Leonidas Archontakis

Experience

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  Filisia Village-Cultural Association

  Jan 2016 - now

  Social Media Manager (Voluntary)

  Since the age of 14, I’ve been dedicated to crafting a distinctive social media presence for my small Cretan village, Filisia.Key Activities:👉Manage the social media accounts (Facebook and Instagram) and serve as the primary point of contact for the cultural association's communications. (FB: @Φιλίσια Πεδιάδος | Instagram: @filisia.pediados)👉Strategically cover and promote all seasonal events through a variety of media, including photos, videos, graphics, and engaging copywriting.👉Demonstrate a human-centered approach to content creation, ensuring that content resonates with the community and conveys the cultural essence of the village. Show less

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  DigiDCL-MA in Digital Transformation | Panteion University

  Apr 2023 - now

  Digital Marketing Manager

  Responsible for shaping the digital presence, branding, and communication strategy of the first international Master’s program at Panteion UniversityKey Activities:👉Manage all social media channels (LinkedIn, Instagram, Facebook)👉Develop and manage the program's website👉Create and share multimedia content, including graphics, website copy, posters, banners, presentations, news articles to effectively promote the program’s application period, events, initiatives, and activities.👉 Assist the faculty team in various aspects, including creating digital forms, supporting academic accreditation procedures, and streamlining administrative and technical processes.👉Contribute to program growth by fostering meaningful engagement with students, academic partners, and the broader academic community. Show less

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  Έκθεση «Κρήτη: Η Μεγάλη Συνάντηση» Τοπικά Προϊόντα & Γεύσεις Ελλάδας

  Dec 2023 - now

  Social Media Specialist

  👉Manage social media accounts on Facebook, Instagram, TikTok, and YouTube.👉Run Meta and TikTok ad campaigns targeted to local audiences in cities like Athens, Piraeus, Thessaloniki, Larissa, Volos.👉Generate creative assets (reels, posters, TV spots, banners, leaflets)👉Manage community by responding to comments and DMs, engaging with shares and relevant FB groups.

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  Coffee Industry Forum

  Feb 2024 - Oct 2024

  Marketing Specialist

  Key Activities:👉Developing and establishing the forum’s overall brand identity & visual communication strategy.👉Designing and producing graphic images, videos, and marketing materials for various platforms, including the website, social media, print ads, and banners.👉Crafting and executing innovative strategies to distinguish the forum within the event planning industry.👉Writing compelling copy for social media captions, graphics, press releases, and website content.👉Managing the forum’s social media accounts Show less

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  Ogilvy Greece

  May 2024 - Jul 2024

  Social Media Strategy Trainee

  Key Activities:👉Diving daily into social media to detect emerging trends, viral-worthy themes, hot topics, and the most engaging and authentic brand content globally, serving as an inspiration hub for our agency’s diverse social teams.👉Keeping up-to-date with the latest social media trends, standout case studies, online conversations, digital marketing news, and platform updates.👉Developing well-informed and tailored social media strategies for clients, ensuring they meet their unique needs and objectives.👉Conducting in-depth qualitative and quantitative evaluations of our clients’ and their competitors’ social media presence to uncover valuable, actionable insights.👉Experimenting with various Gen-AI tools and integrating them into ongoing projects to streamline processes and boost creativity. Show less

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  ΣΕΚΕΕ (SEKEE)

  Dec 2024 - Mar 2025

  Website Manager (MWC 2025)

  Building and managing the official microsite of the Greek Delegation at Mobile World Congress 2025 in Barcelona, a digital hub showcasing exhibitors, partners, news and press releases.The delegation is co-organized by ΣΕΚΕΕ (Association of Innovative Applications Enterprises of Greece) and Enterprise Greece, under the auspices of the Ministry of Digital Governance.