
Dylan DaCosta

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About me
Campaign Specialist at Sun Life
Education

Conestoga College
2011 - 2013Diploma Journalism
Experience

Metroland Media Group
Aug 2013 - Jul 2017A return to my hometown paper allowed me to put my finger on the pulse of local news as a reporter. I researched, interviewed, wrote and photographed local news stories (ranging from council stories, to hard news, to feature pieces), and used InDesign + Photoshop to lay out and prepare pages for print. -managed web content to ensure the best possible product was on therecord.com- monitored analytics to find trends in online traffic- managed Facebook/Twitter/Reddit and tripled @WR_Record's Twitter traffic over the course of 1.5 years
Reporter
Apr 2016 - Jul 2017Digital Media Specialist
Aug 2013 - Apr 2016

The Art of Applying
Jul 2017 - Jun 2020Managed and mentored a team of Account Executives while leading by example through sales output.Personally brought in $1.3M USD in revenue, and oversaw the company's first million-dollar year. Personally brought 150 new clients into the business, while leading weekly team meetings and helping other Account Executives improve their numbers. As an Account Executive I helped high-potential grad school applicants go through our discovery process to determine fit for our services - and then sold the services if we agreed on mutual fit.
Head of Enrollment
Nov 2018 - Jun 2020Account Executive Team Lead
Dec 2017 - Oct 2018Account Executive
Jul 2017 - Nov 2017

D2L
Jul 2020 - Jun 2021Managed 50+ higher education accounts totaling over $2M annual contract revenue. Handled customer renewals and upsells for new products/services. Ended first quarter as "Most Active Rep" for substantial email and calling activity, and second quarter with "Most Pipeline Generated" for generating $1.2M+ USD in pipeline.Helped to pilot and champion video prospecting tools (which became core part of sales toolkit).
Client Sales Executive
Mar 2021 - Jun 2021Business Development Representative
Jul 2020 - Feb 2021

ApplyBoard
Jun 2021 - Nov 2022Sales Enablement SpecialistEmpowered global sales teams by delivering workshops on CRM usage, account management, prospecting, platform training, best sales practices and more.

Sun Life
Dec 2022 - nowCampaign Specialist
Licenses & Certifications
- View certificate

Canadian Pensions Certificate Program
HRPA - Human Resources Professionals AssociationMar 2025
Languages
- enEnglish
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