Ger Wright

Experience

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  Skechers

  Mar 2010 - Aug 2011

  Store Manager

  Main Role – I was recruited by franchise owners to set up and managethe first Sketchers franchise store outside Canada, leading a team of 20and collaborating with the owners to make commercial decisions anddeliver the timely opening of the store. In charge of all infrastructureset up, I conducted project team meetings and 3rd party vendorprocurement. I also prepared a Business and Financial Plan includingproposed turnover figures for the year. I worked remotely for the firstmonth whilst collaborating with the owners to complete all commercialpreparations and liaised with the marketing team to organise the GrandOpening.Key Achievements:• Liaised with central buying and merchandising teams to identifyareas of growth and opportunities to maximise sales to deliveroutperformance• Provided effective feedback quantifying trade & developingopportunities• Successfully devised a marketing plan to drive the businessexternally• Maximised Store Profitability through delivering excellentcustomer service Show less

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  Tanning Company (Health & Beauty/Leisure Sector)

  Jul 2011 - Feb 2013

  Area Manager

  Main Role – Headhunted by the franchise owner to manage 7 stores,entrusted with the remit to increase company profit by implementingnew strategies and procedures. Managed all costs including wage andstock loss, identifying opportunities for reduction of costs and increasedproductivity and effectively led and challenged Store Managers toachieve annual profit & turnover targets.Key Achievements:• Consistently drove levels of customer service towardexcellence. This resulted in the business achieving +8% for 2011and +4% 2012 (LFL sales)• Effectively reduced markdown by 5% in year 2 by efficient stockmanagement• Reduced controllable costs, - e.g. utilities costs were reducedfrom 30% to 18%• Introduced a new appraisals and assessment system formanagement & staff• Successfully identified commercial opportunities for growth,devising a new price plan structure for revenue which led to anincreased footfall Show less

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  Educo Gym

  Feb 2013 - Aug 2014

  Branch Manager

  Main Roles – I consistently delivered strong, high quality managementexpanding the new gym concept for the K-Club Kildare, conductinginnovative staff training and obtaining new clients in order to hit target& KPI’s. I was responsible for delivering orientation and inductioncoaching, all sales & product training and led prospecting bynetworking, organising public & corporate presentations, cold callingand marketing.I had 2 main areas of focus in the management role:1. Training & Developing Personal Trainers• Sales training - on Cold Calling, Consultation, Prospecting,Enquiries, Goal Setting, Reporting through ‘role plays’,‘group activities’ ‘Scripting’ and ‘OTJ Training’• Product Training - on Nutrition, Supplements, and Diet Plans• Educo Methodology - ‘To Draw Out from Within’2. Prospecting (to generate new clients)• Attending various Networking meetings on a weekly basis,pitching the business to get new clients (this proved to be ahuge success)• Creating and distributing a range of flyers for targetingdifferent clients• Cold Calling clients• Organising Nutritional talks and presentations to largecompanies, golf courses and schools• Setting up pop up stands in shopping centres and fitnessevents to push our businessKey Achievements:• Selected as the only Manager to attend a 2-week Training Seminarin the Bahamas in order to lead a knowledge transfer with all theother gym managers on return• Successfully networked throughout the region, attending variousmeetings on a weekly basis, pitching the business. Resulted insubstantial growth in new business• Extensive advanced training led to a key role Coaching the Coaches Show less

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  Arnotts

  Aug 2014 - now

  Senior Divisional Manager