Henrique Silverio

Experience

• 

  ESPM Escola Superior de Propaganda e Marketing

  Aug 2018 - Dec 2018

  Undergraduate Teaching Assistant in Statistics

  • Collaborated closely with Professor to prepare engaging lessons in Excel and R, tailored to address students' primary concerns and doubts. • Proactively monitored the progress of 300 students throughout the course, providing assistance and guidance to address individual challenges and questions. Maintained an open channel of communication to address students' doubts and concerns promptly.

• 

  NBB CAIXA

  Mar 2019 - Feb 2020

  Sales And Marketing Intern

  • Collaborated with a diverse range of sponsors to optimize marketing efforts and ensure alignment with organizational goals.• Conducted comprehensive analyses of marketing campaigns and strategies, evaluating KPIs to measure effectiveness.• Prepared and presented strategic reports that provided stakeholders with valuable data-driven insights, enabling informed decision-making.Achievements:• Empowered my department to make data-backed decisions, resulting in improved operational efficiency, enhanced risk assessment, and a more competitive edge in the market.• Played an instrumental role in the pivotal commercial renewal process of one of our primary sponsors, securing a substantial EUR 200,000 sponsorship commitment. My contributions encompassed: collaborated closely with the sponsor to deeply understand their needs and objectives; developed and executed targeted strategies centered on customer engagement and retention; and guided the renewal negotiations with a focus on delivering exceptional value and sustaining the sponsor's long-term commitment. Show less

• 

  Kantar

  Jul 2021 - Sept 2022

  Sales Operations and Customer Success Analyst

  • Analyzed new market opportunities with the goal of driving sales growth among our client base and expanding our reach to potential clients.• Built and maintained a strong relationships with clients by actively listening to their needs, understanding their goals, and ensuring their satisfaction throughout their journey.• Delivered persuasive sales presentations to both clients and potential clients.• Developed data-driven reports and interactive dashboards using Power BI that empower managers to make strategic decisions.Achievements:• Restructured the department’s budget and sales pipeline using Excel, streamlining the operations and improved productivity by reducing our team's dependence on external departments.• Successfully exceeded the expectations of two strategic clients in service delivery and support, resulting in a remarkable revenue increase of EUR 165,000, due to the contract renewal of both clients.• Transformed the onboarding process, ensuring that our clients received the best training experience. As a result of these efforts, the department witnessed a remarkable 10.5% increase in the NPS, elevating it from 8.5 to an impressive 9.5 in just 6 months. Show less

• 

  AIESEC

  Aug 2023 - Jan 2024

  Marketing (Lead Development Representative) Volunteer

  • Conducted data analysis and reporting to assess the performance of content campaigns and lead generation efforts. Utilized insights to refine content strategies and improve lead conversion rates.• Spearheaded the development and execution of content strategies designed to attract and engage potential leads. Produced compelling and informative content, including blog posts, articles, social media posts, and multimedia materials, to capture the attention of target audiences.• Implemented lead scoring models and segmentation strategies within the CRM system to prioritize and categorize leads. This streamlined the Sales team's efforts by allowing them to focus on the most promising prospects.• Utilized content marketing techniques to generate and nurture leads. Implemented lead capture mechanisms and optimized landing pages to maximize lead conversion rates, thereby expanding the Sales team's prospect pool. Show less

• 

  OnLygal

  Feb 2024 - May 2024

  Data Analysis And Operations Development Intern

  • Collaborating closely with teams to understand and developing metrics that enhance the operational efficiency;• Developing and updating business templates to assist managers in decision-making.