • Supporting the marketing manager and CEO with day-to-day activities and project management to ensure all projects are completed efficiently and effectively• Oversee development of marketing materials for print and digital media• Coordinating marketing campaigns with specific CTAs to meet goals such as enhancing online presence, developing social engagement, expanding social following and overall development of brand awareness • Creating branded office and marketing materials, including but not limited to company handouts, business cards, promotional flyers and social media imagery, newsletter template creation, web page development and more• Front end website management using HTML/CSS coding within Wordpress and NewKajabi • Administrative support to all departments including but not limited to filing, technical support, data entry, creating spreadsheet reports, management of documents and faxing Show less

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  Collins Financial Services Group

  May 2018 - Apr 2019

  Marketing Coordinator

  Responsible for planning, implementing and monitoring all social media stratigies and plans in order to increase brand awareness, improve marketing efforts and increase sales. This includes the implantation of all Collin's FSG cohesive identity and other marketing tactics to increase leads.

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  Engel & Völkers

  May 2019 - Jul 2021

  Real Estate Marketing Coordinator

  Coordinating with agents to identify marketing needs and implement strategies to meet goals using email, print and social media and other web-based platformsExecute agent strategies by curating marketing materials including but not limited to exposes, farming pieces, email marketing pieces and other digital graphics using Canva, InDesign and PhotoshopBack-end website management on corporate and private websites using Wordpress, Chime and HTML-based website platformsSEO development and management Blog and article writing for monthly newsletter and special campaigns as neededLight photographyGenerate, edit, schedule, and publish engaging content daily (i.e. original text, photos, videos and news)Develop timelines and maintain calendar deadlines for projects, campaigns, etc.Collaborate with, build relationships with, and serve as the primary contact for potential influencers, sponsors, partners, etc.Read, write, and edit copy, ensuring that all content is aligned with the social and marketing voice across platformsImplementing online and social media marketing campaigns using Adwerx and Facebook Business Ads Manager; creating and reporting analytical data to ensure positive ROICreating and building relationships with Advisors, Developers and other key partners within and outside of the companyIdentify and improve organizational development aspects that would improve content and workflow (i.e.: employee training, budget strategies, etc.). Standard administrative duties such as filing, faxing, scanning, management of files, organizing Show less

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  TREF Legacy Center

  Sept 2021 - Jun 2022

  Social Media Marketing & Communications Manager

  • Creating, developing, and managing all brand/marketing projects and campaigns, measuring all content and platform performance for optimal distribution and engagement• Overseeing the development of marketing materials for print and digital media• Developing and maintaining project timelines and deadlines for projects• Managing all team departments to meet performance expectations and timelines • Read, write, and edit copy, ensuring that all content is aligned with the social and marketing voice across platforms• Collaborate with, build relationships with, and serve as the primary contact for potential influencers, sponsors, partners, etc.• Coordinating marketing campaigns to meet goals such as enhancing online presence, developing social engagement, expanding social following, and overall development of brand awareness strategies• Front and backend website management on platforms such as Shopify, Wix, Clickfunnels, etc.• Creating branded office and marketing materials, including but not limited to company handouts, business cards, promotional flyers, and social media imagery, newsletter template creation, web page development, and more Show less

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  DTJ DESIGN, Inc.

  Oct 2022 - Jan 2024

  Marketing and Administrative Coordinator

  • Primary responsibilities included working with various principals and leadership in the preparation of proposals, project qualifications, and other related materials as needed, in turn winning several million-dollar funded projects in cities such as Las Vegas, Austin, Boulder, Atlanta, and more• Preparing resumes and related experience proposals for staff and leadership• Submitting projects for domestic, and international awards• Project research and analytic preparation for reports using Adobe Creative Suite and Microsoft Office• Creation of quarterly social media strategy on platforms such as LinkedIn, Instagram, and Facebook with monthly reporting to marketing management• Design of internal and external email campaign graphics, meeting brand standards and marketing schedule• Proven organizational skills including attention to detail while managing multiple requests, assessing priorities, and meeting deadlines• Provided executive assistance to leadership including calendar management, client relationship management, travel booking accommodations, file and materials organization, and light bookkeeping• Provided administrative support to in-office staff such as file management, office supply inventory, data entry, and other general clerical duties Show less