Eleonore Anglade

Experience

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  Young & Rubicam

  Jun 2015 - Jun 2015

  Marketing Department

  • Conducted extensive market research on competitors and market opportunities• Prepared and developed new concepts based on market analysis and research• Searched, prepared and managed content on Social Media, Blog, Newsletters

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  Vente-privee devient Veepee

  Jun 2016 - Jul 2016

  Marketing Department

  • Prepared and implemented new concepts based on market analysis and research• Updated weekly customer data to create improved relationships with online consumers• Searched, prepared and managed content on Social Media, Blog, Newsletters

• 

  ELITE HAIR INTERNATIONAL

  May 2017 - Jul 2017

  Marketing and Communication

  • Co-conducted training presentations for new employees together with the Marketing Director• Collaborated to establish the website and build social media plans (e.g. Facebook and Instagram) to gain online recognition• Analysed, updated and sorted consumer data regarding the sales evolution during the previous two quarters

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  Loewe Perfumes

  Jan 2018 - Jul 2018

  International Marketing

  • Tracked and monitored the company's inventory and all stores´ activity globally• Conducted monthly sales analytics for the products sold by Loewe Perfume worldwide• Assisted in the design process, implementation of product launches as well as visual merchandising in the various points of sale

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  Omnicom Media Group

  Oct 2019 - Mar 2023

  • Produced concise yet impactful responses for a prominent UK retailer's fashion, beauty, and tech brands, consistently surpassing client targets and KPIs within campaign delivery• Managed seamless communication channels between media owners, clients, and internal agency teams, ensuring efficient project execution and streamlined workflows• Developed precise, high-penetration audience groups for client campaigns, maximizing outreach and enhancing customer engagement across varied product categories• Led diverse initiatives in account management, overseeing financial SLAs, conducting competitive analyses, and staying abreast of evolving market trends to drive sustained client success• Generated and applied fresh, meaningful insights derived from primary and third-party research, utilising robust data analysis to inform strategic decisions and optimise campaign efficacy Show less • Created comprehensive 360º media plans for an international beverage company, developing effective media strategies aligned with business objectives• Conducted extensive data analysis to identify and define the client's target audiences, gaining insights into market positioning to inform targeted strategies• Contributed actively to international campaigns, playing a key role in crafting customer-centric strategies tailored to diverse markets and cultural nuances• Effectively coordinated with international teams, ensuring seamless communication and timely delivery of all client requests, facilitating efficient project management and execution Show less • Conducted weekly data analysis of active campaigns, generating reports to track and evaluate the Spanish market's evolution, providing insights for strategic adjustments• Utilised audience measurement metrics to assess profiles, set appropriate targets, and analyse audience behaviors, contributing to campaign optimisation strategies• Compiled detailed reports on competition, audience insights, investments, and brand awareness, facilitating the analysis of campaign performance and evolution• Assisted in managing relationships with media owners by actively participating in meetings and preparing materials, contributing to fostering strong and effective partnerships Show less

  • Client Account Executive at Manning Gottlieb OMD

    Mar 2021 - Mar 2023

  • Brand Specialist - Market Engagement Executive at PHD

    Feb 2020 - Feb 2021

  • Brand Assistant at Hearts and Science

    Oct 2019 - Jan 2020
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  FARFETCH

  Apr 2023 - now

  Media Solutions Strategy - Account Manager

  • Orchestrated end-to-end support for sales, managing pre-to-post-sale activities including media plan development, proposal creation, and overseeing workflows for Farfetch's advertising product suite• Acted as a pivotal stakeholder in sales brainstorm sessions, leveraging historical data to recommend optimal product packaging and advise on media budget allocation across diverse ad products and platforms• Spearheaded the creation and management of intricate cross-functional proposals, ensuring revenue generation, client KPI achievement, and compliance with business rules, fostering collaboration across departments for key account solutions• Monitored and managed the campaign pipeline, maintaining alignment between media plans, Insertion Orders, and Salesforce data throughout campaigns, contributing to seamless launches and proactive optimization efforts• Standardized media plan formats, collaborated with accounting teams for accurate billing, and facilitated effective communication between Sales, Planning, and Operations for streamlined campaign execution and performance enhancement Show less