Shikhar Agrawal

Experience

• 

  NYX

  Sept 2023 - now

  Product Manager

  • Drove the product vision and road map of ImageCraft AI, driving innovation in text-to-image andimage-to-image generation for performance marketing creatives and product shoots.• Led the 0 to 1 development of Campulse AI, implementing solutions in Auto-Ad-Manager and UnivewAnalytics that allows user to launch, monitor and optimize their multi-platform performance marketing campaigns.• Led the development of NYX Workspace, a real-time collaboration platform with role-based access control for our users and a credit allocation system for managing feature usage.• Led 25+ Design-Engineering-AI team to ensure successful implementation of product vision.• Conducted pricing analysis using unit economics and market research to develop subscription plans and a credit utilization system.• Did a comprehensive research to finalize and implement the Go To Market initiatives with respect to target users and business goals.• Executed rigorous UAT protocols alongside quality assurance measures to detect and resolve issues in quality and accuracy of generated images by 60%. Show less