
Pankaj Gupta

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About me
Vice President - Central Risk Unit at AU SMALL FINANCE BANK
Education

Maharshi Dayanand University
-MCA Computer Applications
Experience

Reliance Communications
Jan 2003 - Jan 2007 CSD Ownership - EBS Client Relationship Building Monitoring Billing Issues Resolution Process Timely Resolution of Reported Issues Team Handling – 7 Executives Portfolio Management Collection of Key Accounts Analysis & MIS
Lead - Billing Operations (Corporate Wireless Group)
Dec 2003 - Jan 2007Reliance Webworld (NFC, Delhi)
Jan 2003 - Jan 2005

Motorola India Pvt Ltd
Feb 2007 - Oct 2008Executive - Business Operations (South West Asia) SPOC Responsibility for SWA Customer Operations Channel Relationship Building Channel Business Development Inventory Management Supply Chain Management Monthly, Quarterly & Annual Reconciliation Analysis & MIS - Global Reporting

Idea Cellular Limited
Nov 2008 - Dec 2009EBU & Loyalty Service Manager CSD Ownership – Loyalty & EBU Channel Relationship Building – Branded Retail Client Relationship Building – Loyalty & EBU Channel Business Development – Branded Retail BTL Planner – Customer Engagement Activities Bill Distribution (Pre Bill Check, Bill Printing, Bill Delivery) Agency Management (Bill Printing, Bill Delivery) Bill Collection & Customer Retention – Loyalty & EBU Portfolio Management - Loyalty & EBU Analysis & MIS - National Reporting

Tata Docomo
Dec 2009 - Oct 2011Deputy Manager - Retail Operations (GSM) Steering the entire gamut of Retail Branding process including Marketing, Sales, etc. Driving the process of EBO (Exclusive Branded Outlet) Roll-outs & strategizing business expansion plans and executing the same for business growth. Serving the role of ATL & BTL Planner to conduct regular engagement activities to nurture the channel strength and brand presence. Liaising with financially sound vendors for Brand Promotion and Visual Merchandising (Indoor/Outdoor); coordinating with the Creative Designing Team and finalizing with designs or concepts to be used for VM/ATL/BTL. Leading the team to accomplish Product Promotions & Up-selling through EBOs/MBOs and Trainings, mentoring and assessing the knowledge of CREs & Trade Partners and maintaining the Training Calendar in sync with Training Team. Conducting Mystery Audit of Products, possessing and delivering quality service in the EBOs / MBOs; SLA Monitoring for all logged cases (Open & Closed) from EBOs. Organizing Cross Functional Meeting on outcomes of the Mystery Audits and preparing NFAs for various Incentive & Commission Structure for Branded Retail Stores. Spearheading the process of Prepaid/Postpaid Channel Business Development and reviewing periodically the channel sales on respective FOFO store performance.Significant Contributions; Played a key role in achieving Sales Targets (Prepaid/Postpaid/Data Products) through FOFO Channel Partners. SPOC for initiating any Customer Engagement Activity for the circle. Instrumental in deriving outdoor sales initiatives to increase store visibility. Pivotal in HNI Customer Relationship Building Pioneered the process of Compliance Monitoring that included CAF, Activations, Service KPIs, etc. Successfully analyzed MIS and reported the same at National level. Show less

Reliance Communications
Jun 2012 - Nov 2017Sr. Manager- Retail Experience Lead- Long Term and Short Term Planning on Business Processes- Revenue Protection and Revenue Assurance: Collection from all buckets (Active to Recovery), Churn Management- Channel Management and Team Building- Service Marketing: Customer Delight & Loyalty Building, Enriched On-Boarding Experience

AU SMALL FINANCE BANK
Mar 2018 - nowManaging #Falcon as a Project for both regular enhancements as well as new deployment basis inputs received from Transaction Fraud Monitoring and Business requirements.System Analysis for FRM:- Detailed analysis of FRM system to explore the capabilities as well as limitations.- Cross-functional Collaboration for requirement gathering and documentation .Logic Designing and Rule Configuration:- Rules creation in FRM system.- Ensuring the effectiveness rule configurations and optimisation basis analytics on fraudulent activities patterns.Compliance Management:- Compliance of regulatory guidelines for FRM systems and associated processes.Integration of Payment Channels:- To ensure effective and seamless integration payment channels/platforms with FRM solutions.- Explore the outcomes basis analytics and present with management on insights as well as observations.Collaboration and Communication:- Work closely with stakeholders, including product managers, developers, and compliance teams, to ensure alignment on FRM strategy.Testing and Validation:- Generation of test cases in coordination with respective stakeholders to ensure effective deployment of rules.- Ensuring timely testing and validation of resting results with rule creations. Show less
Vice President - Fraud Risk Management
Apr 2024 - nowDeputy Vice President - Fraud Risk Management
Apr 2023 - Mar 2024Deputy Vice President - Customer Experience
Apr 2021 - Mar 2023Asst Vice President - Customer Experience
Mar 2018 - Mar 2021
Licenses & Certifications
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AMFI Certification
National Institute of Securities Markets (NISM)Aug 2019
Honors & Awards
- Awarded to Pankaj GuptaCircle Elite Award National Customer Service Head August 1, 2016 Elite award presented on continuous reduction of value churn and saving of Circle revenue with big margin hence achieved top 3 positions Nationally and Top position in Region.
- Awarded to Pankaj GuptaSpotlight Award National Service Excellence Head Jan 2011 •Awarded with Spotlight Award on successful execution of Mystery Audit Project on 3G experience in Rajasthan Circle.
- Awarded to Pankaj GuptaStar Award Hub COO (TTSL) Dec 2010 •Awarded with “Star Awards” for successful roll-out of Service Points(an exclusive retail outlet of TATA DOCOMO) & Positive ROI for all Service Points in just 4 months.
- Awarded to Pankaj GuptaIdea Excellence Award Circle COO Nov 2009 •Appreciated with Idea Excellence Award for performing continuously 12 months in keeping the churn % for Loyalty and Enterprise Segment less than 0.5% against target of 1% and retention of big account of more than 450 mobile connections.
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