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Mike Levitas

Mike Levitas

Instructor/Coach

Followers of Mike Levitas1000 followers
location of Mike LevitasAtlanta, Georgia, United States

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  • Timeline

  • About me

    Data Scientist at Roark Capital

  • Education

    • The Paideia School

      2012 - 2015
      High School Diploma

      Activities and Societies: Varsity Soccer.

    • University of Southern California

      2021 - 2022
      Master of Science in Business Analytics Business Analytics 3.94

      Coursework in Python, SQL, statistics, and more to strengthen analytics capabilities.

    • University of Oxford

      2017 - 2017
      International Business and Religion 3.70/4.00

      • Studied International Business and Religion with Oxford professors• Traveled to cities across Europe and gained insights into different cultures

    • The University of Georgia

      2015 - 2019
      Bachelor of Business Administration - BBA Marketing Overall GPA 3.85/4.00; Business GPA 3.88/4.00 (Magna Cum Laude)

      Activities and Societies: Honors College, Atlas Business Society, Tau Epsilon Phi, Advanced Sports Analytics Club, Pi Sigma Epsilon, Food2Kids, and Intramural Flag Football, Softball, and Soccer

  • Experience

    • Emory University Baseball Camp

      Jun 2012 - Jun 2013
      Instructor/Coach

      • Taught five and six-year-olds the fundamentals of baseball• Helped older campers build on their current baseball skills• Facilitated transition into baseball for those who had little baseball experience

    • Jewish Kids Groups

      Sept 2013 - Dec 2013
      Sunday School Teacher

      • Taught 2nd-grade children basic knowledge about Jewish life • Helped students learn how to read and to write Hebrew• Comforted and assisted children with learning disorders who struggled in the classroom

    • Camp Barney Medintz

      Jun 2014 - Aug 2015
      Sports Staff

      • Taught children ages 8-15 how to play games and the fundamentals of sports • Mentored 16-year-old potential staff members by having them shadow me as I interacted with campers and led activities

    • Hooters of America

      May 2016 - Jun 2016
      Marketing Intern

      • Analyzed sales trends in Food, Liquor/Beer/Wine, and Merchandise categories throughout domestic markets to identify locations for targeted marketing efforts• Drafted social media posts for company's Facebook and Twitter accounts for various promotions• Evaluated 1500+ Yelp comments and drafted communications for reputation-management function• Examined company data using Google Analytics to identify the most successful methods for reaching customers by tracking websites, devices, length of visits, and click-through rates Show less

    • Cortland Partners

      May 2018 - Aug 2018
      Marketing Intern

      • Examined visit-to-lease rates and satisfaction metrics of prospective residents among 24 communities to evaluate new rental property management technology; helped save $70,000 on potentially wasted spend• Employed Google Analytics to improve UX by identifying and correcting errors on corporate website• Executed sentiment analysis and gained insights into resident satisfaction; insights led to improved reputation scores• Managed internal online review competitions between Cortland communities to improve online reputation scores Show less

    • Relevance Advisors

      Mar 2019 - May 2019
      Digital Marketing Intern

      • Generated five search query reports that reduced irrelevant traffic and identified competitors for conquesting• Created 10 responsive search ads via Google Ads that maximized ad performance

    • Search Discovery

      Jul 2019 - Jul 2021
      Analyst

      Managed and optimized digital marketing strategies, QA’ed Adobe Analytics implementations, and analyzed digital marketing data within Google Analytics and Adobe Analytics:• Created a Python script that standardized and streamlined display optimizations, increasing MoM CTR by 16%• Developed in-depth analyses for clients via Google Analytics that provided insights into website traffic; identified most efficiently converting media channels and reallocated spend, contributing to a MoM CPL decrease of 15%• Designed 10+ analytics dashboards via Adobe Analytics and Data Studio to help clients visualize performance• Managed eight media budgets, performed 15+ A/B tests on ads, and analyzed click and conversion data that optimized ad performance• Led weekly meetings with clients to review ad performance and to discuss forward-looking strategies Show less

    • Warner Bros. Discovery

      Jun 2022 - Aug 2022
      Customer Planning & Analytics Intern

      • Generated decay curves by movie genre, TV rating, & more via statsmodels in Python to predict title sales over time• Predicted base revenues for titles via Python to measure incremental promotional lift; presented findings to the team• Automated emails via Python to alert users when reporting data updated and if any data collection errors occurred

    • Roark Capital

      Jan 2023 - now

      • Data Scientist

        Dec 2023 - now

      • Jr. Data Scientist

        Jan 2023 - Dec 2023

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Mike Levitas
      USC MSBA Scholarship USC Marshall MSBA Program Feb 2021 $12,000 scholarship offered along with my acceptance into the program.
    • Awarded to Mike Levitas
      Magna Cum Laude The University of Georgia May 2019 Overall GPA between 3.75 and 3.89.
    • Awarded to Mike Levitas
      Dean's List The University of Georgia Dec 2015 I received this award three times - Fall 2015, Spring 2016, and Summer 2017. This award is given to students who earned a GPA of at least 3.50 without any classes below a B (3.0). To be eligible, students must take at least 14 hours per semester (9 hours during the summer semester).
    • Awarded to Mike Levitas
      Charter Scholarship The University of Georgia Aug 2015 This scholarship is typically given to approximately 250 students for "outstanding achievement in academics and reflecting other criteria contained in the Philosophy Statement of Admissions." It provides students with a $2,000 annual stipend.
    • Awarded to Mike Levitas
      Zell Miller Scholarship The University of Georgia Aug 2015 This scholarship covers the total cost of in-state tuition. I received this scholarship for all four of my years at UGA.
    • Awarded to Mike Levitas
      Captain of Club Soccer Team Cobb Futbol Club East Soccer Jan 2010 Helped organize practices and occasionally ran them. Gave teammates directions while on field. Led peers to divisional championship in 2013. MVP Award recipient in 2011 for leadership during practices and games. (October 2010-May 2014)
    • Awarded to Mike Levitas
      Captain of JV Soccer Team The Paideia School Assisted coaches during practices and helped teammates understand drills. Mentored younger players and helped develop their knowledge of soccer. Organized positions on the field during games. Coach’s Award recipient for leadership and helping coaches. (January-May 2013)
    • Awarded to Mike Levitas
      Member, Men's Varsity Soccer Team The Paideia School Two-year varsity player. Member of 2014 State Championship team. (January 2014-May 2015)

  • Volunteer Experience

    • Member

      Issued by Food2Kids on Sept 2017
      Food2KidsAssociated with Mike Levitas

    • Gardener

      Issued by The Wylde Center on Jan 2013
      The Wylde CenterAssociated with Mike Levitas