
Daryna Olyshevets
Global Market & Sales Financial Services (PMO) intern

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About me
Certified Project Manager (PMP®) | Excel in delivering complex, high-priority projects across IT, Education, and the Creative sector📈🚀
Education

Ukrainian Humanitarian Lyceum of Taras Shevchenko Kyiv National University
2012 - 2015Secondary (complete) general education Humanities/Humanistic Studies
De Haagse Hogeschool / The Hague University of Applied Sciences
2015 - 2019Bachelor’s Degree International Business and ManagmentActivities and Societies: B2B Marketing and CRM specialization. An active member of the FOCUS Study Association: I joined the event committee to improve my communication and leadership skills. The responsibilities involved: communication with external parties to ensure the highest level of members’ and events attendees’ satisfaction; organization & promotion of events. Daily education through projects that are based on real-life business cases. Participation in more than 30 projects with included Qualitative and Quantitative research projects.Thesis title: What marketing positioning strategy can Artbox Digital use to attain four new major brand owners in the FMCG industry within Benelux by 2021?

Growth Tribe Academy
2020 -Growth Hacking Course: 12 week Data-Driven Rapid ExperimentationGrowth Tribe Academy is the first growth hacking academy in Europe. Their mission is to ensure that people & organizations can acquire the digital skills they need to adapt, stay up-to-date and in the lead!This 12 week Growth Hacking immersive course will allow me to become a T-shaped player and deep dive into the entire funnel, make more data-driven decisions, improve my analytical skills, embrace the growth hacking mindset and accelerate my knowledge in the following areas:-… Show more Growth Tribe Academy is the first growth hacking academy in Europe. Their mission is to ensure that people & organizations can acquire the digital skills they need to adapt, stay up-to-date and in the lead!This 12 week Growth Hacking immersive course will allow me to become a T-shaped player and deep dive into the entire funnel, make more data-driven decisions, improve my analytical skills, embrace the growth hacking mindset and accelerate my knowledge in the following areas:- Growth process & Experimentation- Customer Experience Design- Behavioral Psychology (+ Persuasion Techniques)- Conversion Rate Optimization & AB testing- Building Conversion Centric Campaigns & Landing Pages- Email marketing- Analytics & Data Tracking- Customer retention and churn Show less
Experience

Atos
Feb 2018 - Jul 2018Global Market & Sales Financial Services (PMO) intern- Performed as the PMO intern for global cross-departmental initiatives- Assisted with driving collaboration between product, marketing, and revenue product teams for the go-to-market and innovative programs- Helped define project timelines and milestones- Ensured the project tasks were assigned and completed on time- Created detailed customer journey maps and ideal customer profiles (ICPs)- Helped develop an internal cloud portal by using basic front-end development (HTML & CSS) Show less

WALKONAIR+
Jul 2018 - nowFounder, Photographer & Creative ConsultantResponsibilities:- Creating visually compelling assets for brands and individuals- Managing end-to-end content production- Enabled and coordinated a creative team of up to 5 members- Streamlining production workflows- Developing and implementing detailed project briefs- Managing communication between clients, team and vendors- Building and maintaining vendor relationshipsAchievements:- Consistently deliver projects on time- Achieved a 50% referral rate- Achieved a 50% reduction of project revisions Show less

De Haagse Hogeschool / The Hague University of Applied Sciences
Nov 2019 - Jun 2021Responsibilities:- Led implementation of targeted global marketing campaigns focused on driving student recruitment- Directed the production of PR materials (videos, podcasts, newsletters)- Managed cross-functional teams with mainly senior stakeholders- Managed communication and quality checks with external vendors- Delivered hybrid hands-on marketing lectures- Secured continuous funding by presenting quarterly performance reports to key stakeholders- Moderated virtual and hybrid events for 100+ attendeesAchievements:- Achieved up to +9000% impressions and +250% reach on Instagram posts, 5.8% CTR on YouTube videos, and +6.5% CTR on LinkedIn posts- Achieved a 60% participant engagement during virtual events Show less Responsibilities:- Enhanced communication strategies during the pandemic, helping the program transition to digital-first engagement- Managed social media channels and direct communication with students and prospects- Managed relationships with external vendors ensuring timely content delivery- Developed clear project briefs and timelines- Ensured the deliverables’ meet quality standards- Produced engaging, high-quality content (e.g. IGTV and podcasts)- Moderated virtual events for 50+ attendeesAchievements:- Increased engagement by 50% across key social media platforms- Achieved a 50% participant engagement during virtual events Show less
Full-Stack Marketing Specialist | Marketing Lecturer
Jul 2020 - Jun 2021Public Relations Communications Assistant
Nov 2019 - Jul 2020

Bloomreach
Jun 2021 - nowI serve as a team leader for the global product enablement projects within the Bloomreach Academy.Responsibilities:- Managing two direct reports- Contributing to a robust annual P&L- Maintaining and enhancing the training portfolio- Leading the team through the Gen AI wave- Enhancing content creation processes to improve agility, transparency, and speed of production- Leading cross-departmental initiatives to grow Academy AwarenessAchievements:- Helped the team achieve an impressive training ROI- Achieved an annual 86% NPS- Helped reduce the services team load by 75%- Reduced the content production process by half💬From a colleague: It's an absolute pleasure to collaborate with Daryna. She is so versatile - and no challenge is too big for her. She is a mentor, an expert in various areas, a great communicator, and a teammate who always helps when needed. Show less Responsibilities:- Developed quarterly course roadmaps to align with customer and market needs- Coordinated projects for two products from ideation to launch- Assigned to bring projects back on track- Onboarded and managed two associates- Developed adaptable and resilient solutions to manage project uncertainty for the newly launched solutions effectively- Managed the annual production budgetAchievements:- Achieved an annual 92% NPS- Helped the team save over 60% of production costs- All projects were delivered on time and within budget Show less
Lead Academy Consultant
Apr 2023 - nowSenior Content Specialist
Feb 2022 - May 2023Academy Content Specialist
Jun 2021 - Feb 2022
Licenses & Certifications
- View certificate

Project Initiation: Starting a Successful Project
Google Career CertificatesOct 2022 - View certificate

Project Planning: Putting It All Together
Google Career CertificatesJan 2023 - View certificate

Foundations of Project Management
Google Career CertificatesSept 2022 
Corporate Storytelling
Institute for Business WritingDec 2020- View certificate

SEO Writing
SurferFeb 2021 - View certificate

Engagement Foundations
BloomreachOct 2021 - View certificate

Google Analytics for Beginners
GoogleJun 2019 - View certificate

12-Week Growth Hacking Immersive - Live & interactive Online course
Growth TribeSept 2020 
World Talent Holland Scolarship
De Haagse Hogeschool / The Hague University of Applied SciencesAug 2015
Content Marketing
HubSpot AcademyApr 2020
Volunteer Experience
Fundraising Vоlunteer
Issued by Stichting Oekraïners in Nederland on Apr 2022
Associated with Daryna OlyshevetsPublic Relations Communications Assistant
Issued by ACKU in liquidatie on Oct 2016
Associated with Daryna OlyshevetsTranslator, Communications Coordinator
Issued by Embassy of Ukraine in the Kingdom of the Netherlands on Mar 2016
Associated with Daryna OlyshevetsVolunteer
Issued by The Hague Peace Projects on Sept 2015
Associated with Daryna Olyshevets
Languages
- enEnglish
- ruRussian
- ukUkrainian
- duDutch
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