Eddie Lew 饒軍骐

Experience

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  Sen Fat Hardware Trading

  Jan 2010 - Jan 2011

  Customer Service Representative

  -In charge of selling hardware and general maintenance of the hardware shop.-Familiarise with products and able to communicate with walked in contractor with hardware they require.

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  Hong Leong Assurance Berhad

  Apr 2015 - May 2015

  Telemarketer

  -Liaise appointment between client and HLA agent.-Become a bridging point through telemarketing to get client excited over Hong Leong products.

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  SELBERAN JEWELLERY SDN BHD (Royal Selangor Group)

  Jun 2016 - Sept 2016

  Customer Service Representative

  A member of Royal Selangor Group-Responsible for Customer service and to sell jewellery.-In charge of Daily stock count and Visual merchandising arrangement. -Ensure personal target is achieved.-Ensure general well being of the store so that it is up to standard.

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  Tekmark Group

  Feb 2018 - May 2018

  Marketing Executive

  -Assist marketing and promotional activities & events. -Performing market analysis & research on competitor. -Collecting quantitative & qualitative data from marketing campaigns. -Data Analysis Report for ISO Licenses renewal.

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  RB Zicon Sdn Bhd

  Mar 2019 - Mar 2021

  Marketing Executive

  A member of DANIEL & CO.(Gifts)LTD.Branding∎ Plan the Strategies & Execute Marketing design & activates to maintain brand presence in the market. Social Media∎Create Marketing & Social Media Campaign Strategies including budget planning, content indicator and implementation schedule.∎ Facebook / Instagram account handled as below:⊙LOL Surprise Malaysia (Facebook) ⊙ ZOIDS WILD Malaysia (Facebook) ⊙ RB ZICON Malaysia (Facebook) ⊙ Sanrio Malaysia (Facebook)⊙ RBZICONMY (Instagram)E-commerce∎ Inspecting Landing pages, Product information, Uploading SKUs, Creating Banner on Platform. ∎ Assisting with decisions about promotions, such as discounted offer & affordable bulk packages. ∎ Analyzing Sales-related data to predict future sales and concomitant stock requirements.∎ Daily order invoices and delivery on Lazada, Shopee, Astro Go Shop.∎ Lazada, Shopee, Astro Go Shop account handled as below:⊙ LOL Surprise Malaysia (Lazada) ⊙ Zoids Takara Tomy (Lazada)⊙ Toysicon Official Store (Lazada) ⊙ Toysicon Official Store (Shopee) ⊙ RBZICONMY (Astro Go Shop)Website∎ Evaluate and manage website performance, facilitate hosting and develop, maintain & update website content.∎ Website account handled as below:⊙ https://rbzicon.com.my/Event∎ Develop event strategy and objectives∎ Negotiate & Execute contracts & price for event venue.∎ Analyze, track and report on event ROI, Manage event team member.∎ Work with designer to ensure event develop.∎ Application for KPDNHEP (Kementerian Perdagangan dalam Negeri dan Hal Ehwal Pengguna)for product promotion on event. Logistics∎ Application for COC (Certificate of Conformance) for new SKUs from other country to Malaysia. ∎ Send order daily to drop-off center for Lazada, Shopee, Astro Go Shop. Show less

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  J&T EXPRESS (MALAYSIA ) SDN BHD

  Apr 2021 - Mar 2022

  Senior E-Commerce, Data Analysis, Research & Development (Product), Market Research Executive

  E-commerce & Operation∎ Update e-commerce parcel volume daily and compound in the region’s daily sales report. ∎ Report daily work progress and the next day’s work schedule in e-commerce group before getting off work daily. ∎ Construct weekly problem analysis report, provide solutions and conduct discussions with HQ e-commerce person in-charge. Data Analysis∎ Generate Raw Data from JTS/SQL which forms in large data form as Qualitative & Quantitative Data that can be counted or compared on a numeric scale and set into the Summary Table, Table Chart, Report.Research & Development (Product)∎ Lead key Company Product such as NDD(Next Day Delivery), MPS (Multiple Parcel Shipping), COD (Cash On Delivery), SF (Sea Freight), JT Super, Document EXPRESS, FRESH Delivery with R&D to support business goals.∎ Develop research programs incorporating current developments to improve existing products and study the potential of new products.Market Research∎ Execute market research activities, measure customer satisfaction, conduct customer data analysis, review and identifying trends to provide insights and recommendations for business review∎ Interact with key business functions as part of research and analysis of customer data∎ Proactively identify business opportunities and execution of research projects Show less

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  Dekad Sinaran Sdn Bhd (Pavilion Group)

  Apr 2022 - Jul 2022

  Senior Marketing Executive

  Food & Beverage Company under Pavilion GroupManaging Branding, Social Media, MarketingManaging Brand as below:-Grandmama’s -Grand Harbour-Tonkatsu by Wa Kitchen-Maison -Tokyo Teppan-Baan Phadthai-Coffee & Toast-Dai Cha Dim-Artelier -Sedap by Grandmama’s

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  QSR Trading Sdn Bhd

  Jul 2022 - Jul 2023

  E-Commerce Manager (HOD)

  QSR Group (Group of KFC, Pizza Hut, Ayamas, Life)Major Achievement:∎ Successfully launched e-Marketplace platform, QSRTmart (qsrtmart.com.my) in Malaysia.∎ Originator & Strategies behind the innovative e-commerce platform, QSRT Mart.∎ Successfully achieved 167% against original budget set for QSRT eCommerce Department in FY2022 (ended December 2022)∎ Successful Utilization of 50% of the Marketing Budget, resulting in a revenue increase of 2000% in FY 2022 (ended December 2022).∎ Achieved a remarkable expansion in customer base (e-retailers, e-marketplace, e-aggregator), elevating the count from 5 to 11 customers, signifying a substantial growth of 120% (ended December 2022).∎ Pioneered the implementation of digital marketing strategies, encompassing social media initiatives with 1.7k followers on Facebook and 156 followers on Instagram for QSRT Mart. Initiated the utilization of CPAs and Google Advertising within the organization (QSR Trading). ∎ Spearheaded the creation and establishment of a pioneering eCommerce department within the company (QSR Trading), playing a pivotal role in shaping and introducing this innovative organizational segment.Managing Multiple Departments as below;-Digital Marketing-Operation-Supply Chain & Logistics-Sales-Administration -Strategic & Online Trade Marketing-Data Management -Warehouse Management -Account & Business Development -CRM Show less

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  AAF Asia (American Air Filter)

  Feb 2024 - now

  Assistant Manager, Digital Marketing, Asia