Camille Robins

Experience

• 

  Københavns Kommune

  Jul 2012 - Aug 2012

  Project Manager

  • Designed research project to analyze landscape of outdoor advertising in Copenhagen with a team of architects, landscape architects, city planners, and human geographers• Created manuscript outlining conclusions, which the city council then used to make decisions about future urban advertising policy

• 

  Freelance

  Jun 2013 - Aug 2018

  Content Strategist

  • Develop marketing and communication strategies for clients in the creative, lifestyle, and health industries to increase brand awareness and engagement• Create compelling content and ensure that a clear story gets told across channels, directing and collaborating with creative teams• Clients included schools, non-profits, co-working spaces, lifestyle brands, yoga and dance centers, artists and designers, as well as hospitals, doctors, nutritionists, and therapists

• 

  Cate School

  Jun 2013 - Jun 2015

  Communications Assistant

  • Worked with the Directors of Communications, Admissions, and Advancement to produce the written and visual content for school’s internal and external audiences• Tracked readership of all material and tailored content to meet marketing goals• Created, edited and oversaw content for the school’s website, alumni magazine, and newsletters, in additional to managing the school’s social media presence and pitching announcements to local media

• 

  Self-employed

  Aug 2015 - Jan 2018

  Yoga Instructor

  • Taught online and in studios, fitness clubs, and corporate offices• Assisted the 200-hour Yoga and the Healing Sciences Teacher Training Program at Loyola Marymount University

• 

  Yoga Soup Santa Barbara

  Jan 2016 - Sept 2016

  Yoga Studio Manager

  • Increased studio’s visibility, traffic, and revenue by developing and executing a comprehensive marketing strategy• Expanded community outreach programs and local business partnerships• Managed a team of 30 teachers and 15 desk staff members, and helped to build a strong sense of community within that team• Established a robust event and class schedule that reflected studio’s mission of being a health hub in the heart of town

• 

  The Joy System

  Dec 2016 - Aug 2018

  Content Strategist

  • Launch mission-driven, value-based businesses with CEO of small consulting firm, designing effective business frameworks to support their growth• Support all aspects of launches and development, including internal and external communications

• 

  Rapt Studio

  Aug 2018 - now

  • Tell the story of Rapt’s leading design work with forward-thinking brands including Figma, Google, CNN, Tinder, and Goop, championing our studio's immense creativity• Craft and execute a communications strategy that positions Rapt as a thought leader in the creative field• Organize events like panels, roundtable discussions, and interactive workshops for the design community• Develop multimedia content and post across website and social channels; write project narratives and direct photoshoots with award-winning photographers/videographers; work closely with PR team to land features across top industry publications such as Architectural Digest, Interior Design Magazine, and Fast Co.• Write new-business proposals, qualifications, and presentations responsible for bringing in millions of dollars of revenue annually Show less

  • Marketing Manager

    Jan 2020 - now

  • Marketing Coordinator

    Aug 2018 - Jan 2020