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Anna Eberle

Anna Eberle

Internship Marketing

Followers of Anna Eberle393 followers
location of Anna EberleMunich, Bavaria, Germany

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  • Timeline

  • About me

    Retention Marketing Manager at Bergzeit

  • Education

    • Institute of Technology, Sligo

      2016 - 2016
      Semester abroad BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES

    • Hochschule München

      2018 - 2021
      Master of Science - MS Marketing/Marketing Management, General

    • Hochschule Neu-Ulm

      2013 - 2018
      Bachelor of Arts - BA Betriebswirtschaft 1,8

      • Focus 1: Strategic Market and Sales Management• Focus 2: Marketing Communications• Focus 3: Cross-Border Competencies

  • Experience

    • Seeberger GmbH

      Feb 2016 - Aug 2016
      Internship Marketing

      • Editorial work on online newsletters and customer magazine• Co-organization of trade fairs and professional events • Implementation of an online recipe database

    • Seeberger GmbH

      Mar 2017 - Jun 2017
      Bachelor Thesis Product Management

      • Analysis of trend management and benchmarking• Development of a concept for the early identification and evaluation of food trends

    • Danone Dairy

      Aug 2017 - Feb 2018
      Internship Brand Management & Consumer Service

      • Analysis and preparation of market and consumer data as a basis for decision making• Independent coordination of a packaging design change• Development of argumentations in consumer communication

    • Nestlé Professional

      Mar 2018 - Sept 2018
      Internship Brand Management

      • Creation of customer communications on new product launches and changes• Independent coordination of agency services • Preparation of the implementation of a new employee training concept

    • VITAFY BRANDS

      Nov 2018 - Sept 2020
      Working Student Performance Marketing

      • Responsibility for several brands on Amazon: Creation and optimization of content, product listing, store conception, pricing management. • Independent coordination of the assortment internationalization on Amazon• Analysis and preparation of key figures in performance reports

    • Happybrush GmbH

      Jun 2021 - Mar 2023

      • CRM: e-mail marketing & automation• Performance: monitoring and optimizing of online marketing campaigns (CRM, Paid Social, Podcast)• Website: content & product management

      • Online Marketing Manager

        Jun 2022 - Mar 2023

      • Junior Online Marketing Manager

        Jun 2021 - May 2022

    • Bergzeit

      Mar 2023 - now
      Retention Marketing Manager

  • Licenses & Certifications

    • Digital Marketing Analytics - Fundamentals

      OMR
      May 2022