
Paul Liu
Marketing Specialist

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About me
Senior Data and Innovation Analyst at Monash University
Education

Shenzhen University
2013 - 2017Bachelor of Business Administration - BBA Business Administration and Management, General 3.41Activities and Societies: Mentee of Shenzhen University Enterprise Resource Planning Club, President of the Association of Hunan Fellow at Shenzhen University. 2nd runner-up in the “Yongyou Trainees Cup” National University Students ERP in (Enterprise Resource Planning) Sandbox Simulation Competition, Shenzhen UniversityI was an ERP club member assisting ERP Stimulating Match and organized the large lectures for guest speakers sharing his life at Oxford University.In the Association of Hunan Fellow at Shenzhen University, I developed organizational skills by organizing different activities for the fellows in Hunan Association.

Monash University
2018 - 2019Master of Business Information System Information Technology graduatedActivities and Societies: Super Peer Mentor in Student Engagement Community, English Connect Ambassador
Experience

Kingdee International Software Group
Jul 2016 - Aug 2016Marketing SpecialistI have previously worked as a marketing specialist, where i developed excellent communication and organisation skills and used them to ensure customer enquiries were dealt with professionally and efficiently. My excellent customer service resulted in an increase in sales over my employment, as well as an improvement in customer satisfaction and loyalty.Also I conducted data analysis and consumer research to determine the needs and interests of our client base. From this information I formulated a business model that allowed use to better meet out clients needs by providing more diverse products and faster product delivery. What's more, I provided potential customers with information about binding machine features based on specified needs via phone calls. Through this experience, I developed interpersonal skills by introducing product features and functions towards clients and further developed Excel skill by creating monthly reports based on customers’ needs and feedback. Show less

AIBuild Pty Ltd
Mar 2020 - May 2020Business Analyst• Worked with IT department and customer to develop a detailed business analysis documentation for developing IT solution.• Worked with IT department to develop Magento eCommerce platform for customers.• Developed prototype for the customers and analysed the websites to improve the customer experiences.

Monash University
Nov 2020 - now- Functional analyst enabling the delivery of education, business and student services working across placements and scheduling services.- Regular stakeholder engagement for requirements gathering & solicitation for process documentation.- Timely update user and training documentation for training classes.- Worked closely with the management as an advisor to make informed decisions for process restructure.- Taking responsibility for deploying functional solutions, including doing PVT test to ensure - InPlace QAT and production system’s acceptable quality and integrity of the system.- Build a centralized repository for documenting existing and proposed business process (as is &to-be models).- Manage the Placement Management platform of Monash - Inplace by supporting and liaising with Faculties and Quantum IT.- Acting as a central reference and consultant, providing guidance and assistance in the system project and InPlace system management. Show less FIT5120 - Industry experience studio projectThis industry experience studio project capstone unit gives students the opportunity to work in teams to research contemporary approaches to developing a defined project, develop new skills and apply the knowledge and skills they have already gained in a practical setting. The IT projects are developed by Agile and iteration Methodology which are the current approaches to develop the projects.FIT3047/FIT3048 - Industry experience studio projectIn their final year of study, students are given the opportunity to develop new skills and apply the knowledge and skills they have gained, in the development of an IT application for a real world client. FIT5159 - IT for financial decisionsThis unit provides students with an understanding of the development and use of IT tools and techniques for modelling and decision support in the field of finance. The unit is designed to give students a broad understanding of the financial subsystems confronting business enterprises. The main focus, besides the traditional modelling of finance decision making process using spreadsheet tools, will be IT tools and related techniques that can aid in the analysis and interpretation of real financial problems confronting an enterprise. This unit will look at business related financial issues in the context of specific case studies.FIT5160 - Business process modelling, design and simulationBusiness processes must be designed to ensure that they are effective and meet customer requirements. A well-designed process will improve efficiency and deliver greater productivity. This unit will introduce students to analytical tools that can be used to model, analyse, understand and design business processes. Students will also gain hands-on experience in using simulation software as a tool for analysing business processes. Show less
Senior Data and Innovation Analyst, Academic Services and Analytics, Student Services
Apr 2024 - nowData & Innovation Analyst, VP Service
Jan 2024 - nowFunctional Analyst
Oct 2022 - Jan 2024Business Analyst Mentor
Jul 2020 - Nov 2022IT Support Officer
Nov 2020 - Sept 2022
Licenses & Certifications
- View certificate

Music Theory for Songwriters: Harmony
Lynda.comFeb 2019 - View certificate

Business Analyst and Project Manager Collaboration
Lynda.comOct 2018 - View certificate

Business Analysis: Business Benefits Realization
Lynda.comOct 2018 - View certificate

Business Analysis Foundations
Lynda.comSept 2018 - View certificate

Complete Python Bootcamp: Go from zero to hero in Python 3 online course
UdemyOct 2018 - View certificate

The Web Developer Bootcamp online course
UdemyFeb 2019 - View certificate

Agile Requirements Foundations
Lynda.comSept 2018 - View certificate

Business Analysis Foundations: Competencies
Lynda.comSept 2018 - View certificate

Excel Quick Tips
Lynda.comFeb 2019 - View certificate

Music Theory for Songwriters: The Fundamentals
Lynda.comFeb 2019
Volunteer Experience
FIT Super Peer Mentor/PG FIT Student Engagement Committee Member
Issued by Monash University on Jan 2019
Associated with Paul LiuInformation Technology Facaulty Peer Mentor
Issued by Monash University on May 2018
Associated with Paul LiuEnglish Connect Ambassador
Issued by Monash University on Sept 2018
Associated with Paul LiuERP System Club Mentees
Issued by Shenzhen University on Jan 2013
Associated with Paul Liu
Languages
- maMandarin
- enEnglish
- caCantonese
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