
Sebastian Lemus
Co-founder - Tour Guide

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About me
Entrepreneur l Marketing l Organizational Culture
Education

UVA - Universidad Vizcaya de las Américas
2021 - 2024Bachelor of Architecture - BArch Architecture
IEBS
2018 - 2019Master of Business Administration - MBA Digital Business
Universidad de Colima
2007 - 2011Bachelor's degree Marketing
Universitat d'Alacant
2010 - 2011Academic exchange (5 months) Marketing
Universidad de Monterrey
2009 - 2009Academic exchange (5 months) International MarketingActivities and Societies: Yoga Santander Mobility Scholarship
Experience

Travelero
Feb 2012 - Nov 2012Co-founder - Tour GuideA couple of friends and I created a small local tour agency that focused on students. We organized social events and several trips, including ones to Tequila, Jalisco and Guanajuato's Cervantino Festival.

Self-Employed
Jan 2013 - Jan 2014FreelancerI provided marketing services for local companies, including content creation, social media, and branding.

Tango
May 2015 - Apr 2021Responsibilities included spearheading employer branding and employee experience strategies, people development, cultural transformation, and advising and collaborating with leadership on company-wide strategies and programs.Achievements:- Implemented the ENPS metric. Average ENPS during the first year of pandemic, 2020: 78. - Improve the ENPS from 78 to 81 pts on Q1, 2021.- Best Place to Code Award 2020 & 2021. Best Place to Code “is a program by Software Guru to identify and promote companies who strive to provide the best working conditions to software developers.”- Achieved a 4.5 Glassdoor rating. - Devised, launched, and hosted the TangoTalks. Online talks aimed at tech professionals.- Co-created new HR programs such as the recognition program. Show less Responsibilities included developing and cultivating a strong company culture that matches the brand, upgrading the work environment, directing people development initiatives, supporting Tango’s recruiting strategies, and establishing/standardizing internal processes. Activities included employer branding; social media strategies; forging partnerships with vendors, communities, and universities; content creation; and supporting Business Development.Achievements:- Best Place to Code Award 2018 & 2019. Best Place to Code “is a program by Software Guru to identify and promote companies who strive to provide the best working conditions to software developers.”We earned this award as a consequence of the work done by the HR department. I negotiated better benefits and perks for the team, upgraded the physical work environment, revitalized employee engagement, and fostered a culture that allowed teammates to belong, have ownership and purpose and create better relationships with their peers. I also formalized our people development initiatives, among other activities. - Instituted and headed the HR department.- Developed the Learning and Development program MVP.- Partnered with the Leadership team to implement new benefits and perks based on employee audits. - Restarted and coordinated the Trainee Program. Show less Tango is a boutique digital agency specializing in speeding up the development process for modern web and mobile products. As in a small startup, apart from my lead generation activities, I wore different hats; I executed some HR tasks and supported the Office Management department.Achievements:- Took charge of the company's social media accounts and restarted the content creation efforts, including the company blog post.- Implemented a basic Healthy Workplace Initiative. I detected that our sales efforts were being affected by our capability to recruit and retain people. I researched and developed a plan to improve the work environment. Show less
People and Culture Manager
Mar 2019 - Apr 2021People & Culture / Marketing
Jun 2017 - Mar 2019Business Development
May 2015 - Jul 2017

Casa Legal - Construcción & Bienes raíces
Sept 2022 - nowPartnerCasa Legal is a small construction and real estate company with +8 years in the market. We build, renovate, and sell houses. Other services include property management and legal advice in real estate law.
Licenses & Certifications
- View certificate

Diplomado en Responsabilidad Social Empresarial
Fundación General de la Universidad de SalamancaAug 2021
Languages
- esEspañol
- inInglés
- itItalian
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