ADITYA CHOUDHARY

Experience

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  Indiabulls Asset Management

  Feb 2010 - May 2010

  Sales and Equity Research desk

  SIP Project: Comparative study of tax saving funds of different companies and studying the consumer behavior towards them.

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  IIFL (India Infoline Group)

  Mar 2011 - Jul 2011

  Business Development Manager

  Worked in the sales department of IIFL PReMIA as a Business Development Manager. The job description involved:Identifying and catering to the HNI clients.Provided wealth management services (Portfolio management and advisory service) to the clients.Evaluation of the existing portfolios of the client & pushing the sales of other Insurance & Mutual Funds related products.

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  Wedding Affair

  Sept 2011 - Nov 2012

  Asst. Manager (Marketing)

  Worked at marketing and sales department of Wedding Affair magazine, India's leading fashion & lifestyle magazine with central theme around Indian wedding.Job description involved:Identifying prospect clients for advertisement in the magazine.Contacting the clients and their media agencies for the adsNegotiating the deal with the client or media agencyAssisting in making of creative ad for the client which will be printed in the magazine.Interacting with B2B clients, leading hotels and tourism boards (Internationl and domestic) for advertisement and promotion.Organising promotional and marketing activities for the clients.Working on the circulation, distribution and subscription of the magazine. Show less

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  Cross Section Media Pvt. Ltd.

  Dec 2012 - Nov 2013

  Manager Advertising

  Worked as Manager Advertising for Cross Section Media. Responsible for generating clients and ad sales revenue for the magazines’ under their portfolio, which includes:• CITY SCAN: Delhi-NCR based fashion and lifestyle magazine focusing on high end and luxury products catering to A+ strata of the society.• GO NOW: Business and MICE travel magazine focusing on both business and leasure travel destination Pan-India and abroad.• HOTEL SCAPES: A B2B magazine on Hospitality Industry and Hotel Supplier’s Group.• INDIA DEBATES: A fortnightly magazine on political, social and economic issues concerning India. Show less

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  Radio City India

  Dec 2013 - Apr 2017

  Assistant Manager

  One of the leading Private FM player in the country with pan India presence in 41 cities across IndiaGenerating revenue from clients of corporate, semi-corporate, real estate, SMEs, FMCG, medical, education, retail & Government (Delhi Govt.) nature.Working on multi-city/national deals, creating brand integration plans/ideas depending on the brand's theme & TG in-sync with the radio content.Successfully managed portfolios to the tunes of 3-3.5 cr annually.Won multiple times City's Sales Star of the Month & City's Achievers Awards. Converted many new clients as first time advertisers on Radio.Involved in pitching brand integration & product solution ideas & concept to the clients to generate additional revenues from them.Created successful brand integrated radio campaigns for clients like Snapdeal, Urban Clap, Cars24, Uber & Real Estate clients. Show less

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  PTC Network

  May 2017 - Oct 2021

  Senior Manager

  The leading regional Punjabi TV network consisting channels of GEC, News, Movies, Music & devotional genre. PTC Punjabi, PTC News, PTC Chak De, PTC Gold, PTC Simran & PTC Music.The profile includes servicing clients of corporate & semi-corporate nature along with their respective agencies.The job description involves: Revenue generation through FCT & Non-FCT elements for the networkRevenue generation through sponsorship deals & brand associations for various on-ground/on-air events (reality shows) with both ATL & BTL deliverable & brand integrations.Successfully managing portfolio to the tunes of 3 cr. Converting many clients as first time advertisers on TV.Generated additional revenues through sponsorship & brand integration deals on PTC's on-ground relatity shows like Voice of Punjab, Punjab Da Super Chef, Mr. Punjab & annual Award Functions like PTC Punjabi Film Awards & PTC Punjabi Music Awards. Show less

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  Zee Entertainment Enterprises Limited

  Oct 2021 - now

  Manager