Chris Bruce, CTSM Diamond

Experience

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  Telmar Network Technology

  Jan 1388 - May 2009

  Marketing Specialist

  As a Marketing Specialist, I led marketing efforts for trade shows and events including budgeting, ROI analysis, content development, and project planning. Some of my key contributions include:* Developed and maintained a CRM to track and analyze details for 10K clients resulting in consistent client communications and sales growth and produced a measurement system to determine trade show value.* Created comprehensive project plans including a detailed project calendar for timeline accountability and ensuring marketing campaigns and events are executed within defined deadlines.* Designed engaging content for trade show booths, print ads, posters, and collateral across multiple business segments. نمایش موارد کمتر

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  Daikin AC

  Jun 1389 - Mar 2009

  Event Coordinator

  As a contract Event Coordinator, I spearheaded event logistics planning and execution including team leadership, website development, communication strategy, budget management, evaluation surveys, event summary reporting, RFP requests, site selection, and contract negotiation. One of my key contributions:* Oversaw operations for multi-day events from inception to completion with a team of eight direct reports, budgets up to $300K, and attendees of up to 150 people.

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  Derse

  Mar 1396 - Mar 1397

  Sr. Account Manager

  As a Senior Account Manager, I managed account activities with an annual budget of $8M including daily trade show program operations, logistics planning, budget management, cost controls, and customer satisfaction. Some of my key contributions include:* Reduced show services cost increasing account profits by 11%. * Partner with clients, stakeholders, vendors, and cross-functional teams to ensure alignment on expectations and timelines.* Own project budget management such as estimating costs, tracking expenses, implementing cost controls, and submitting timely billing at project close.* Managed multiple (9 events) simultaneously. نمایش موارد کمتر

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  Calyx

  Jan 1398 - now

  I'm a passionate Marketing Manager with a proven track record of exceeding expectations. I excel at crafting and executing comprehensive marketing strategies that increase brand awareness, generate leads, and drive sales.Here's a glimpse of what I bring to the table:Strategic Visionary: Led a strategic shift that reduced marketing budget by 31% while achieving 82% growth in new accounts (against a shrinking market) with a leaner team.Data-Driven Results: Increased qualified leads by 1,001 and opportunities by 897 through targeted campaigns and email marketing.Content & Communication Expert: Developed captivating content across social media (930 posts, 152k website visits), email marketing (187 emails, 99,600 opens, 400 leads), and more.Database Mastermind: Built and managed a 68,500-strong database, ensuring effective communication with prospects and customers.Multi-Channel Maestro: Successfully managed trade shows (32 shows, 303 leads), website optimization, and advertising campaigns. نمایش موارد کمتر

  • Trade Show, Events & Marketing Project Manager

    Aug 1401 - now

  • Trade Show and Events Manager

    Jan 1398 - now
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  Exhibitor Group

  Jan 1402 - now

  CTSM Portfolio Manager

  I'm a passionate CTSM Portfolio Manager with a proven track record of shaping successful careers in the tradeshow industry. Leveraging my in-depth program knowledge and commitment to quality, I guide CTSM candidates through the portfolio process, ensuring they graduate with the skills and expertise to excel.My expertise lies in:Streamlining & Automating Processes: I'm adept at identifying areas for improvement and implementing innovative solutions to enhance efficiency in the CTSM program.Developing Engaging Training: I craft and deliver interactive workshops that equip candidates with the knowledge and skills needed to confidently complete their portfolios.Facilitating Mentorship: I foster a supportive learning environment by pairing candidates with qualified mentors, promoting meaningful connections and fostering candidate success.Staying Industry-Current: I continuously learn about the latest trends and best practices, recommending relevant courses and contributing to the ongoing growth of the CTSM program.I'm a highly organized and results-oriented professional with a talent for building relationships. نمایش موارد کمتر

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  Southwest Corporate Federal Credit Union

  Dec 2001 - May 2008

  Sr. Marketing Specialist

  Participated in the development and implementation of the total strategic marketing plans and helped achieve the various business objectives thru calendaring and project management.Activities Included:* Managed events and trade shows for a $250,000 budget and over 60 trade shows and events annually* Extensive market research and competitor analysis * Compiled data for presentation to executives* Collateral material for trade show events, product sheets, membership packages and marketing merchandise* Created and implemented over 25 surveys from conception to final report. نمایش موارد کمتر

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  Samsung Electronics America

  Mar 2009 - Nov 1396

  Trade Show, Events and Installations Manager

  As a Trade Show Manager, I directed domestic and international trade show operations with up to $1M budget including performance analysis, design collaboration, and RFP requests. Some of my key contributions include:* Conducted in-depth analysis of qualitative and quantitative performance results following events.* Collaborated with cross-functional teams to design structures up to 8K sq. ft., two story structures, and small in-line displays.* Contributed to updating product and structure for all HARMAN and AMX showrooms globally by collaborating across multiple divisions and branches, installing, hiring labor, ordering equipment, maintaining a budget, and tracking expenses. نمایش موارد کمتر