Débora Arruda Cabral

Débora Arruda Cabral

Intern

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location of Débora Arruda CabralSão Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Product Manager | Account Usability | Regulatory Products | Marketplace

  • Education

    • Instituto Federal de Educação, Ciência e Tecnologia de São Paulo - IFSP

      2008 - 2011
      High School - Integrated Technical Course in Mechanics
    • Fundação Getulio Vargas

      2021 - 2022
      Executive MBA Project Management
    • Escola Politécnica da USP

      2013 - 2018
      Bachelor’s Degree Metallurgical Engineering
  • Experience

    • Rhodia Poliamida E Especialidades

      Jan 2011 - Sept 2011
      Intern

      ● Technical internship in the maintenance sector, focusing on the treatment and maintenance of safety valves and pressure lines.

    • Escola Politécnica da USP

      Apr 2015 - Jun 2017
      Graduate Student

      ● Project development at the Recycling, Waste Treatment and Extraction Laboratory (LAREX-USP), at the Polytechnic School, with funding from FAPESP;● Study on the behavior of stainless steels after welding processes.

    • The Ohio State University

      Jan 2017 - Apr 2017
      Visiting Research Scholar

      ● Exchange at Ohio State University to extend a scientific initiation project, in the Welding Engineering department;● Research funded by FAPESP, addressing the thermodynamics of welding processes in stainless steels.

    • Vale

      Oct 2017 - Jan 2018
      Strategic Planning Intern

      ● Internship in strategic planning at Vale Fertilizers, focusing on collecting macroeconomic and fertilizer industry data;● Support in various financial modeling and financial analyzes of capital projects;● Contribution to cost and productivity initiatives.

    • The Mosaic Company

      Jan 2018 - Feb 2020

      Main results: (1) Cost reduction transformation project: Achieved cost savings of $96 million through renegotiation and replacement of contracts in 2018 and 2019. (2) Additional $40 million in cost reductions through new contractual adjustments. (3) Renegotiated all payment terms from 15 and/or 30 days to 60 and/or 90 days between 2018 and 2019.

      • Junior Procurement Analyst

        Jun 2018 - Feb 2020
      • Procurement Intern

        Jan 2018 - Jun 2018
    • Mercado Livre Brasil

      Feb 2020 - now

      ● Leading a team of product analysts, ensuring the fulfillment of tasks and the continuous development of the team;● Managing User Accounts products strategically in the marketplace, enhancing security, usability, and accessibility of user accounts;● Coordinating registration, login, and identity verification workflows, including implementing new features and continuously monitoring related KPIs;● Ensuring user account security by reducing intrusion incidents, optimizing login convenience, and fostering an intuitive user experience for account settings and management;● Developing management reports for senior leadership, presenting project outcomes and maintaining stakeholder relationships by integrating business, IT, and UX teams for strategic alignment;● Formulating strategies to drive product growth and competitiveness in the market, focusing on quality and innovation.Main results: (1) Integrating Google for registration and login: Increasing new account creation and login success rates for Android users. Users leveraging Google create an account or log in within less than a minute. (2) Rebranding the marketplace registration process: Achieving a 20% YoY increase in new account creation, reducing account creation time by 74.5%, and boosting the activation of new buyers within the marketplace. (3) Studying and adjusting security policies in the marketplace: Improving login success rates by enhancing security measures and refining user profile detection. Show less ● Developing products focused on enhancing the user experience in the marketplace, ensuring security and accessibility for new users;● Implementing and maintaining registration, login, and identity verification workflows, with continuous monitoring and analysis of key KPIs;● Preparing detailed reports for senior management on the performance of new projects and the evolution of indicators.Main results: (1) Adjusting workflows for ownership changes in the marketplace to meet regulatory requirements. (2) Simplifying the registration process by reducing steps and optimizing the number of clicks. (3) Redesigning the experience for users without login credentials, resulting in an increase in app installations. Show less ● Implementing and managing anti-fraud solutions in the marketplace, focusing on identifying and preventing fraudulent activities while aligning solutions with the company’s operational and strategic needs;● Leading and coordinating projects related to the development and implementation of new anti-fraud measures, including risk analysis and defining security policies;● Collaborating with IT, UX, and business teams to translate operational requirements into efficient technological solutions, ensuring scalability and effectiveness of fraud prevention tools;● Analyzing user behavior and transaction data to identify suspicious patterns and improve anti-fraud strategies;● Developing and implementing new identity verification and user authentication workflows to mitigate risks of fraud and account breaches;● Creating and maintaining dashboards and management reports to monitor security KPIs and the impact of anti-fraud actions, presenting results to senior management and stakeholders;● Monitoring and adjusting security policies by integrating operational feedback and insights from the customer support team;● Ensuring compliance with local and international regulations related to data security and fraud prevention by collaborating with compliance and regulatory teams;● Actively participating in meetings with stakeholders to align expectations, address questions, and provide updates on security and fraud implementations;● Training and equipping internal teams with best practices in security and fraud prevention, fostering a culture of protection within the organization;● Analyzing the impacts of new products and features on the anti-fraud ecosystem, suggesting adjustments and improvements to maintain platform integrity. Show less

      • Product Manager in Marketplace

        Aug 2024 - now
      • Product Specialist in Marketplace

        Oct 2022 - Aug 2024
      • Senior Product Analyst in Marketplace

        Jun 2022 - Oct 2022
      • Senior Fraud Projects Analyst

        Aug 2021 - Jun 2022
      • Fraud Projects Analyst

        Feb 2020 - Aug 2021
  • Licenses & Certifications

    • Liderança e Motivação

      FUNDAÇÃO GETULIO VARGAS
      Sept 2021
      View certificate certificate
    • Oratória: Técnicas para Falar em Público

      FGV Educação Executiva
      Sept 2025
      View certificate certificate
    • Inteligência Emocional e Resiliência

      FGV Educação Executiva
      Nov 2025
      View certificate certificate
    • Inteligência Emocional e Resiliência

      FGV Educação Executiva
      Nov 2025
      View certificate certificate
    • Digital Product Management: Modern Fundamentals

      University of Virginia Darden School of Business
      Oct 2022