
Akhil Sharma
Business Development Intern

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About me
Performance Marketing | Creative Strategy | CRO @ Pixel Penguin Media
Education

DPS Sushant Lok
2012 - 2013Secondary School Commerce 91%%20Navi%20Mumbai.webp)
Narsee Monjee Institute of Management Studies (NMIMS) Navi Mumbai
2021 - 2021Diploma of Education Marketing/Marketing Management, General
Delhi University
2014 - 2017Bachelor's degree Commerce
Experience

Value Homz
Jun 2015 - Aug 2015Business Development InternProspecting and acquisition of new clients as well as new propertiesCreating and maintaining a database of the clients and propertiesInteracting with customers, arranging meetings, follow-up

Lakshmi Handicrafts
Jun 2016 - Aug 2016Intern Accounts and Business DevelopmentProspecting and acquisition of new clientsMaintaining a database of inventoryTrack customer orders and assist with preparation and delivery of sales materialsCreated spreadsheets for the accounts payable recordsShadow Accounts Head and assist with data entry

Deyor Camps
Aug 2017 - Apr 2019Operations ManagerLead B2B operations team for 3 monthsManaged client and vendor relations for B2B andB2COn-ground chief travel officer for Ladakh and Spititours managing groups of approx 50 peopleOverlooked brand promotion of Spiti and Ladakhtours with Ambassador Rohit RoyAcquired and converted leads through Facebook Adcampaigns

RMD Industrial Solutions
May 2019 - Dec 2021Senior Marketing & Sales ExecutiveWork in a team to plan, design, and present customized projectsFinalize purchase order and after-sales supportInvolved in marketing strategies for social media promotional content and lead generationMediate communications between consumers and vendors

A and A Retail Services LLP
Jan 2020 - Jun 2022DirectorConduct product research and validation using toolsas well as google trendsOverlooked product designing, packaging, delivery,website, and customer relationship (ORM and CRM)Overlook social media and influencer marketing onIG, shot and edited videos for campaignsRan conversion ad campaigns on Facebook,Instagram, Google, Snapchat, and Tiktok foracquiring, retargeting as well as scaling to generate arevenue of 30L+Hands-on experience with Custom Audiences, LookAlike Audiences, ABOs, CBOs, Duplication andmonitoring KPIs Show less

The Marketing Samurai
Jan 2022 - Jan 2025Paid Social - Asst ManagerManaging & Optimizing campaigns in paid Social Media space across Facebook & InstagramRunning different campaigns based objectives like RnF, Auction, Brand Awareness, Traffic, Lead GenerationEnsuring monthly targets around leads and conversions are metOptimizing campaigns for cost & performance, managing both the cost of traffic and cost of acquisitionEnsure other team members are also aligned to client requirements

Pixel Penguin Media
Jun 2022 - nowSenior Media Buyer- Leading a team of copy writers, graphic designers & Jr media buyers- Designed and executed a media buying strategy that resulted in 25%-200% increase in website traffic and revenue generation for the client through website orders- Improved front end metrics through a customized creative strategy- Increased conversion rate through CRO checklist and recommendations- POC for top of the line e-commerce clients of our organization
Licenses & Certifications
- View certificate

Get Started With Data-Driven Marketing
MetaApr 2022 - View certificate

Facebook Ad Delivery
MetaApr 2022 - View certificate

Define Your Audience
MetaApr 2022 - View certificate

Social Media Management
CourseraApr 2021 - View certificate

Introduction to Social Media Marketing
CourseraMar 2021 
Google My Business
GoogleDec 2021- View certificate

Advertising with Facebook
CourseraSept 2021 
Google Ads Display Certification
GoogleDec 2021- View certificate

Fundamentals of Social Media Advertising
CourseraMay 2021 - View certificate

Get Started With Data-Driven Marketing
MetaApr 2022
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