Winter Grimm

Experience

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  Tailor

  Dec 2017 - Oct 2019

  Stylist

  • Managed relationships with clients through listening to their needs and problem- solving.

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  Best In Gems

  Aug 2019 - Mar 2021

  Social Coordinator

  • Managed social presence across all platforms (Instagram, Facebook, Corporate Website).• Executed Facebook Ads and evaluated performance in order to attract higher social following.• Managed internal budgets utilizing quickbooks.

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  Micro Center

  Oct 2021 - Apr 2022

  Influencer Marketing Coordinator

  • Planned and organized campaigns across influencers in order to gain traction on social channels (Facebook Ads, Google Analytics, Youtube Analytics, Tik Tok Analytics, Instagram Analytics).• Managed relationships with influencers in order to build rapport. Was point of contact for brand with influencer accounts with upwards of 14 million followers.• Worked across teams in order to execute a 360 marketing campaign.• Managed social budgets and build/own SOWs and POs with vendors. Organized socialcalendar for pre-campaign, campaign management, and post campaign reviews.• Evaluate performance and ROIs with influencers across all platforms in order tomaximize brand growth.• Presented weekly reports utilized data exported in Excel to showcase howperformance was in relation to benchmarks. Show less

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  OMD USA

  Jul 2022 - Feb 2024

  Associate, Digital Activation

  PepsiCo, Gatorade

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  Medium Buying

  Mar 2024 - May 2024

  Associate Media Buyer & Planner