Diana Jane C.

Experience

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  Arks Nutrition - Herbalife

  Jan 2019 - Jan 2021

  Social Media Marketing Manager

  - Developing new social media strategies and campaigns- Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising- Creating content, including text posts, videos, and images for use.- Promoting products, services, and content over social media, in a way that is consistent with an organization’s brand and social media strategy- Keeping track of data and analyzing the performance of social media campaigns- Interacting with customers and dealing with customers’ inquiries Show less

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  Licorne Inc.

  Apr 2019 - now

  Web Developer

  - Design, develop and maintain web applications (e.g. data modeling, coding, integration, testing, debugging, maintenance, documentation code libraries, and reporting)- Partner with clients to develop strategies and help translate their functional/business requirements into web-based solutions that support the unit's overall mission and vision.- Establish and maintain effective working relationships between IT and client communities; identify new and ongoing client needs.- Audit websites and applications to ensure that standards are met; security measures are in place and determine and address the impact of new requirements and programming changes required.- Performs other duties as assigned. Show less

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  Upwork

  Apr 2021 - Dec 2024

  Digital Marketing Manager

  - Identify trends and insights- Allocate marketing investments - Plan and direct marketing campaigns- Manage an organization's website and maintain it, keeping best practices in mind- Optimize content for the website and social media platforms- Work with various content formats such as blogs, videos, audio podcasts, etc.-Track the website traffic flow- Implement and analyze performance metrics- Measure and assess goals vis-à-vis ROI- Device experiments and conversion tests- Provide internal reports on a regular basis- Execute new and creative collaborations among technologies and platforms Show less

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  Solution Alliance

  Jul 2021 - Oct 2021

  Social Media Community Manager

  - Planning and implementing social media strategies to further our brand recognition- Researching to keep up-to-date knowledge of the industry and competitors- Monitoring our social media accounts and responding to questions and concerns- Alerting the head management of any technical issues or concerns noted on social media- Supporting with relaying notices and updates of technical issues- Growing our social following through various strategies- Engaging in online conversations with prospective and existing clients about our topics in our industry, products, and brand.- Providing insights to our marketing team about the industry, competitors, and relevant topics found online- Creating branded content to support marketing and customer service need Show less

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  Maria Onilla Consultancy

  Sept 2023 - now

  Digital Associate

  • Social Media Management:a. Develop and execute social media strategies across various platforms.b. Create engaging and visually appealing content, including graphics, videos, and posts.c. Monitor and respond to comments and messages, fostering community engagement.d. Analyze social media metrics to optimize content and campaigns.• Graphic Design:a. Design visually compelling graphics and marketing materials for online and offline use.b. Ensure brand consistency across all design elements.c. Collaborate with the marketing team to translate concepts into captivating visuals.• Online Presence Building:a. Collaborate in building and maintaining a strong online presence for the company.b. Optimize website content for user experience and search engine visibility.c. Implement SEO best practices to improve website ranking.• Website Development:a. Create and maintain websites using CMS platforms like WordPress.b. Ensure websites are responsive and user-friendly.c. Collaborate with the development team for advanced website features.• Marketing Material Creation:a. Design marketing collateral, including brochures, flyers, and digital advertisements.b. Develop visually appealing email campaigns and newsletters.c. Create compelling presentations for internal and external use.• Media Team Support:a. Collaborate with the media team on multimedia projects.b. Assist in video and photo editing as needed.c. Support in managing and organizing digital assets. Show less

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  JG

  Sept 2024 - Dec 2024

  Freelance Book Researcher

  → Conducted in-depth research to support the development of a three-book series.→ Compiled accurate and compelling research data, historical facts, and thematic insights for the first book.→ Organized findings into detailed, easy-to-digest formats to facilitate the client’s creative process.→ Delivered research presentations with structured narratives, ensuring alignment with the client’s vision and deadlines.→ Demonstrated exceptional analytical and organizational skills to manage complex historical and speculative themes. Show less