Erica Mignogna

Experience

• 

  TrustArc

  Nov 2011 - Aug 2014

  Senior Account Manager

  Accountable for delivering pre-sales presentations and executing online behavioral advertising campaigns catering to ad networks, agencies, and brands. Additionally, overseeing cookie tracking publisher solutions and managing EMEA publisher consent.Managed key accounts, including distinguished brands like Disney, Live Nation/Ticketmaster, Marriott, Sears/Walmart, IBM, and HP.Cultivated and maintained relationships with agencies and ad networks, collaborating with entities such as Appnexus, Conversant Media, OMD, Ogilvy, Rocketfuel, and Centro.Attained an impressive 97% retention rate.Generated $350K in revenue by initiating the Upsell Initiative in January 2013, targeting Live Nation/Ticketmaster, IBM, and Jiwire, and it was acknowledged as the top-performing initiative across the company.Provided detailed weekly, monthly, and quarterly metric reports, encompassing Impressions, Ad Clicks, CTR%, Opt-Outs, and Industry benchmarks, contributing to enhanced ROI and increased customer spending. Show less

• 

  Tilt (acquired by Airbnb)

  Sept 2014 - Apr 2015

  Senior Account Manager

  Spearheaded the creation of the complete sales and account management life cycle as the sole account manager.Managed key accounts including CAA, Snoop Dog, Robin Wright Penn, and Nick Offerman.Achieved a 20% growth rate by evolving into a trusted advisor for marketing partners, channel partners, and advertising agencies.Formulated, implemented, and evaluated marketing strategies resulting in a 35% increase in the client engagement response rate.

• 

  Intercom

  Jan 2018 - Nov 2018

  Global Customer Support

  Intercom creates modern Customer Service software that redefines how businesses support their customers. Our platform connects businesses directly to customers using powerful messaging and automation. We enable teams to scale support without investing more resources - leading to happier customers and more efficient support teams.Managed the onboarding, education, and support of Intercom customers globally, handling over 150 chat conversations weekly.Collaborated directly with product teams to identify current issues, synthesize diverse customer feedback, and contribute informed opinions on potential solutions.Earned an "Exceeded Expectations" rating for KPIs, surpassing benchmarks for weekly conversation volume, maintaining a 99% customer satisfaction rating, receiving positive internal coworker reviews, and ensuring quality passes to engineering.Evaluated eligibility for startup companies applying to the Early-Stage program, facilitating opportunities for them to connect with their customers.Played a leadership role in the Chicago Culture Warriors, focusing on enhancing communication and procedures between sales and customer support. Show less

• 

  The Funky Minamalist

  Nov 2018 - now

  Founder of The Funky Minimalist

  As the Founder of The Funky Minimalist, my focus lies in crafting personalized interior design mood boards for clients' rooms and homes. My approach involves in-depth consultations with clients, drawing from both their preferences and my expertise as a designer and sourcer.