Radu Ciocan

Experience

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  Class IT Outsourcing

  Feb 2016 - Jun 2017

  Marketing Specialist

  - Developed and reported to the CEO the B2B marketing strategy for each quarter;- Created offline & online marketing materials, from brochures to online banners;- SEO & SEM;- Budget administration for offline & online marketing activities;- Landing Page building (HTML5, CSS);- Event Manager with more than 8 brilliant customer gatherings;- Personally coded and delivered: www.cioforum.ro / www.sustineducatiait.ro / www.startechacademy.ro ;- Implemented valid conversion solutions;- Wrote articles for IT Trends;- Social Media Marketing;- Newsletters;- Rebranding;- A premiere in Romania, alongside an excellent team we proudly launched: www.sigurantapenet.ro, the first online platform to educate Romanian internet users; Show less

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  Online Management Support

  Jun 2017 - Jan 2018

  Social Media & PR

  - Digital & Social Media marketing;- Creating, configuring & administration of Google / Facebook ads;- PR;- E-mail / SMS marketing;- Content writing;- UI / UX / Web Design (html / css / php);

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  Network One Distribution

  May 2018 - Mar 2019

  Marketing Specialist

  - Delivering marketing materials (Adobe Illustrator, Photoshop);- UX/UI;- Newsletter Content;

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  Huawei Technologies

  Apr 2019 - Apr 2020

  Operations, Digital Campaigns & Platform Manager | E-commerce BI (CZ)

  Managing HUAWEI CZ e-shop while reporting to the Senior E-Commerce Operations Manager toensure that all activities (Sales, IT needs, Digital Marketing Campaigns, Customer Service, ShopManagement, Stock, and Warehouse Fulfillment) are performed accurately, to a high standard, and in atimely manner whilst maximizing UX, sales, and profit.My key attributes & tasks are listed below:- Ensured that all HUAWEI customer's data and online operations are protected in accordance withGDPR standards;- Responsible for emergency planning in relation to shop website downtime;- Collected, analyzed & delivered overall e-shop performances associated with each campaign, financial day,week, month & quarter;- I ensured that the team responds to customer queries in line with the standards set & mentioned throughoutthe previous meetings;- Streamline processes through developing the suite of FAQ content to reduce the time spent onqueries and complaints;- Compiled statistics relating to customer service performance;- Monitored of HUAWEI CZ shop site to identify issues that may prevent customers frombuying online;- Worked with the product team in order to test various sales mechanics and offers by filteringproducts or other variables;- For each campaign, I plotted all main customer journeys with the Analytics team and collect data, in order toto optimize the current and future conversion rates;- Organized the task lists for each campaign and negotiate with a designer over the final deadlines.My role as an Operations & Platform Manager is an all-around role consisting of 3 different jobs:Campaign Specialist, Product Specialist & Customer Service. Show less

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  AudioText.com

  Feb 2020 - Apr 2021

  Marketing Manager

  Dynamic Marketing Manager driving growth and profitability for the telecom industry. Experienced in managing and delivering all aspects of the marketing department, including interconnection development, partner relations, and campaign creation. Skilled in developing unique interconnections with carriers around the world and building strong relationships with partners to achieve business objectives. Adept in marketing strategy development and execution, team leadership, and cross-functional collaboration.Key Responsibilities:• Led the marketing department for a telecom company, overseeing all aspects of marketing strategy development and execution, interconnection development, partner relations, and campaign creation.• Developed and executed unique interconnections with carriers around the world, expanding the reach of the company and increasing revenue streams.• Built and maintained strong relationships with AudioText.com partners, ensuring their continued engagement and loyalty to the company.• Created efficient marketing campaigns in telecom fields, using insights from customer data, market trends, and industry benchmarks to drive awareness, engagement, and revenue growth.• Managed budgets and financial performance, analyzing data to identify areas for optimization and maximize ROI.• Worked closely with cross-functional teams, including product development, sales, and customer service, to ensure alignment and collaboration in achieving business objectives.• Leveraged digital marketing tools and analytics to track performance, identify trends, and optimize campaigns for maximum impact.• Developed and implemented marketing automation programs to streamline and optimize marketing processes, ensuring efficiency and consistency across all marketing activities.• Led the recruitment, training, and management of a team of marketing professionals, fostering a culture of collaboration, innovation, and accountability Show less

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  Infinity Beach (Mamaia)

  May 2021 - now

  Marketing & Event Manager (project based)

  - Acting as a community liaison to promote the brand and develop relationships to schedule and plan events.- Establish relationships with the local media to maintain a positive image for the brand;- Collaborate with various team members for marketing awareness and implementation;- Monitor expenses by comparing and analyzing actual results with plans and forecasts;- Developed content that was supporting the brand for digital media;- Coordinate Instagram, Facebook & Email marketing plan, alongside crafting content for each medium;- Manage online reviews & responses for the location; Show less

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  Mediascope

  Oct 2021 - May 2023

  Marketing Communication Manager