Anoushka Rai

Experience

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  Shop Artscape

  Nov 2020 - Mar 2022

  Founder

  • Established and successfully operated Artscape, an e-commerce business, on two platforms, Etsy and a personally developed website using WIX, generating Rs. 1.2 Lakh in revenue and fulfilling over 150 orders.• Independently designed and developed the business website from scratch, utilizing Wix platform to create a visually appealing and user-friendly online storefront.• Implemented effective marketing strategies using Pinterest, resulting in increased visibility, customer engagement, and sales growth.• Demonstrated strong entrepreneurial skills, successfully navigating the challenges of running an e-commerce business and achieving measurable results. Show less

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  FLAME Kurukshetra

  Nov 2022 - May 2023

  FLAME Kurukshetra Registrations Committee -Lead Volunteer
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  Study Hall Educational Foundation (SHEF)

  May 2023 - Jun 2023

  Student Intern

  • Engaged in a diverse range of activities during the internship, including participation in outreach programs, teaching English communication to Access Program Students, organizing a rally with over 300 students, and volunteering for ongoing initiatives.• Part of the communications team and helped with their social media and Content Writing.• Demonstrated strong communication and teaching skills by effectively imparting English communication skills to Access Program Students.

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  Jio Platforms Limited (JPL)

  Jun 2023 - Jul 2023

  Intern

  - Conducted a comprehensive analysis of the MyJio App, identifying key pain points and proposing improvement strategies to enhance user experience.- Developed and executed result-oriented push notification campaigns for the MyJio Mini Apps.- Leveraged data analytics to gain insights into consumer behavior and preferences, contributing to the formulation of targeted marketing strategies.- Gained valuable exposure to the telecommunications industry and contributed to elevating the brand image of a prominent organization.- Cultivated strong communication and teamwork abilities while working alongside diverse teams and stakeholders. Show less

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  Prof Harsh Pamnani

  Jul 2023 - Oct 2024

  Research and Review

  I conducted research and reviews for Prof. Harsh Pamnani's book, 'From Unknown to Unforgettable', an insightful guide on transforming Indian start-ups into iconic brands. This experience allowed me to contribute to a valuable resource filled with real-life strategies and case studies for building trusted, memorable brands in a dynamic market.

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  LS Digital Group

  May 2024 - Jun 2024

  Marketing and Communication Intern

  Authored blogs, LDTV scripts, emailers, and leader profiles. Crafted LinkedIn captions and posts, including for the Disney+ Hotstar event. Gained insights into media buying, programmatic advertising, and ecommerce. Contributed to internal and external newsletters and developed the company's social media plan.

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  Google

  Jul 2024 - Apr 2025

  Google Ad Grants

  The Nonprofit Marketing Immersion (NMI) is a global program that matches students who are studying digital marketing to nonprofits who need extra support with their Google Ad Grants accounts. I, along with 2 other teammates, am working on running Google Search Ads for the Young Tinker Foundation, an NGO in India, focused on democratizing access to hands-on STEAM education to all.