Sabrina Wojciech

Sabrina wojciech

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location of Sabrina WojciechDüsseldorf, North Rhine-Westphalia, Germany
Followers of Sabrina Wojciech1000 followers
  • Timeline

  • About me

    Strategic Sales Leader | Driving Growth, Innovation, and Client Success in SaaS & B2B Markets

  • Education

    • International school of düsseldorf

      2004 - 2007
      International baccalaureate (ib) 35 points

      Activities and Societies: Project Tanzania, Choir

    • The university of edinburgh

      2011 - 2012
      Master of science (msc) international and european politics

      Activities and Societies: Model United Nations Society, Tennis Club Dissertation: ‘The Effects of Migration on the German Labor Market after the Eastern Enlargement of the European Union in 2004.'

    • Suffolk university

      2009 - 2011
      Bachelor of science (bsc) communication, journalism, and public relations 2.1
    • University of dundee

      2007 - 2009
      Ba (hons) business economics with marketing transfer

      Activities and Societies: Politics Society

    • Suffolk university

      2009 - 2009
      Bachelor’s degree communication, journalism, and related programs

      Madrid - semester abroad

  • Experience

    • Douglas

      Jun 2007 - Aug 2007
      Human resources intern

      • Translated the company website from German to English.• Researched and prepared a PowerPoint presentation about Cooperate Social Responsibility.• Helped creating a recruitment flyer. Chose the design layout of the flyer. Researched pricesfor advertisements in newspapers and magazines.

    • Vorwerk group

      Jun 2008 - Aug 2008
      Marketing intern

      • Worked in the marketing department of Thermonix (cooking machine).• Researched and prepared a PowerPoint presentation about the appearance of Thermomix onthe Internet.• Assisted in developing new marketing strategies for Thermomix

    • Vorwerk group

      Jun 2009 - Aug 2009
      Communications intern

      International diversified corporate group focused on direct sales; • Composed press releases for the employee magazine.• Quality management of the employee portal “Vorwerk Insite”• Edited the company history presentation for “Vorwerk World of Direct Sales” interactivemedia screens.• Organized annual corporate event for 150 people. Selected the menu, location andperformance.

    • Barmenia versicherungen

      May 2013 - Oct 2013
      Corporate communications intern

      - Participation in PR as well as Dialog Marketing- development of a brand controlling concept

    • L'equipe l'oréal

      Oct 2013 - Mar 2015
      Account manager

      - Online, print and TV media planning and implementation for L’Oréal Luxe (Armani, Viktor&Rolf, Diesel, YSL)- development of full-year and product strategies, especially digital- budget management of 5 MM€- execution of market and competitor analysis- preparation of reportings and campaign optimization

    • Millennial media

      May 2015 - Dec 2016
      Digital account manager dach

      - Planning and monitoring of mobile campaigns- analysis and development of problem solutions as well as identifying the best actions to increase ROI- direct contact with clients and agencies regarding campaigns as well as upsell opportunities- sales controlling and monthly billing- generating reportings, conversion trackings and end-of-campaign analyses

    • Aol

      Nov 2015 - Dec 2016
      Digital account manager dach

      - Planning and monitoring of digital campaigns as well as coordinating sales activities- direct face to the client- responsible for agencies OMD, Add2, Tectumedia, Light Reaction, Cowana, direct clients and all Millennial Media clients- experience in ONE Video by AOL, AOL’s SSP & DSP programmatic platform

    • Oath

      Jan 2017 - Feb 2018
      Platform account partner

      - Build, maintain and manage relationships with Agencies, Trading Desks, AdNetworks and other demand sources- sign new buyers and sellers- proactively initiate private marketplace (PMP) deals, and negotiate and fulfill incoming requests- setup agreed deals (via Deal ID) on AOL, Microsoft and Yahoo! platforms- use previous campaign data to predict trends and patterns, develop actionable insights for use on future campaigns- closely monitor deal performance and be proactive in addressing new opportunities- work closely with the team to optimize revenue, client’s performance, and provide insights into best practices as well as collaborate with cross functional groups. Show less

