Experience

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  Kbga 89.9

  Jan 2005 - Jan 2006

  Disc jockey

  • Spun an early morning variety playlist show titled, “Waking Up With Wiley.” • Broadcasting solo in the studio, selecting the music, playing the advertising, answering phone requests, handling ticket giveaways, and posting playlists to Pitchfork Media.

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  University theatre

  Jan 2006 - Jan 2009

  Assistant to director

  · Acquired valuable real world management skills from booking shows to show production.· Managed backstage operations for the following concert productions, Modest Mouse, John Prine, Bright Eyes, Taj Mahal, Lady Smith Black Mambazo, comedy act Carlos Mencia, and performing arts such as the Alvin Ailey Dance Troupe, and many others.

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  Marigny productions

  Jan 2006 - May 2008

  Production manager

  • Managed the marketing team, production crew, and fiscal responsibilities for 32 concerts in 20 months.• Created and implemented the grassroots and viral marketing campaigns through various channels, postering, handbilling, social media outlets, and ticket giveaways.

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  Paradigm talent agency

  Jan 2008 - Jan 2009

  Jr. agent

  • Conducted multiple talent management duties that included the creation of email campaigns, fiscal management, weekly profit and loss breakdowns, as well as client relations to maximize promotional strategies for the artist and promoter. • Constructed the routing of major tours that included Toby Keith as well as booking up-and-coming acts.

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  Mountain town music

  Jan 2009 - Jan 2011

  Board member

  Work on the board of directors of Mountain Town Music a 501C-3 non-profit organization. We exist to produce, foster, and support live music which enhances the cultural experience for Park City and Summit County residents and visitors.

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  Backcountry

  Oct 2009 - Mar 2016

  • Developed strategic partnerships with major outdoor brands that included Subaru North America, Liftopia, Hipcamp, and Teton Gravity Research to extend our brand to new audiences. • Redefined and redesigned Backcountry's brand book to accurately align Backcountry's broadened market position.• Championed Backcountry’s sticker program, which has generated over 500,000 leads, exposed the brand to countless potential customers, while creating brand loyalists.• Created the vision and design for Backcountry's 20th Anniversary Collection, to recognize two decades as an industry leader. Brand collaborations with Arc'teryx, Smith Optics, and DaKine. Show less • Original architect and manager of the company's social media strategy for 11 different online retail brands.• Selected to create the social media marketing department from over 500 candidates. • Continually tested, refined, redefined and implemented the social media strategy that increased brand loyalty, revenue, and customer value.• Managed Backcountry's brand image in social media to extend market position into new customer segments.• Measured the channel's success through various analytics platforms that included Omniture, Google Analytics, and social platform's native analytics tools. • Collaborated across multiple departments to ensure all Backcountry's social media channels were on target and on message for the brand's goals.• Served as a corporate ambassador at nationally broadcast events that included Dew Tour and Tour of Utah. Show less

  • Brand Project Manager

    Sept 2015 - Mar 2016

  • Social Media Manager

    Jun 2010 - Aug 2015

  • Gearhead

    Oct 2009 - Jun 2010
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  Park city lodging, inc.

  Oct 2016 - Aug 2019

  Director of marketing

  • Conceived, selected resources needed, then led team to develop and implement a new pricing strategy which resulted in double-digit revenue growth.• Managed sales and marketing including developing strategic business plans, marketing budget, ensuring overall profitability, revenue growth, brand awareness, guest and owner satisfaction.• Launched automated lifecycle email campaigns to drive direct sales and increase customer retention. • Created new partnerships with distribution channels to increase our reach and drive incremental revenue. Show less

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  Beyond

  Sept 2019 - now

  • Manager of Onboarding & Implementation

    May 2023 - now

  • Manager, Customer Success

    Feb 2022 - Dec 2023

  • Senior Customer Success Manager

    Sept 2019 - Feb 2023