
Prasad Naidu

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About me
🎯 Lead Generation Expert | 🎓 MBA in Marketing & Business Analytics | 📈 B2B Marketing | ✉️ Email Marketing | 📊 Data-Driven Strategies | 🔍 PowerBI
Education

Shri Gnanambica Degree College, Madanapalli
2017 - 2020Bachelor of Science - B.Sc Physics & Computer Science
MADANAPALLE INSTITUTE OF TECHNOLOGY & SCIENCE
2020 - 2022Master of Business Administration - MBA Marketing & Analytics
Experience

MovingDneedle Pvt. Ltd.
May 2022 - now• Manage email databases, segment lists, and implement targeted email strategies to increase open and click-through rates.• Create compelling email content, subject lines, and calls-to-action to optimize campaign performance.• Implement A/B testing to optimize email content, layout, and delivery times.• Research and identify target audiences, industries, and market segments for lead generation campaigns.• Generated leads and established relationships with potential customers through outbound emails. Analyse and optimize lead generation campaigns to improve lead quality and conversion rates. Collaborate with the content marketing team to create lead magnets and valuable resources for lead generation.• Monitor and report on lead generation performance metrics and KPIs. • Stay informed about industry trends and best practices in lead generation to implement innovative strategies.• Observed and learned changing customer requirements and adapted sales strategies as needed.• Set up appointments with interested customers according to schedule availability. Show less
Senior Marketing Executive
Jan 2024 - nowMarketing Executive
Dec 2022 - Jan 2024Management Trainee
May 2022 - Nov 2022
Licenses & Certifications
- View certificate

Consumer Behaviour
NPTELMar 2022 - View certificate

Email Marketing
HubSpot AcademyMay 2023
Languages
- teTelugu
- enEnglish
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