    • Rewe group

      Mar 2018 - Aug 2018
      Programmatic advertising manager

      - Set-up, analysis and optimization of programmatic brand and performance campaigns- set-up, activation and troubleshooting of publisher deals- negotiation of commitments with all major publishers- definition and activation of data segments with internal and 3rd party data providers- creation of media plans- consulting media planners and stakeholders on programmatic opportunities and strategies- developing and evaluating new technologies and innovations for digital advertising – first mover approach- responsible for interviewing and on-boarding new hires Show less

    • Blis

      Sept 2018 - Feb 2020
      Senior sales manager, dach

      Blis specializes in understanding real, human behavior by analyzing vast quantities of mobile location data. This gives businesses a uniquely powerful tool: the truth about what people actually do. This accurate real-world intelligence improves consumer engagement and delivers measurable sales uplift.- Build, maintain and manage relationships with agencies and media partners- create and lead sales presentations as well as custom pitches- consult media agencies on mobile location based strategies- help clients and agencies with programmatic set-up for optimum campaign results- develop and execute a customer-led growth strategy across the Blis portfolio and beyond- working closely with AdOperations and other sales teams to ensure strong customer service Show less

    • Flashtalking

      Jul 2020 - Dec 2021
      Sales manager

      Flashtalking is an independent ad serving, measuring and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies.- Generating leads with direct advertisers and key agency holding groups- setting up meetings with potential new clients- closing new business and negotiating rates and contracts- cross and up-selling and seeking out opportunities to increase revenue- responsible for pitches and RFIs; technical and general consulting of the whole Flashtalking product suite- working closely with external partners (creative agencies, DSPs) and internal sales teams (UK, FR, IT, ES, NL) Show less

    • Salesforce

      Feb 2022 - May 2023
      Account executive - marketing cloud intelligence

      Salesforce Marketing Cloud Intelligence platform transforms the way marketers optimize their marketing performance, business impact, and customer loyalty. With MC Intelligence, customers can:• Automatically connect all their disparate marketing tools and reports in one centralized place• Access and act on the right cross-channel KPIs, dashboards, reports and AI-powered insights• Optimize and report on every investment, performance, and outcome across the customer journey- Responsible for all EBU clients (FinServ, TelCo, Retail, Logistics) within the DACH region- Evangelizing the Marketing Intelligence vision through product demonstrations, in-market events, and account specific initiatives- Managing the entire sales cycle, including forecasting of sales activity and revenue achievement- Leveraging Salesforce Customer360 methodology (Account Planning, POV, and Success Plans) to deliver maximum revenue potential- Planning and execution of Marketing Intelligence webinars Show less

    • Bring! - #1 shoppinglist in europe

      Jun 2023 - now
      Key account manager

      Bring! - Native Advertising at the point of the buying decisionMy responsibilities:- Ensuring sales growth and expansion of mobile advertising products within the German market- Establishing and nurturing robust relationships with key clients (Dr. Oetker,Danone) to promote customer loyalty and repeat business- Promoting additional advertising solutions to existing clients to enhance revenue streams- Offering customized consulting services to enhance customer satisfaction and contribute to overall business growth- Staying on top of market trends and needs to ensure the provision of relevant advertising products. Show less

  • Licenses & Certifications

    • Relation-s consultant performance

      Jun 2014
    • Flashtalking certified in campaign management

      Flashtalking
      Aug 2020
      View certificate certificate
    • Flashtalking certified in creative development

      Flashtalking
      Sept 2020
      View certificate certificate
    • G+j touchpoint mobile 11/2014

      Gruner + jahr gmbh
      Nov 2014
    • Bauer advertising media academy

      Bauer media group
      May 2014
    • How to think strategically

      Linkedin
      Feb 2024
      View certificate certificate
    • Datorama platform certification

      Salesforce
      Jun 2022
  • Volunteer Experience

    • Teaching Assistant

      Issued by International School of Düsseldorf ‘Students Helping Others’ on Jul 2006
      International School of Düsseldorf ‘Students Helping Others’Associated with Sabrina Wojciech