Madeline Gorman

Madeline gorman

bookmark on deepenrich
location of Madeline GormanWest Palm Beach, Florida, United States
Followers of Madeline Gorman848 followers
  • Timeline

  • About me

    Project Manager at 2TON

  • Education

    • Palm beach state college

      2008 - 2010
      Associate of arts (a.a.) mass communication/media studies
    • Florida international university school of journalism and mass communication

      2010 - 2012
      Bs school of journalism and communication
  • Experience

    • Bridge design associates, inc.

      May 2013 - Jul 2015
      Marketing communications assistant

      As a Marketing Assistant at Bridge Design Associates, I provided administrative support to the owner of the company and his entire team. I prepared presentations, requests for Qualifications Packages, and project reports. I assisted in maintaining web content and executing social media strategies, updated databases and media lists, tracked project reports and media exposure, facilitated effective internal communications, maintained the team's field visit calendars and other appointments.In this position, I was able to strengthen my editing and researching skills. My time at Bridge Design also proved to enhance my communication abilities (oral and written). The day to day tasks at Bridge design required me to have strong attention to detail and organizational skills. Show less

    • Wgi

      Jul 2015 - Feb 2020
      Social media and digital marketing specialist

      Comprehensive management of social media profiles for anational company: Facebook, LinkedIn, Instagram, Pinterest, Twitter, and YouTube• Leading ideation and social content strategy to develop, allsocial media profiles based on company vision, goals, KPIs, andtarget audience• Create, execute, and manage all social media profiles and messaging;including awareness campaigns, activations and the tracking of allsocial campaigns• Leverage social media management and analytics tools, including butnot limited to, Facebook Insights, Twitter Analytics, and GoogleAnalytics to measure results and optimize campaigns• Produce social media ad campaigns utilizing compelling content andcopywriting, resulting in follower growth, increased engagement andcustomer loyalty Show less

    • Basic fun!

      Feb 2020 - Oct 2021
      Digital marketing manager

      Manage the day-to-day execution of all trade and consumer-facing Digital Marketing including but not limited to managing Social Media, Digital Advertising, Web, Influencer (Earned & Paid) and E-commerce needs. Working collaboratively with cross-functional teams to meet company objectives.• Manage day-to-day relationships with outside agencies and vendors.• Translate brand and product positioning and online marketing strategies into effective campaigns.• Partner with sales team to capitalize on new opportunities across E-commerce platforms.• Work with agency partners on all influencer campaigns to asses talent and content, managing campaign from start to finish.• Manage aspects of the global marketing budget that relate to digital. Show less

    • 2ton

      Oct 2021 - now
      Project manager

      In my position as Project Manager, I am responsible for: - Day-to-day leadership and management of assigned projects- Big picture status reporting to client and senior executives- Setting up projects and tasks in management software- Monitoring and controlling project budgets and spend- Being an escalation point for the clients- Connecting the right team members with the client- Organic account growth- Financial oversight and reporting- Understanding key client drivers in client decision making Show less

  • Licenses & Certifications

    • Hubspot content marketing certification

      Hubspot academy
      Feb 2018
    • Real marketing and branding for aec professionals

      Zweig group
      Apr 2018
    • Creating better blog content

      Lynda.com
      Nov 2017
      View certificate certificate
    • Social media marketing with facebook and twitter

      Lynda.com
      May 2016
      View certificate certificate
    • Facebook blueprint certification

      Facebook
    • Sprout social certified professional

      Sprout social, inc.
      May 2018
    • Hootsuite social media certification

      Hootsuite media inc.
    • Facebook advertising

      Lynda.com
      Sept 2016
      View certificate certificate
    • Up and running with linkedin sponsored content

      Lynda.com
      Apr 2016
      View certificate certificate
    • Hiring and keeping great talent

      Zweig group
      Jul 2017
  • Volunteer Experience

    • Social Media Coordinator

      Issued by WAKA Kickball & Social Sports on Aug 2014
      WAKA Kickball & Social SportsAssociated with Madeline Gorman
    • Campus Correspondent

      Issued by Student Health 101 on Aug 2010
      Student Health 101Associated with Madeline Gorman