Karen Rousseau

Karen Rousseau

Communications Manager: Customers

Followers of Karen Rousseau3000 followers
location of Karen RousseauCity of Cape Town, Western Cape, South Africa

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  • Timeline

  • About me

    Technical Recruiter

  • Education

    • Computer Services

      1999 - 1999
      Certificate MS Office 97 and 98
    • FSA Contact

      1997 - 1997
      Certificate Train The Trainer
    • IPM

      1996 - 1996
      Certificate Human Resources Management and Services
    • Boston Computer College

      1988 - 1988
      Certificated Word Processing, Advanced Word Processing, LOTUS and MS DOS Basic Computer Skills
    • Tygerberg Technical College

      1977 - 1977
      Diploma Business Administration

      Activities and Societies: SRC Member

  • Experience

    • MetLife

      Sept 2006 - Mar 2008
      Communications Manager: Customers

      Key roles and responsibilities:• Controlled and monitored cost budget.• Implemented a comprehensive reputation management program for Metropolitan Retail• Using Metropolitan’s segmentation program, customised customer communications• Managed and continually improved Metropolitan Retail’s Internet as a customer communications medium• Through the enforcement of protocols and standards, ensured that all Metropolitan Retail’s Customer Communications remained consistent, paying attention to the growing of the business brands• Using market research and intelligence, identified specific needs to modify current communication trends• Ensured that all Customer touch points were influenced appropriately through Communications Show less

    • Salon Rouss

      Apr 2008 - Feb 2019
      Owner

      Key roles and responsibilities:• Capital outlay and operating budgeto Drew up a capital expenditure plan for equipment and rento Created operating budgets for salon running costso Employed Accounting firm to establish and run a set of books• Implemented H/R procedures o Employed qualified staff to perform treatments offeredo Established ongoing training program for staffo Established and managed full HR functions in conjunction with governing umbrella body COFESAo Put stringent quality control measures in place to quarterly manage staff performance and service offered• Developed and managed Supplier Relationshipso Established working relationships and trade deals with suppliers for the salono Using research, secured 4 main product lines into the beauty salono Analysing competitor businesses in the area, secured 4 hair products and innovative new products available on the market for the hair salon• Developed and managed marketing and advertising strategyo Interviewed and selected communication agency to assist me in drawing up advertising materialo Designed quarterly flyers which were distributed into the salon’s immediate 5km areao Employed Web Site designer to design a website and I managed the articles and kept information current and up to date.o Established a brand now instantly recognizable in the immediate 5km radius of the salon• Complementary business establishments affiliationso Identified and joined two network marketing companies to further the scope of offerings at the salono Joined Nu Skin in 2009 to bring into SA from the USA a range of products which would benefit my clients interested in Anti Aging both topically and internallyo Joined AIM in 2010 to bring a range of health supplements for the clients who were health conscious Show less

    • Rouss Consulting

      Apr 2008 - now

      Rouss Consulting is a multi dimensional marketing agency. We offer services which include below the line advertising strategies and facilitation, marketing to the mass market strategies and facilitation, Financial Education worked through various relevant channels to help achieve your goals and needs, as well as niche staff placements through Head Hunting.Through association we also offer IR solutions. We facilitate contract negotiation, labor law consultation and the chairing of independent disciplinary hearings. Various training courses and mediations in the IR field are also facilitated by experienced and qualified professionals. Show less

      • Owner Rouss Consulting

        Apr 2008 - now
      • Owner Ceo

        Apr 2008 - now
    • Lekker International

      Jan 2010 - Mar 2013
      Associate

      I joined Lekker International because I have aspirations to do much more travelling than I have been able to do thus far, as well as to build up business association with like minded people.I continue to enjoy my association with Lekker which is now undergoing a "face lift"and moving away from the dreaded Network Marketing and evolving into a superior product line in a successful Franchise business.

    • Sanlam

      Feb 2011 - Dec 2011
      Project Consultant

      Key roles and responsibilities:• Promote and co-ordinate project to drive sales of producto Managed and co-ordinated promotions, branding and stock levels in Shoprite/Checkers stores in WCo Liaised with Promotions Companies about different promotional activities around WCo Co-trained promotional staff on product knowledge and customer interaction• Establish Contact List for Shoprite/Checkers Management in WCo Drew up list of contact details for each store manager in Shoprite/Checkers group in WCo Managed list and details on a weekly basis to update and change information where necessaryo Liaised with managers on a monthly basis in the form of an educational newsletter pertaining to the iCover product and events• Identify sales “hot spots” around WCo Analysed weekly sales figures to identify which areas needed promotionso Liaised with relevant store managers about proposed functions in their stores• Conduct informal staff financial education sessionso Managed internal iCover team on sales interventionso Liaised with management in relevant stores about stock availability and competitions being run instoreo Ran and managed Financial Education sessions with Shoprite/Checkers staff in each store• Relationship Building with Shoprite/Checkers branch managerso Developed and managed relationship between iCover and Shoprite/Checkers management WCo Managed and co-ordinated promotions and events for brand awareness for iCover product with relevant store managers• Manage role with all external vendors delivering services to iCover Show less

    • Cozens Recruitment Services

      Jun 2013 - Oct 2013
      Account Executive

      Assisting candidates find their perfect match amonst an impressive list of existing and potential professional companies brings my business acumen to the fore. It's all about sales at the end of the day and the commodity being sold is people.Writing and negotiating skills learned over the years in a communications and advertising arena have aided me in developing mechanisms to attract both client and candidate to a mutually beneficial platform to engage each other.The high pressure environment is a challenge and at the same time encourages me to develop new entrepreneurial methods of reaching stringent targets consistently. Multi tasking is an essential skill in this sink or swim environment. I'm enjoying the fast paced customer centric environment. Show less

    • Job Crystal

      Dec 2020 - Jan 2022
      Chief Talent Magnet
  • Licenses & Certifications

  • Volunteer Experience

    • Board Member

      Issued by Eagles Nest Christian School on Apr 2010
      Eagles Nest Christian SchoolAssociated with Karen Rousseau