
Catherine McGrath
Marketing Manager

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About me
Freelance Business Consultant. Artist
Education

Margaret Clitherow Grammar School West Yorks
-
University of Bedfordshire
1996 - 1997Chartered Institute of Marketing Diploma International Marketing; Communications; Planning/Decision Making; Financial Aspects of Marketing
Kingston University - Company
1981 - 1984BA Hons Three Dimensional Design Design
Experience

Welwyn Hatfield Leisure
Jan 1990 - Jan 1996Marketing Manager
GUILDFORD BOROUGH COUNCIL HOLDINGS LIMITED
Jan 1997 - Jan 1999Marketing ManagerDevised, coordinated and delivered a succesful marketing strategy for this high profile leisure organisation resulting in major business awards: Tourist Attraction of the Year and Marketing Campaign of the Year 1998.

National Media Museum
Jan 2000 - Jan 2006Marketing ManagerWorked with a team of curators - world experts in their field - marketing a range of events and services from international film festivals to IMAX cinema programme.

Media Centre Network
Jan 2006 - Jan 2008Director of MarketingManaged all aspects of this exciting 'creative cluster' organisation's marketing and pr programme - maximising occupancy, marketing creative programmes and creating a dynamic ditigal community.

Reading Matters
Jun 2008 - Oct 2010CEOCEO of this literacy support organisation devising and implementing a strategic approach that led to a major restructure and taking Reading Matters from struggling charity to succesful Social Enterprise.

Rennaissance Yorkshire
Sept 2010 - Jun 2011Sustainability ConsultantDelivered workshops with various museums services teams, including Hull and Kirklees, to identify, develop and market new income streams.

Catherine-McGrath.com
Nov 2010 - nowConsultantStrategic marketing and communications consultant specialising in income generation and business development in Social Enterprise, the Arts and Education.

I'm a Person Too! Social Enteprise
Dec 2010 - Sept 2011Business Development ConsultantDevised, coordinated and evaluated a major awareness campaign and corporate partnership programme resulting in the organisation gaining major new contracts within the health and social care sector.

University of Huddersfield SU www.huddersfield.su
Jun 2011 - Aug 2013Marketing and Membership ManagerManaged all aspects of marketing, membership and enterprise for this membership led organisation. With almost 20,000 members and a bar, shop, cafe and range of support services, introduced a comprehensive CRM system, developed new digital platform and coordinated a major membership research programme with www.redbrickresearch.co.uk resulting in more responsive and effective communications strategy and increased income from sponsorship and media sales

University of Huddersfield
Sept 2011 - Mar 2015Marketing CoordinatorLead and coordinate the communication and marketing of major new £22.5m campus development: Student Central. This involves devising and delivering branding solutions for new catering operation and major sport, health and fitness facilities. Also requires coordination of various stakeholders including Students' Union, International Office and Student Support Services who will all be locating to the new building.

CASE Future: Creating a Socially Enterprising Future
Nov 2013 - Jan 2018DirectorCreating an innovative Social Enterprise as Award Winners from the HEFCE/UnLtd Social Enterprise Funding Programme 2012/2013. CASE will proactively source, support and develop Social Entrprepreneur start ups and work with other Higher Education Institutes to develop sustainable Social Enterprise eco-systems.

The University of Huddersfield
Feb 2015 - Jun 2018Business AdvisorBusiness Advisor with the University of Huddersfield Enterprise Team providing business support and specialist marketing and social enterprise advice to students, graduates and staff wishing to commercialize their ideas. Special interest in Indie Games Development.Freelance marketing and communications consultantCo-Founder of CASE www.hud.ac.uk/socialenterprise

Leeds University Union
Jul 2017 - Jan 2020Enterprise and fundraising consultant at Leeds University Union..webp)
Magpie (Creative Communications)
Apr 2018 - Dec 2022Associate Director
The University of Huddersfield
Sept 2018 - May 2019Lecturer
UnLtd
Sept 2018 - nowMarketing and Social Enterprise Consultant
Creative England
Oct 2018 - nowCreative Enterprise Mentor
Overlap Associates
Mar 2019 - nowSenior Associate
Huddersfield Students' Union
May 2019 - Feb 2020Marketing Consultant
Beach Creative CIC
Nov 2022 - nowMarketing Consultant
UGLY
Jan 2023 - nowActor Model
Licenses & Certifications
.webp)
CIM Post Grad
Chartered Institute of Marketing (UK)
Volunteer Experience
Trustee
Issued by Proper Job Theatre Company on Apr 2019
Associated with Catherine McGrathTrustee
Issued by Proper Job Theatre Company on Apr 2019
Associated with Catherine McGrathElected Members’ Assembly
Issued by NCVO on Feb 2010
Associated with Catherine McGrathGovernor
Issued by RASTRICK HIGH SCHOOL ACADEMY TRUST on Feb 2014
Associated with Catherine McGrathTrustee
Issued by Student Hubs on Sept 2011
Associated with Catherine McGrath
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