
Timeline
About me
Strategic Sales Leader | Driving Growth, Innovation, and Client Success in SaaS & B2B Markets
Education

International school of düsseldorf
2004 - 2007International baccalaureate (ib) 35 pointsActivities and Societies: Project Tanzania, Choir

The university of edinburgh
2011 - 2012Master of science (msc) international and european politicsActivities and Societies: Model United Nations Society, Tennis Club Dissertation: ‘The Effects of Migration on the German Labor Market after the Eastern Enlargement of the European Union in 2004.'

Suffolk university
2009 - 2011Bachelor of science (bsc) communication, journalism, and public relations 2.1
University of dundee
2007 - 2009Ba (hons) business economics with marketing transferActivities and Societies: Politics Society

Suffolk university
2009 - 2009Bachelor’s degree communication, journalism, and related programsMadrid - semester abroad
Experience

Douglas
Jun 2007 - Aug 2007Human resources intern• Translated the company website from German to English.• Researched and prepared a PowerPoint presentation about Cooperate Social Responsibility.• Helped creating a recruitment flyer. Chose the design layout of the flyer. Researched pricesfor advertisements in newspapers and magazines.

Vorwerk group
Jun 2008 - Aug 2008Marketing intern• Worked in the marketing department of Thermonix (cooking machine).• Researched and prepared a PowerPoint presentation about the appearance of Thermomix onthe Internet.• Assisted in developing new marketing strategies for Thermomix

Vorwerk group
Jun 2009 - Aug 2009Communications internInternational diversified corporate group focused on direct sales; • Composed press releases for the employee magazine.• Quality management of the employee portal “Vorwerk Insite”• Edited the company history presentation for “Vorwerk World of Direct Sales” interactivemedia screens.• Organized annual corporate event for 150 people. Selected the menu, location andperformance.

Barmenia versicherungen
May 2013 - Oct 2013Corporate communications intern- Participation in PR as well as Dialog Marketing- development of a brand controlling concept

L'equipe l'oréal
Oct 2013 - Mar 2015Account manager- Online, print and TV media planning and implementation for L’Oréal Luxe (Armani, Viktor&Rolf, Diesel, YSL)- development of full-year and product strategies, especially digital- budget management of 5 MM€- execution of market and competitor analysis- preparation of reportings and campaign optimization

Millennial media
May 2015 - Dec 2016Digital account manager dach- Planning and monitoring of mobile campaigns- analysis and development of problem solutions as well as identifying the best actions to increase ROI- direct contact with clients and agencies regarding campaigns as well as upsell opportunities- sales controlling and monthly billing- generating reportings, conversion trackings and end-of-campaign analyses

Aol
Nov 2015 - Dec 2016Digital account manager dach- Planning and monitoring of digital campaigns as well as coordinating sales activities- direct face to the client- responsible for agencies OMD, Add2, Tectumedia, Light Reaction, Cowana, direct clients and all Millennial Media clients- experience in ONE Video by AOL, AOL’s SSP & DSP programmatic platform

Oath
Jan 2017 - Feb 2018Platform account partner- Build, maintain and manage relationships with Agencies, Trading Desks, AdNetworks and other demand sources- sign new buyers and sellers- proactively initiate private marketplace (PMP) deals, and negotiate and fulfill incoming requests- setup agreed deals (via Deal ID) on AOL, Microsoft and Yahoo! platforms- use previous campaign data to predict trends and patterns, develop actionable insights for use on future campaigns- closely monitor deal performance and be proactive in addressing new opportunities- work closely with the team to optimize revenue, client’s performance, and provide insights into best practices as well as collaborate with cross functional groups. Show less

Rewe group
Mar 2018 - Aug 2018Programmatic advertising manager- Set-up, analysis and optimization of programmatic brand and performance campaigns- set-up, activation and troubleshooting of publisher deals- negotiation of commitments with all major publishers- definition and activation of data segments with internal and 3rd party data providers- creation of media plans- consulting media planners and stakeholders on programmatic opportunities and strategies- developing and evaluating new technologies and innovations for digital advertising – first mover approach- responsible for interviewing and on-boarding new hires Show less

Blis
Sept 2018 - Feb 2020Senior sales manager, dachBlis specializes in understanding real, human behavior by analyzing vast quantities of mobile location data. This gives businesses a uniquely powerful tool: the truth about what people actually do. This accurate real-world intelligence improves consumer engagement and delivers measurable sales uplift.- Build, maintain and manage relationships with agencies and media partners- create and lead sales presentations as well as custom pitches- consult media agencies on mobile location based strategies- help clients and agencies with programmatic set-up for optimum campaign results- develop and execute a customer-led growth strategy across the Blis portfolio and beyond- working closely with AdOperations and other sales teams to ensure strong customer service Show less

Flashtalking
Jul 2020 - Dec 2021Sales managerFlashtalking is an independent ad serving, measuring and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies.- Generating leads with direct advertisers and key agency holding groups- setting up meetings with potential new clients- closing new business and negotiating rates and contracts- cross and up-selling and seeking out opportunities to increase revenue- responsible for pitches and RFIs; technical and general consulting of the whole Flashtalking product suite- working closely with external partners (creative agencies, DSPs) and internal sales teams (UK, FR, IT, ES, NL) Show less

Salesforce
Feb 2022 - May 2023Account executive - marketing cloud intelligenceSalesforce Marketing Cloud Intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. With MC Intelligence, customers can:• Automatically connect all their disparate marketing tools and reports in one centralized place• Access and act on the right cross-channel KPIs, dashboards, reports and AI-powered insights• Optimize and report on every investment, performance, and outcome across the customer journey- Responsible for all EBU clients (FinServ, TelCo, Retail, Logistics) within the DACH region- Evangelizing the Marketing Intelligence vision through product demonstrations, in-market events, and account specific initiatives- Managing the entire sales cycle, including forecasting of sales activity and revenue achievement- Leveraging Salesforce Customer360 methodology (Account Planning, POV, and Success Plans) to deliver maximum revenue potential- Planning and execution of Marketing Intelligence webinars Show less

Bring! - #1 shoppinglist in europe
Jun 2023 - nowKey account managerBring! - Native Advertising at the point of the buying decisionMy responsibilities:- Ensuring sales growth and expansion of mobile advertising products within the German market- Establishing and nurturing robust relationships with key clients (Dr. Oetker,Danone) to promote customer loyalty and repeat business- Promoting additional advertising solutions to existing clients to enhance revenue streams- Offering customized consulting services to enhance customer satisfaction and contribute to overall business growth- Staying on top of market trends and needs to ensure the provision of relevant advertising products. Show less
Licenses & Certifications

Relation-s consultant performance
Jun 2014- View certificate

Flashtalking certified in campaign management
FlashtalkingAug 2020 - View certificate

Flashtalking certified in creative development
FlashtalkingSept 2020 
G+j touchpoint mobile 11/2014
Gruner + jahr gmbhNov 2014
Bauer advertising media academy
Bauer media groupMay 2014- View certificate

How to think strategically
LinkedinFeb 2024 
Datorama platform certification
SalesforceJun 2022
Volunteer Experience
Teaching Assistant
Issued by International School of Düsseldorf ‘Students Helping Others’ on Jul 2006
Associated with Sabrina Wojciech
Languages
- enEnglish
- geGerman
- spSpanish
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