Fahad Umer Ghouri

Experience

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  WHALES COLLEGE

  Sept 2015 - Sept 2016

  Personal Assistant

  Daily reportingStrong follow upsMeeting SchedulerMaintain daily schedulesStudents and teachers interview scheduler, Overall observation of the entire campusInternal communications and campus to campus communications.

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  Progressive Group of Companies

  Jan 2020 - Dec 2021

  Marketing Executive

  Dealing with creative and marketing agency for product branding, content and advertisement.Key Account ManagementCosting and Budgeting of Raw and Packing MaterialsSupplier and Distribution CoordinationSocial Media ManagementSales Management and OperationsSales Analysis and ReportingFirst point of contact for internal and external stakeholders

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  Dollar Industries (PVT) Limited.

  Dec 2021 - Jan 2023

  Brand Executive

  Oversee product categories: Fountain Pen, Colour Markers and Fountain Pen InksOrganize and oversee advertising/communication campaigns (social media, ATL etc.) Responsible for formulating and executing exhibitions and activations like (My Karachi Expo, School Activation)Collaborate with managers in preparing sales forecast, budgets, monitoring expenses, trade offers and special schemesConducting market research to analyse and evaluate trends, brand awareness and competition activitiesResponsible for conducting research projects and managing research agencyOversee the creation of marketing collaterals, product displays and POS materials tosupport trade marketing efforts Show less

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  Appollo Houseware

  Jan 2023 - Oct 2023

  Assistant Brand Manager

  Setting business objectives and developing business strategy for the year Preparing, allocating & monitoring budget for all marketing acitivities for the yearDeveloped and executed 360-degree Chef Food Warmer marketing campaignResponsible for developing and executing numerous ATL/BTL and OOH campaigns nationwide to establish corporate indentityManaging internal and external social and digital media teams ensuring that the results from analytic tools are used to meet customer expectation Conduct market research to understand industry, competition, customer preferences andmarket trendsStrategizing and managing comprehensive trade promotional planning and POS deployment for Trade Visibility on GT, LMTs and IMTsAligning and working with cross-functional teams to oversee seamless execution of all new product launchesResponsible for completion of creatives & artworks development and printing process in line with requirements of the organizationWorking closely with IT agency for revamping and maintaining corporate websites Show less

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  Interwood Mobel (Pvt) Ltd.

  Dec 2023 - Feb 2025

  • Deputy Manager Marketing - Home & KDW

    Jun 2024 - Feb 2025

  • Deputy Manager Category - Home Furniture

    Dec 2023 - May 2024