Londiwe Peaches Luthuli

Experience

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  Hirt & Carter

  Feb 2017 - Aug 2017

  Shopper Marketing Intern

  Duties:• Collect quantitative and qualitative data from marketing campaigns.• Perform market analysis and research on competition.• Support the marketing team in daily administrative tasks.• Assist in marketing and advertising promotional activities (e.g., social media, direct mail and web).• Prepare promotional presentations.• Help distribute marketing materials.• Manage and update company database and customer relationship management systems (CRM).• Help organize marketing events. Show less

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  Initiative Promotions

  Sept 2017 - Mar 2018

  Trainee Account Executive

  Duties:• Create detailed business plans designed to attain predetermined goals and quotas.• Manage the entire sales cycle from finding a client to securing a deal.• Unearth new sales opportunities through networking and turn them into long-term partnerships.• Present products to prospective clients.• Provide professional after-sales support to maximize customer loyalty.• Remain in regular contact with your clients to understand and meet their needs.• Respond to complaints and resolve issues to the customer’s satisfaction and to maintain the company’s reputation.• Negotiate agreements and keep records of sales and data. Show less

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  Izinga Creatives

  Apr 2018 - Dec 2019

  Freelance Strategist

  Duties:• Supports and partners with others to create thought leadership, frameworks, and processes.• Structures, analyses, and synthesizes primary and secondary research to generate actionable insights.• Provides a clear assessment of the future relationship between the client and their consumers.• Researches the client's business context and understands the client's decision criteria.• Owns and leads work streams, understanding how they impact the overall project.• Ability to start creating positioning, brand architecture and tone of voice hypotheses.• Integrates with other Landor & Fitch departments to steer brands into creative including creative briefings and reviews.• Stimulates and provokes new thinking that keeps us on our best game.• Leads interviews - internal, external, executive.• Strong presentation skills. Show less

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  Samsung Electronics

  Apr 2020 - now

  Duties:• Coordinate sales force promotions stimulating performance and produce incrementally.• Assist in development and implementation process for sales force promotions.• Develop support materials like brochures, flyers, scripts, videos and field communication.• Research among sales force and competitors’ promotional activities.• Perform as company representative for certain community and charitable events.• Support Account Executives in efforts to formulate promotional packages to their clients.• Identify remote appearances and conduct surveys at all potential promotion locations.• Provide project status updates to Promotions Director.• Support developing staff promotional ideas and coordinates photography of all special events.• Develop and incorporate promotion elements in presentations to customers working with central creative group or promotions team.• Develop relations with client, legal and promotions groups to execute related activities.• Develop event and promotions recaps miscellaneous tasks.• Lead crowds in high energy performance environment with games, dances and other family targeted activities.• Supervise and perform as on site, on-mic host of events when necessary.• Chair listener prize fulfillment and arrange and maintain inventory prize closet.• Manage relations with customers, legal and promotions Call Centre to execute related activities Show less Duties:• “Listen” to the trends of the market and direct the market research efforts of the company.• Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands.• Define marketing strategies to support the company’s overall strategies and objectives.• Develop a feasible marketing plan for the department and oversee its day-to-day implementation.• Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”.• Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.).• Build a highly efficient team of marketing professionals.• Create a solid network of strategic partnerships. Show less

  • Digital Marketing Manager: Mobile Experience

    Jan 2024 - now

  • Digital Marketing: Social Media Campaign Manager

    Apr 2021 - now

  • CMO Marketing Assistance

    Apr 2020 - Mar 2021