Nim Kofman

Experience

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  Apiqu

  Jan 2019 - Jan 2021

  Associate Product Manager

  Contributed to end-to-end delivery of Sitecore-based software solutions at a premium consulting and development Agency.Improved customer satisfaction by 35% by refining product UX and launching high-impact features based on user feedback and iterative testing.Managed cross-functional product teams to deliver custom Sitecore solutions, enhancing client platforms with tailored e-commerce and digital experiences.Acquired 800 users pre-launch by designing and executing targeted product campaigns, leveraging data insights and market validation.Spearheaded product launch coordination across design, development, and marketing teams, ensuring smooth delivery and on-time execution. Show less

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  Scryb

  Jan 2021 - Jan 2023

  Product Manager

  Led the implementation of tech-driven public health infrastructure, delivering scalable solutions for public health challenges.Launched COVID-19 testing software at Toronto Pearson Airport, improving operational efficiency by 25%.Delivered a scheduling system that reduced wait times by 30% and improved user satisfaction through streamlined processes.Accelerated time-to-market by 20% through process automation, team enablement, and effective cross-functional collaboration.

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  Redleaf Solutions Canada

  Jan 2023 - Dec 2024

  Product Manager

  Managed delivery of a custom online platform for a MedTech company specializing in AI-powered laser treatments for eye diseases such as floaters and diabetic retinopathy.Increased client platform engagement by 30% through iterative feature development, A/B testing, and user feedback loops.Managed 100+ technical tasks with a 98% on-time delivery rate, balancing competing priorities and stakeholder needs.Translated client objectives into high-performing digital products, boosting site traffic by 25%. Show less

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  Independent Product Consultant

  Jan 2024 - now

  Product Manager

  Consulting for a company operating multiple e-commerce and B2B brands in the chemical and consumer goods industries.Increased site-wide conversion rates by 38% through strategic UX enhancements and performance optimizations.Developed and maintained a scalable product roadmap aligned with both business objectives and technical capabilities.Spearheaded backlog grooming and feature prioritization, reducing average dev cycle time by 20%.Implemented data-informed frameworks for measuring feature success and driving adoption. Show less