Doug Mollenauer

Experience

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  Booz Allen Hamilton Inc.

  Jan 1999 - Jan 2001

  Sr. Consultant, Wireless Services Group

  Performed wireless communications market analysis and strategic planning for public and private sector clients.• Led project team to evaluate radio network interoperability for the U.S. Coast Guard.• Assessed commercial wireless technology market drivers and trends for Department of Justice.• Developed white papers, presentations, and strategic plans for Department of the Treasury. Project manager for Focus Group on Salt Lake City land mobile radio architecture.

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  Superconductor Technologies

  Jan 2001 - Jan 2004

  Marketing Manager

  Managed marketing activities for publicly traded manufacturer of high-performance wireless filters and amplifiers.• Developed marketing and messaging around new product launches and corporate initiatives. • Wrote articles, press releases, collateral, datasheets, and web content. • Developed creative for ads and direct mail.• Prepared market and competitive analysis reports. • Published award-winning annual reports and created presentations for investors and analysts. Integral team member for $18.4 million raise in debt and equity investments.• Redesigned corporate website, leading to 50% increase in ave. daily traffic. Show less

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  VeriSign, Inc.

  Jan 2004 - Jan 2008

  Manager, Product Marketing and Strategy, Global Messaging Services

  Managed product marketing and strategic analysis for a suite of mobile messaging services sold to operators, media providers, and consumers. >125% traffic growth and >$100M revenues annually.• Product manager for Backup Plus (cloud-based mobile data backup service). Defined product, created requirements (MRD, PRD), developed go-to-market (GTM) strategy, and sold into key customers. • Developed messaging and sales tools for Inter-Carrier Messaging, Mobile Content Delivery Network, PictureMail (first mobile photo sharing service in US; >10M users) and other products.• Performed strategic analysis of potential new markets and developed market entry plans.• Drove business development, engaging potential partners and opening new sales channels. • Trained sales teams and channel partners. • Evangelized products at industry events and tradeshows.• Developed white papers, datasheets, sales decks, demos, RFI and RFP responses, proposals, contracts, pricing, and other supporting documentation. Show less

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  Rearden Commerce

  Jan 2008 - Jan 2009

  Senior Manager, Product Marketing

  Managed product marketing and partner relationships for SaaS company providing online travel and expense management software.• Launched International Mobile Service, an innovative product that reduced the cost of using mobile devices abroad. Drove improvements to product, user experience, and messaging. Managed partner relationships and marketed into key channels. • Launched transportation marketplace, Global Ground Automation, developing positioning, sales tools, PR, corporate identity, and website content.• Managed outbound communications for product releases, honing process to ensure timely delivery and holistic view of new features and enhancements. Show less

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  DNAMO Marketing

  Jan 2009 - now

  Director

  Lead engagements for technology marketing consultancy providing broad range of marketing functions, including product marketing, product management, go-to-market (GTM) strategy, market analysis, messaging and positioning, and business development, with focus on enterprise software, SaaS, e-learning, and mobile.• Director of Product Marketing for Impartus Innovations, an edtech startup providing SaaS-based video learning solutions for higher education and corporate training. Developed product strategy, roadmap, and launch plan for all products. Led content development, digital strategy, and PR efforts. Released comprehensive revision of platform functionality and user experience (UI/UX). Trained sales, customer success, and channel teams and presented customer demos. Repositioned company to extend value to include personalized, blended learning. Impartus became market leader in India, with >2x customer and revenue growth and >3x user growth over last two quarters.• Drove market analysis and business development for Gnowbe, a mobile-based microlearning solution for employee onboarding and training, and WizIQ, an education technology company providing cloud-based video conferencing and online course delivery for schools and enterprises. • Director of Product Marketing for Velti, a mobile marketing and advertising technology provider. Established product marketing function, focusing on platform adoption and product evolution.• Led business development for Jasmere, an online social buying provider, and RideSpring, an online commuting solution.• Led market opportunity assessments for Tanalus, an internet advertising solutions provider.• Developed content library for InsideTrack, a technology-enabled educational coaching provider. Show less