Agatha Freitas

Experience

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  SUPER (Samsung-UFAM)

  May 2020 - Apr 2022

  Academic Researcher - Scientific and Technological Initiation

  During our participation in the project, my colleague and I wrote two articles: the first one is about sensory design in a hair saloon (https://www.periodicos.ufam.edu.br/index.php/dcae/article/view/8713) and the second one is about UX and Usability in a virtual learning environment (https://periodicos.ifma.edu.br/redesign/article/view/1122/126126219)In addition to scientific researches and case studies, I also participated on courses offered by the project.

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  Apple Developer Academy @ Instituto Eldorado

  Mar 2022 - Dec 2023

  Product Designer (UX/UI)

  Swift Student Challenge 2023 WinnerUX research- Initial discovery, to understand the problem and the target audience;- Qualitative research, interviews with potential users;UX design- Ideation processes, brainstorming, design studio, and crazy 8's;- Design of the digital solution, aligned with the team, joint decision-making;- Drawing up flows (user flows, task flows...);- Ideation of features based on product objectives and personas;- Prioritizing features, sequencing, and defining the MVP;UI design- Creation of interfaces, mainly for iOS, aiming for good product usability;- Direct contact with developers throughout the design and development process in sprints with Scrum (Agile Methodology);Publishing- Presentation of digital solutions, features, MVPs and processes;- Publication of the application in the App Store (Apple's official application store).With a focus on the design process of a digital product (from discovery to launch), in direct contact with developers. I also developed a basic understanding of the Swift language (especially SwiftUI) for app development for Apple platforms (iOS, padOS, watchOS, and tvOS). Mainly using CBL (Challenge Based Learning), Design Thinking, Lean inception, and Scrum methodologies. Show less

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  Inspira

  Mar 2023 - Mar 2024

  UX/UI Designer Jr.

  • Improving usability and scale the product with new features according to the user’s needs and business goals.• Assisting in designing and maintaining the startup's landing page using Framer.• I started the startup's design system to improve the product's visual consistency and usability, and reduce time wasted in re-building components, optimizing the whole process of designing and developing.• Performing competitor, qualitative and quantitative research, and UX strategy.• Designing wireframes, journey maps, user flows, high-fidelity prototypes using Figma, and more.• Gathering and evaluating user requirements in collaboration with the head of UX and stakeholders, present UX design concepts, and facilitate Design Critiques with the stakeholders and development team for review and feedback.• Improving the communication of clear design guidelines, patterns, libraries, and assets, working closely with the development team to implement the vision. Show less

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  Awesomic

  Mar 2024 - now

  UX/UI Designer Mid

  Providing UX/UI Design service on demand for companies and startups worldwide