Luka Trček, Klaviyo Email Marketing Expert

Luka trček, klaviyo email marketing expert

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  • Timeline

  • About me

    If I guaranteed to generate 30% of your store's monthly revenue through email, would you be interested?

  • Education

    • Gea college

      -
      Tourism and hospitality

      Tourism and hospitality Coursework included: Digital Marketing strategies for Travel Agencies, Tour operators and Nightclubs. Sales and Marketing strategies in hospitality organizations. The Impact of Social media on Tourism. Instagram for Travel Agencies. Bussines and Marketing plans for organisations in Tourism industry. Organised a bus trip to Belgrade Tourism Fair

    • Gimnazija jožeta plečnika

      2009 - 2013

      Nothing

    • Univerza v ljubljani

      2013 - 2015
      Comparative literature/theology

      Study of Comparative literature/ Theology. Coursework included: Classical Rhetoric, Psycholinguistics, Persuasion and Language, Purpose, Cultural History

  • Experience

    • Freelance

      -
      Lead generation and conversion specialist
    • Plastika trček

      Sept 2014 - Oct 2015
      Sales manager

      Plastika Trcek is a company that produces plastic pipes and profiles. Created a business and marketing plan. Facebook content marketing, Redesigned the website, SEM marketing with Google Adwords in Slovenia, Croatia, Italy, Austria, Germany. Outreach to distributors, blogs, forums… Discovered a demand and found customers for 3D printing filaments, which weren't produced before in our company and therefore created a new segment of the business which now provides 25% of the revenue for the company. The company became the biggest producer of 3D Printing filament in the Balkan region (Slovenia, Croatia, Bosnia, Serbia, Macedonia, Montenegro, Albania). Show less

    • Stop spa

      Jun 2015 - Oct 2015
      Digital marketing manager/itinnerary planner

      Managed Digital marketing strategies,Implemented Online Booking on the website, Designed new travel itineraries, Saw a demand and expanded the business into travel packages for Erasmus students. Gained comprehensive knowledge of social network platforms and user-generated content. Wrote a report on competitor tactics, strengths, and weaknesses against STOP to determine the competitive direction for 2015/16.

    • Barhike

      Jul 2015 - Sept 2015
      Promotion/sales/animation

      Worked for BarHike, organised pubcrawls for tourists who wanted to experience the real Ljubljana nightlife. Cold approached and Persuaded tourists on the streets of Ljubljana, sold tickets for our service. Was a Tour Guide and animated tourists. Was payed per performance

    • Club cirkus

      Sept 2015 - Jul 2016
      Bar staff

      Worked in Ljubljana's bigest and most popular nightclub.

    • Fuk'n celo ent.

      Oct 2015 - now
      Co founder/marketing strategist

      Co-founded Fuk'n Celo ent. A Hip Hop/Trap movement in Ljubljana, Slovenia, that throws monthly parties in club K4 with an average attendance of 350+ people.Viral growth architect, Designed a digital media strategy, Managed Facebook promotions, Built a community.Email outreach, Built relationships with artists, sponsors and strategic partners, Event planning and coordination.

    • Exclusive

      Dec 2015 - Feb 2016
      Head of promotion

      Worked for Exclusive which is a chain of 18 clothing stores in Slovenia, Croatia, Serbia and Italy. Started as a flyer promoter, but was promoted on the first day of work into the Head of promotion, because of my insights on how we could improve our promotional material and the promoters approach of handing flyers/interaction with customers. Oversaw a team of 20 promoters in Ljubljana, Designed new promotional materials, Hired new promoters, Designed and implemented a training to maximise promoters efficiency and customer experience which led to a 15% increase of visitors in the stores. Show less

  • Licenses & Certifications

    • Google adwords certified individual

      Google
    • Hubspot inbound marketing certification

      Hubspot
      Nov 2016
    • Inbound certification

      Hubspot
      Oct 2016
      View certificate certificate