Andrey Alexeev

Experience

• 

  IKEA

  Aug 2004 - Feb 2006

  Sales co-worker

  Worked as a part-time sales co-worker during the first years of IKEA's operation in St-Petersburg under Swedish management.

• 

  Stankoinvest

  Feb 2008 - Mar 2011

  Purchasing Operations Manager

  Development of complex engineering projects for oil, gas and manufacturing industries, supplying necessary machinery, tools and spare parts for the production sites.- Performed purchasing activities, incl. shipping, certification and customs clearance.- Maintained positive relationships with suppliers, negotiated product specifications, and developed contracts and requirements specifications.- Analyzed operational supply chain performance and identified optimization possibilities.- Ensure efficient handling of internal and external stakeholders.- Managed accounts payable, prepared necessary paperwork for international currency transactions.- Processed incoming purchase orders, prepared reports on purchasing activities.- Developed technical offers and documentation in collaboration with technical and sales staff.- Attended trade fairs, searched for prospective suppliers. Show less

• 

  WIRKEN RUS LLC

  Mar 2011 - Feb 2022

  Executive Director

  Sustain the company which supplies industrial metalworking equipment and tools from Europe, and provides engineering services to industrial enterprises. I was responsible for maintaining fruitful relationships with both customers and suppliers, supervising the complete process of procurement and providing excellent product and/or service to the customers.- Led multiple deals for a total contract amount of €2.26M- Reduced the cost of cargo delivery by 40% due to the construction of efficient logistics schemes- Increased the base of permanent suppliers by 50% due to constant market research.- Maintain strong rapport with customers to drive sales and follow up on their business needs- Supervised and maintained procurement and purchasing activities, developed purchasing instructions for the staff- Built long-term relations with international suppliers from scratch, negotiate contract terms and specifications with stakeholders- Led a team of 5 employees, including technical staff - Arrange starting up and adjustment works followed by commissioning of supplied equipment- Manage department budget, accounts payable and maintain thorough records of deals and analyze their economic efficiency- Liaise with sales and engineering teams to generate product specifications and technical documentation Show less

• 

  Backyard Boxing & Workout

  Nov 2015 - now

  Product owner, co-founder

  A network of workout studios in Saint Petersburg with a strong focus on excellent client service as a product. Launch of a franchise in 2021.X3 growth in 5 years, from a single studio to three locations with an organic community. X7 revenue growth in 5 years.X16 team growth.In my role, I am responsible for product vision, customer development, product development strategy, research and improvement of product metrics, validating hypotheses, building partnerships and finding growth opportunities.- Develop business models and conduct market analyses.- Create a product roadmap- Build partnerships and evaluate risks and opportunities- Hire and train the middle management team- Directly leading a business operations team of 5 managers and 12 coaches- User experience research, customer journey mapping, creation of user portraits- Value and growth hypotheses testing- Manage stakeholders' requirements- Facilitate brainstorming sessions with the team- Structure operations, support and sales requests within process backlog management- Consolidate unit economics, work with P&L and analyze operational efficiency- Created payment infrastructure (including integration of payment acquiring services) which resulted in an increase in average monthly revenue by 35%- Improve product metrics (CAC, COGS, ROI, ROMI, LTV, churn)- Build accounting system and payment receipt system (incl. integration of acquiring services) across the network which led to average check increase by 12% Show less

• 

  Business-consulting

  Jun 2018 - now

  Chief Executive Officer

  Conducting research on user experience, conducting facilitation sessions and staff training, development of methodology for research and training sessions.In my role I performed a wide range of tasks and supervised most crucial processes of the company, including management of the research and methodology team, hiring of staff, project management, negotiations and search for new business opportunities. - A model focusing on the study of users' professional experiences and skillsets was developed under my leadership for one of the largest online universities in Russia. Developed 8 competence models used for product-market fit based on insights from more than 250 in-depth interviews.- Designed and facilitated a series of strategic sessions for BIOCAD – one of the country’s largest biotech companies. These sessions led to restructuring of the oncological screening labs and consequently approx. 30% cost reduction.- Contributed to the improvement of customer satisfaction for Sber in several segments of the bank's ecosystem by conducting a series of UX research. Acquired results were used for improvement of average user satisfaction metrics.- Administered a training course for Committee on Youth Policy of Saint-Petersburg – arranged and supervised a two-week training for 250 employees including 20 executives of Committee on Youth Policy of Saint-Petersburg. Developed the program of workshops for improvement of soft skills and understanding of generation theory. Show less

• 

  TSQ Consulting

  Apr 2022 - now

  Head of T&D and e-learning dpts.

  Production of hight quality e-learning products for B2B and B2C segments.As a head of the department, I'm in charge of all its vital metrics, including profitability, delivery time, budget efficiency, product quality and overall customer satisfaction. - Created and supervised the product strategy- Ensured go-to-market activities and brought the product to self-sufficiency in 5 months- Provided the expansion of the product portfolio with 8 new items in 6 months- Optimized the product delivery process from 6 to 4 weeks- Contributed to the development of methodological materials based on market and target audience researches- Performed user research and designed LJM- Built the in-house and outsourcing production teams, managed distributed team of 4 people (sales manager, developer, videographer/editor, instructional designer)- Built a roster of production and post-production vendors- Provided stakeholder management- Demonstrated a proactive customer-centric approach to business and product development- Identified new business development opportunities - Opened a company branch in Tashkent Show less