Annisa Ardiani

Experience

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  Kampus Update

  Jan 2018 - Dec 2018

  Student Partner

  Kampus Update is a youth opportunities hub, providing information on opportunities for internships, scholarships, part-time, volunteering, and competitions for students. As a Student Partner, my jobs are but not limited to:- introducing Kampus Update to my university's student organizations and communities- being involved in Kampus Update's events, mostly handling registration and other administrative tasks.

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  Otoritas Jasa Keuangan

  Jul 2018 - Aug 2018

  Intern

  I was assigned to Departemen Perizinan dan Informasi Perbankan, specifically in Data and Personal Bank Information Division.My responsibilities are:- conducting Pendidikan Profesional Berkelanjutan (PPL) for Public Accountants, collaborating with Institut Akuntan Publik Indonesia (IAPI)- updating data of Public Accountants in Banking Sector- updating the directory of banks in Indonesia- compiling bad credit notes of BoD and BoC candidates- learning the process how to be a registered professional accountant in OJK Show less

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  Jazz Goes To Campus

  Mar 2019 - Dec 2019

  Coordinator of Publication Division

  Jazz Goes To Campus is an annual jazz music festival held by FEB UI students. I led a team of 18 along with 3 vice coordinators in building audience’s awareness through planning, executing, and analyzing social media marketing, media partnership, and offline marketing. I was also responsible for press release writing.In terms of social media, my team planned and made content for JGTC's social media. While in media partnership, we engaged with media companies, conducted press conference, and wrote press release to be published to the media partners. In offline marketing, we promoted the festival through roadshow and promotion tools distributions (poster, flyers, etc.).Key achievements:- Successfully gathered total crowds of 17,000 people- Partnered with 50+ media partners, including big media companies (TV, radio, and digital media) such as Trans TV, Kumparan, and Prambors Radio- Gained 20,000 Instagram followers through content marketing and Instagram Ads- Our press release was published at LINE Today's website and Good News From Indonesia’s website Show less

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  Lingkaran

  Jun 2019 - Dec 2019

  Community Ambassador

  lingkaran is a leading creative education platform in Indonesia. As a community ambassador under Lingkaran Youth Community Development Program (LYCDP), my responsibilities are:- Assisting programs (digital marketing lessons, business lessons, etc.): re-registration officer, usher, documentation, and hosting the class.- Attending mentoring and development program with lingkaran team: Ikigai Class, Design Thinking Class, and Project Management Class.

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  Prestisa

  Jun 2019 - Aug 2019

  Business Development Intern

  Prestisa is an e-commerce company in consumers goods (florist, catering, cakery) industry.My responsibilities and achievements are:• Created daily content and design for Instagram account (2-3 posts a day).• Analyzed competitors weekly and deep research on appropriate selling price.• Achieved 200 new followers that lead to sales increment through content marketing.• Initiated payment partnership with payment gateway, banks, and e-wallet.

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  PwC Indonesia

  Jan 2020 - Mar 2020

  Assurance Intern

  As an Assurance Intern, my responsibilities are:• Handled vouching for Sales, PPE, and Account Payable for a client in Energy and Resources industry.• Analyzed year-over-year financial statements to be discussed by the director and my audit team.

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  Kampus Update

  Jun 2020 - Nov 2020

  Social Media Manager

  Created educational and career-related content for students and fresh graduates on Instagram, Twitter, Facebook, and LINE.• Led 2 social media admins in creating and posting contents about personal development and work preparation.• Initiated content calendar that increased the efficiency in scheduling posts from partners and internal team.• Gained 2,500 followers organically and reached audiences widely across the nation in 1 month.Clients handled for sponsored/partnership content: Danone Indonesia, Unilever Indonesia, Universitas Prasetiya Mulya, TikTok Indonesia Show less

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  Skill Academy by Ruangguru

  Jun 2020 - Sept 2020

  Talent and Partnership Management Intern

  • Identified potential talents to be an instructor for the destined course, acquired 7 talents in 3 months.• Negotiated and liaised with partners for collaboration.• Initiated Terms of Reference drafting for collaborating with partners that lead to a more efficient acquiring process.• Tutor for Content Marketing Webinar (3 sessions @ 2 hours) with >500 attendees each session

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  Tiket.com

  Sept 2020 - Feb 2021

  Blog Writer

  Wrote/rewrote 1-2 travel-related blog posts a day mostly in Bahasa Indonesia and some in English based on the brand and SEO guidelines.

