Nate Hamill

Experience

• 

  Truckee Donner Recreation and Parks District

  Nov 2008 - Aug 2012

  •Led groups ranging from 10-40 children ages 6 to 12•Required to develop and follow a weekly schedule of entertaining activities, engaging games, songs, and crafts •Utilized skills in teaching, communicating to various group sizes, leadership, and patience •Educated youth on the rules and fundamentals of basketball•Instilled sense of confidence in youth through positive feedback, communication, and clear explanations

  • Youth Recreational Leader/Camp Counselor

    Jun 2011 - Aug 2012

  • Youth Basketball Referee

    Nov 2008 - Jan 2012
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  Point Loma Nazarene University

  Aug 2012 - May 2013

  Open Gym Supervisor

  — Oversaw gym, weight room, tennis courts, and aerobics equipment areas— Created a positive, welcoming atmosphere through hospitality and an emphasis on customer service and interaction— Communicated relevant and interesting updates through the PLNU intramurals Facebook page

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  University of San Diego

  Dec 2012 - May 2013

  Marketing Intern

  — Organized and ran in-game promotions to increase fan attendance, involvement and interaction during athletic events— Office hour responsibilities included creating advertisements on Adobe operating systems, cold-calling potential sponsors, selling game tickets, and database information entry— Learned skills in management, customer relations, sales, advertising, and marketing

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  Martis Camp

  Jul 2013 - Jul 2013

  Social Media Event Content Coordinator

  — Tasked to build engagement with followers by monitoring key hashtags, likes, and comments and responding when appropriate — Provided live updates and event coverage through creating, curating, and monitoring media outlets including Instagram, Twitter, and Facebook— Gained experience in executing and managing social media initiatives through managing multiple platforms to drive brand awareness and exposure— Reach on various platforms before and after the event included: -Facebook: Likes before = 1,212 Likes after = 1,320 Weekly Total FB Reach before = approx 4,500 average per week Weekly Total FB Reach for 7/22-2/28 = 50,136 -Instagram Followers before = 181 Followers after = 267 -Twitter Followers before = 401 Followers after = 509 Show less

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  San Diego First Church of the Nazarene

  Aug 2013 - May 2014

  High School Ministry Intern

  — Primary organizer and planner for a 10-day service trip to the Philippines consisting of 26 team members— This trip represented the first-ever trip partnership between San Diego First Church and PLNU Loveworks’ office and made me the youngest trip co-leader Loveworks has ever had— Philippines trip projects included host communication, managing finances, fundraising, team coordination, and advertising within very specific deadline time frames— Other internship duties involved mentoring, disciplining, facilitating Christian Club meetings, and administrative work Show less

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  Point Loma Nazarene University

  Aug 2013 - May 2014

  Resident Assistant

  — Collaborated with students, faculty, and staff to facilitate and develop a Christ-centered living and learning environment— Responsibilities ranged from weekly development meetings, event planning, and intentional time spent with residents— Provided supportive and consistent leadership and customer service to students within residence halls— Embodied and reflected knowledge of the mission, vision, and core values of Point Loma Nazarene University — This leadership role required strong problem solving skills, patience, an outgoing character, high energy, and enthusiasm Show less

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  Hope Leadership Foundation

  Aug 2014 - Jun 2016

  After School Program and Social Media Coordinator

  — Hope Leadership Foundation provides free after-school mentoring and educational support to select students attending King-Chavez Primary Academy— Main goals of the program are fostering and establishing standards and practices within student's lives leading to: -Improved overall GPA-Improved school attendance-Faith development-Goal setting and planning-Developing life and career skills— Primary responsibilities centered around tutoring and mentorship— Planned and executed weekly physical and outdoor education programs— Coordinator and overseer of 4th-grade class enrichment consisting of 25+ students— Also responsible for the creation, management, and growth of company social media platforms Show less

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  Love Does

  Mar 2015 - Jul 2015

  Communications and Marketing Internship

  — Responsible for creating engaging digital media content featured on social media platforms and company’s website to communicate the vision and mission of Restore International— Utilized direct marketing systems and creative software to generate and assess social media content— Assisted in logistical tasks such as writing donor thank you notes, completing packaging and shipping orders, and using email marketing systems to organize and deliver content

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  Explorer Elementary Charter School

  Mar 2015 - Jun 2015

  Substitute Teacher

  — Substitute teacher for grades Kindergarten through 5th grade— Helped encourage and facilitate an interactive learning process that focused on the individual needs of each student by following a child-centered, socially intelligent approach to education— Responsibilities and skills included teaching, classroom management, flexibility, and the ability to follow lessons plans as well as adapt and create new plans based on the given situation

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  DMB/Highlandsgroup LLC (Martis Camp)

  Aug 2015 - Jul 2016

  Social Media Contributor and Freelance Designer

  — Contributor and responsible for the management of Martis Camp Instagram page— Promoted Martis Camp and kept media relevant through consistent home photography and lifestyle posting— Curated content by actively engaging with followers, searching related hashtags, liking and commenting in order to build conversation, awareness and ultimately new followers— Created advertisements, promotional videos, and other projects on a freelance and need basis

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  Point Loma Nazarene University

