Giulia Pavone

Giulia Pavone

Institutional Communication and Public Relations

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location of Giulia PavoneMarseille, Provence-Alpes-Côte d'Azur, France

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  • Timeline

  • About me

    Ph.D. | Assistant Professor and Researcher on Human-AI Interactions | Kedge Business School

  • Education

    • Université Toulouse 1 Capitole

      2018 - 2021
      Doctorat Management Science Prix de la meilleure thèse AFM. Prix de Thèse Adetem. Prix de Thèse Sphinx

      Thesis: Using and Interacting with AI-based technologies: practical applications on autonomous cars and chatbots.

    • Toulouse School of Management

      2017 - 2018
      Doctoral Programme Master of Science in Management and Marketing Research

      Thesis: Is it a human or a machine? The effect of communication styles on human-machine interactions

    • Università degli Studi di Palermo

      2011 - 2014
      Degree in Media and Institutional Communication Communication and Media Studies 110/110 with honors

      Thesis: Twitter and political satire: the evolution of political communication through social media.

    • Libera Università di Lingue e Comunicazione IULM

      2014 - 2016
      Laurea Magistrale LM - Master degree Brand Management - Marketing, consumption and communication 110/110 with honors

      Thesis: Consumers between "Ego" and "Alter": investigating egoistic and altruistic motivations in consumption

  • Experience

    • Unioncamere - Unione italiana delle Camere di commercio, industria, artigianato e agricoltura

      Mar 2016 - Sept 2016
      Institutional Communication and Public Relations

      Identifying new funding opportunities, call for papers and call for tenders. Internal and external communication.Planification of institutional events.Reports.

    • Associação BACKUP

      Apr 2017 - Sept 2017
      Institutional Communication and Public Relations

      Project to develop youth entrepreneurship and civic participation in the Algarve region, Portugal.Organization of events. Drawing up business plans and seeking fundings for new business projects.

    • Nestpick

      Apr 2017 - Jun 2018
      Translator

      Translation and copywriting

    • Toulouse School of Management

      Sept 2019 - Jun 2022

      Teaching consumer behaviors related to AI and new technologies; ethics of AI technology; international marketing and communication.Tutoring master students and supervising master thesis in the MASTER 2 International Marketing of Innovation Research interests in consumers' behaviours and interactions with new technologies, sustainable innovation and AI ethics.

      • Teaching Assistant - Lecturer

        Oct 2018 - Jun 2022
      • Ph.D Candidate

        Oct 2018 - Dec 2021
      • Coordinator of Academic Workshops (Ateliers Axe Marketing TSM)

        Sept 2019 - Oct 2021
    • Duale Hochschule Baden-Württemberg

      Mar 2020 - Aug 2020
      Visiting Research Fellow

      Field and simulator studies on autonomous driving.

    • KEDGE Business School

      Sept 2022 - now
      Assistant Professor and Researcher | Enseignante-Chercheuse

      Teaching and researching on AI ethics, AI adoption and management of new technologies. Responsible for the courses DATA & AI in the Programme Grande École M2 Marketing (Marseille), and Data Analytics & AI in the Msc Marketing (Marseille, Paris, Bordeaux). Tutoring master students

  • Licenses & Certifications

    • Toeic

      TOEIC® Program
      Nov 2019
    • Qualification Maître de Conference

      Ministère de l'enseignement supérieur, de la recherche et de l'innovation
      Feb 2022
  • Honors & Awards

    • Awarded to Giulia Pavone
      Prémier Prix de Thèse - Best Ph.D. Thesis Award Le Sphinx Dec 2022 The Sphinx Thesis Prize rewards high quality PhDs for their innovative methodologies in Management Sciences, Information and Communication Sciences and Education Sciences.Le Prix de Thèse Sphinx récompense les travaux des docteurs dont les travaux sont d’une grande qualité notamment sur le plan méthodologique.
    • Awarded to Giulia Pavone
      Prix Spécial Thèse du Cercle by Adetem Adetem Jun 2022 The Circle by Adetem Prize rewards theses that contribute to the knowledge in marketing and consumers behavior.Le Prix du Cercle by Adetem a pour but de récompenser les thèses qui contribuent à la connaissance et au développement du marketing client.
    • Awarded to Giulia Pavone
      Prix de la meilleure thèse - Best Ph.D. thesis award Association Française du Marketing May 2022 The French Marketing Association awards the best doctoral thesis in marketing.L'Association Française du Marketing récompense la meilleure thèse de doctorat soutenue en marketing.
    • Awarded to Giulia Pavone
      Prix du meilleur papier - Best research paper award Association Française du Marketing May 2022 Every year, the AFM awards the best research article presented at the AFM conference.