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  Rakamin Academy

  Sept 2020 - Nov 2020

  Community Manager

  • Built strategies for Rakamin Academy Community and managed to acquire 2 B2B partners through webinar execution and acquired >1,000 community members within 2 months.• Identified potential partners and experts for collaboration in webinars and group discussions.• Conducted 5 webinars with total attendees of >500 people

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  Dentsu X

  Nov 2020 - Aug 2023

  - Developed and executed comprehensive media plans and strategies for clients' digital campaigns across multiple platforms, including Facebook Ads, Google Ads (GDN, SEM, YouTube, UAC), Programmatic Ads, publishers, and KOLs/social media influencers.- Performed in-depth market and competitor analysis to inform strategic campaign planning.- Monitored and optimized campaign performance using Facebook Ads Manager and Google Ads platforms, ensuring alignment with KPIs and client objectives.- Prepared detailed and actionable reports on campaign performance, providing data-driven insights to stakeholders.- Collaborated with cross-functional teams to deliver strategic recommendations and enhance the effectiveness of clients' digital campaigns.- Managed campaigns for clients in diverse industries, including automotive, FMCG, and healthcare. Show less

  • Digital Media Planner

    Mar 2021 - Aug 2023

  • Digital Media Planner

    Nov 2020 - Feb 2021
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  WEWAW Indonesia

  Nov 2020 - Apr 2021

  Mentee
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  REKATA STUDIO

  Feb 2021 - Jul 2023

  - Conducted Intellectual Properties (IP) research for various projects- Created resume (logline and synopsis) of Gramedia’s and other publishers’ books/scripts to be developed by Rekata Studio and other production houses - Wrote web articles for Gramedia Writing Project (GWP)- Created social media content for Jibaku project using Canva- Created articles for other projects

  • IP Researcher

    Sept 2021 - Jul 2023

  • Social Media Specialist and Content Writer

    Feb 2021 - Sept 2021
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  Rakamin Academy

  Aug 2022 - Aug 2023

  Copywriting Mentor

  - Taught a group of 10-20 students about copywriting for Virtual Internship Experience Program- Awarded as The Best Mentor for November 2022 batch- Awarded as Top 10 Best Mentor for February, March, and April 2023 batch.

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  Mata Garuda Amerika

  Sept 2023 - Jun 2024

  Vice Director of Media and Publication

  - Increased Instagram followers by 1,267 within one year, driving significant growth in online community engagement.- Co-created 150 content pieces, including event posters, engagement posts, and event recaps, showcasing creativity and strategic communication to enhance brand visibility.

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  PERMIAS New York City

  Jun 2024 - May 2025

  Vice President

  Led a team of 40 in creating professional and social events for Indonesian students in NYC. Managed to double the productivity through monthly internal engagement and strategic partnerships with various companies and institutions, such as KJRI NY, Paragon Corp, Visinema, Pemda Sulawesi Tenggara, and more.

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  NYU Office of Global Services

  Jun 2024 - May 2025

  Graduate Programming and Events Intern

  - Planned and executed diverse programs and events under I-Hub, catering to international students, including cultural discussions, NYC and US excursions (including Broadway shows, sports tournaments, and historical sites), and social service initiatives.- Collected and analyzed participant feedback to evaluate program effectiveness and identify areas for improvement, ensuring a consistently high-quality experience.- Developed engaging social media content for event recaps on Instagram and LinkedIn, achieving a 20% growth in follower engagement and enhancing online community presence within 4 months. Show less

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  UnitedMasters

  Sept 2024 - Dec 2024

  Graduate Consultant