Anupama Pradhan

Experience

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  Linearcube, Inc.

  May 2012 - Jan 2014

  Marketing Analyst

  1. Prospect Database Creation and cleaning up old Contact Database.2. Prospect contact information gathering by different tools.3. Validate Prospect contact Information.4. Execute Email Campaign.5. Salesforce CRM Contact, Lead and opportunity management Weekly Reporting to higher management.6. Monthly SEO Keyword tracking and Reporting.7. Understanding of google Analytics tools for better tracking of Website Traffic.

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  Bitmin Infosystems

  Feb 2014 - Sept 2014

  Marketing Analyst

  1. Prospect Database Creation .2. Validate Prospect contact Information.3. Competitive Analysis.4. Industry Segmentation.5. Zoho CRM Contact, Lead and opportunity management Weekly Reporting to higher management.6. Zoho Email Camapign Tool.

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  Kairos Technologies Inc

  Oct 2014 - Apr 2015

  Inside Sales - Email Marketing Campaigns

  In this position, I was responsible for the primary execution of the company’s marketing strategy, with a focus on lead generation through integrated campaigns.Key Responsibilities :- Create and execute email campaigns for lead generation and lead nurturing- Planning and executing all email marketing strategies- Manage Email list segmentation- Track, analyze, and optimize email campaign performance- Create custom reports for overall email performance for use at higher management- Lead assignment - Coordinate with the sales team in the process of the sales cycle- SalesForce CRM management - Prepare Customer Research Document Show less

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  Alacriti

  May 2015 - Nov 2022

  Senior Analyst - Marketing & Sales Intelligence
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  Feuji Inc

  Nov 2022 - Apr 2023

  Account Based Marketing Campaign Manager
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  Advansappz

  Aug 2023 - now

  Senior Marketing Specialist - B2B Technology Marketing