  Jun 2016 - now

  – Build and maintain a content-driven strategy that tells our brand story in a compelling way that offers value to our potential and existing customers, builds their trust in our brand, and moves them into action to interact with our brand.– Oversee the planning, development, and management of informational content that plays a measurable role in meeting institutional goals (enrollment, philanthropy, etc.).– Manage a team of multifaceted staff members in a highly collaborative, team-based, project environment.– Work closely with the Associate Vice President for Marketing on the development and implementation of the overall university brand strategy.– Partner with the leadership of the Marketing Office to guide the priorities of the marketing team.– Ultimately responsible for content that is clear, compelling, and properly distributed across web and social platforms, and adheres to a consistent brand philosophy.– Work closely with cross-functional teams, including marketing, admissions, alumni, university advancement, leadership and others, to ensure content aligns with broader marketing initiatives, brand guidelines, and business objectives. – Collaborate on integrated campaigns and initiatives to maximize the impact of content efforts.– Lead, build, and manage an SEO strategy and long-term plan for acquiring and leveraging organic traffic to help meet institutional enrollment goals. Lead the team in developing content on an ongoing basis to enhance growth of organic website traffic, increase search engine result rankings, increase organic leads, etc.– Support marketing automation efforts and lead nurturing processes through email, content, and social channels.– Create and manage social media campaigns, monitor engagement and analyze data, manage content marketing campaigns, implement SEO best practices, and build strategic content partnerships.– Lead the development and management of the annual editorial calendar. Show less — Building and maintaining a content-driven strategy that tells PLNU's brand story in a compelling way.— Oversee the planning, development, and management of informational content that plays a measurable role in meeting institutional goals.— Manage the content team to ensure that all work is aligned with our overall content strategy. — Use data, research, and customer motivations to shape narratives and create content experiences tailored to PLNU's target audiences.— Responsible for content that is clear, compelling, and properly distributed across web and social platforms, and adheres to a consistent brand philosophy.— Leading, building, and managing an SEO strategy and long-term plan for acquiring and leveraging organic traffic to help meet institutional enrollment goals. — Leading the content team in developing content on an ongoing basis to enhance growth of organic website traffic, increase search engine result rankings, increase organic leads, etc.— Supporting marketing automation efforts and leading nurturing processes through email, content, and social channels.— Managing the strategy for official university social media accounts; advise departments and offices on the management of social media accounts in accordance with PLNU’s social media policy. Updating and maintaining the social media policy to reflect changes to the landscape of social media usage. — Managing content marketing campaigns, implementing SEO best practices, and building strategic content partnerships.— Leading the development and management of annual editorial calendar. Show less — Managed individual marketing specialists and collaborated with other content creators on the team (writers, designers, videographers, etc.) to create a shared, actionable vision and plan for content strategy at PLNU. Collaborated with marketing team on projects such as video/TV production, radio and web advertising, custom web pages, and microsites.— Developed lightweight, repeatable processes, workflows, and content templates that kept the team nimble and successful in content marketing, storytelling, advertising, and social media.— Helped shape and promote PLNU content strategy and standards.— Worked collaboratively with key stakeholders across campus, understanding their needs, advising them, and crafting compelling online messaging.— Managed the strategy for official university social media accounts; advise departments and offices on the management of social media accounts in accordance with PLNU’s social media policy. Updated and maintained the social media policy to reflect changes to the landscape of social media usage.— Created and lead the development of compelling social content for a variety of external audiences, such as admissions, university advancement, alumni, etc.— Managed PLNU’s paid social advertising, both general branding and program specific.— Cross-collaboratively identified the best marketing strategies to meet inquiry and conversion rate goals.— Collaborated with Viewpoint Editor to produce an online Viewpoint content calendar that meets identified content strategy goals. Show less — Worked with the marketing team to meet internal department and office needs, providing solutions that align with best practices for content strategy— Worked collaboratively with key stakeholders across campus, understanding their needs, advising them, and crafting compelling online messaging.— Managed official university social media accounts; advised departments and offices on the management of social media accounts in accordance with PLNU’s social media policy. Updated and maintain the social media policy to reflect changes to the landscape of social media usage.— Wrote compelling social content for a variety of external audiences, such as admissions, university advancement, alumni, etc.— Managed PLNU’s paid social advertising, both general branding and program specific.— Collaborated with team to produce content that meets identified needs for the Viewpoint site— Audit website for quality, accuracy, grammar, relevance, and content for obsolescence, developed and implement a plan to rewrite, replace or retire outdated content in collaboration with the UX designer Show less — Served as the execution engine of marketing initiatives, driving marketing campaigns and projects to completion, ensuring that all channels of communication were coordinated, accurate, and on brand. — Conducted research, such as competitive analyses, individual interviews, marketing budget allocation opportunities, and trends in higher education and marketing.— Wrote copy to meet various campaign needs, such as postcard copy, digital ads, emails, brochures, content offers, fundraising appeals, and web pages. — Developed website content on an ongoing basis to enhance the value proposition and growth of PLNU's organic website traffic.— Supported the building of marketing mixes for budget allocation, and ensuring that academic departments, enrollment, and marketing are executing on their roles within the marketing plans.— Assisted marketing automation efforts and led nurturing processes through email, content, and social channels. Also wrote copy for nurture campaigns to promote programs and initiatives.— Managed PLNU's main university social media channels (Facebook, Twiter, Instagram, LinkedIn). Developed weekly social copy and look for engaging content to share with our follower base. Show less

  • Director of Content Strategy

    Jul 2023 - now

  • Senior Content Strategy Manager

    Oct 2020 - Nov 2023

  • Content Strategy Manager

    May 2019 - Oct 2020

  • Content Strategist

    Nov 2018 - May 2019

  • Marketing Specialist

    Jun 2016 - Nov 2018