La Thao

La Thao

PR Marketing Specialist

Followers of La Thao448 followers
location of La ThaoHo Chi Minh City, Vietnam

Connect with La Thao to Send Message

Connect

Connect with La Thao to Send Message

Connect
  • Timeline

  • About me

    Marketing Automation Specialist | CRM - CDP

  • Education

    • Coventry University London

      2017 - 2018
      Master of Business Administration - MBA International Marketing
    • RMIT University Vietnam

      2010 - 2014
      Bachelor of Professional Communication Communication and Media Studies
  • Experience

    • Maison JSC

      Oct 2013 - Jan 2014
      PR Marketing Specialist

      - Translate documents from English into Vietnamese and vice versa.- Write content for Facebook and Instagram.- Write media report monthly.- Write short news for updating fashion trends, running campaign and sales.- Brainstorm ideas for activities in-store for the brand.

    • RMIT University Vietnam

      Feb 2014 - Jun 2014
      Communications Specialist
    • TRG International

      Dec 2014 - Dec 2015
      Inbound Marketer
    • Bluefox Vietnam

      Jan 2016 - Sept 2017
      Copywriter

      - Manage and produce 10 Sweep mailings per month.- Coordinate concept and marketing material design with the production team.- Ensure all marketing campaign run properly, achieve objectives and assigned KPIs.- Localise brand's idea to Vietnam market.- Propose, plan and execute seasonal promotions.

    • Corsair Marine

      Feb 2019 - Jun 2020
      Marketing Executive - Events and Advertising

      - Create and manage project plans for various marketing event activities- Coordinate events, meetings and trade shows by identifying, assembling, andorganizing requirements.- Produce email content and manage mailing lists to ensure marketing objectives.- Provide administration support to each member of the marketing as needed.- Work with graphic designer to produce advertising content: magazineadvertisements, banners, flyers, brochures, posters and package.- Plan and execute advertisements per advertising schedule- Coordinate and compile the annual brand magazine, sourcing sponsors, contentand coordinating design. Show less

    • Cleanaway Waste Management

      Aug 2020 - May 2022
      Marketing Automation Specialist
    • AIA Vietnam

      Aug 2022 - now
      Marketing Automation Specialist, Lead
  • Licenses & Certifications