Sophie S.

Experience

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  BMB Clothing

  Jul 2013 - Jul 2013

  General Assistant

  Working with the buying team helping create fabric swatch boards, archiving fabric samples, admin and working with the photo-shoot and editing team.

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  Wilden Bride London

  Aug 2014 - Aug 2014

  Studio Intern

  I worked closely with the designer on a variety of tasks including, embroidery, pattern cutting and hand sewing

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  Edeline Lee

  Jul 2015 - Oct 2015

  PR Intern

  PR Intern• In-house PR for Edeline Lee• Working closely with the PR agency The Wolves• Sample co-ordination local and International • Running fittings with client’s/celebrities

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  The Wolves PR

  Oct 2015 - May 2017

  PR/Marketing Executive

  • Wrote and edited articles, web content, social media copy, press releases and interviews for internal and external audiences. • Raised brand awareness through consistent marketing efforts and new season collection launches.• In touch daily with print, online and broadcasting companies and served as the first point of contact for all press enquiries.• Involved in organising high profile events, press days and London Fashion Week shows.• Creating promotional material for events & distributing it to the target audience. Show less

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  Oat So Delicious

  Mar 2017 - Mar 2020

  Food Blogger

  I am the content creator behind the award winning gluten free food blog Oat So Delicious, which focuses on healthy, gluten free breakfast and baking recipes for the modern day Coeliac. I create everything from the content, blog design, photography, social media and marketing.I've recently been awarded the 'Best Free-From and Allergy Free Blog' at the Health Blog Awards 2018.https://oatsodelicious.com/

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  The Food Marketing Expert

  Jul 2017 - Sept 2017

  Freelance Digital Marketing

  • Social Media Management• Content Writing• Researching Social Media Trends

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  Zazzle Media

  Sept 2017 - Dec 2018

  Digital PR Executive

  • Building relationships with bloggers, social influencers and liaising with members of the press.• Full management for social media clients across Facebook, Twitter and Instagram.• Social media responsibilities include organic posting schedule creation, social strategies, paid social campaigns, pitching to new potential clients and reporting on weekly and monthly progress.• Using a range of outreaching methods to achieve high quality placements for a variety of clients.• Utilising SEO tools such as SEMrush and Ahrefs to ensure sites meet SEO specific metrics.• Participating in regular brainstorms to present my ideas for upcoming campaigns and content creation.• Working as part of a team to meet tight deadlines and budgets to achieve high quality placements. Show less

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  Warners Group Publications

  Jan 2019 - Jul 2019

  Events Marketing Executive

  Working in the events department as part of the marketing team, driving sales and awareness through social media, email campaigns and print for multiple outdoor leisure events. Full social media management for the in-house brand across Facebook and Twitter. Key aspects of this role included responding to customer’s queries on social media in a timely and professional manor, creating an organic content schedule and dedicated paid/boosted SM campaign, with the outlook to drive brand awareness for multiple events. Other responsibilities included creating a targeted email marketing campaign strategy, writing press releases and blog content.Key Responsibilities• Full social media management for the in-house brand across Facebook and Twitter.• Create an engaging social media strategy and content scheduling – both organic and paid campaigns.• Assist the Marketing Manager to manage large budgets.• Work with the Marketing Manager to implement a reactive, targeted email marketing campaign strategy.• Working with the Designer to brief in all artwork for social media, e-shots, print ads and website artwork. • Collaborate with all areas of the business to gain maximum exposure for campaigns.• Create exciting live marketing content during show weekends. Show less

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  The Food Marketing Experts

  Aug 2019 - Apr 2020

  Freelance Social Media Specialist

  Managing all of the Food Marketing Experts social media accounts, both own brand and clients. This includes strategy, content creation (imagery and copy), community management and reporting. Other responsibilities include writing blog content, reaching out to potential bloggers/influencers to attend events and designing graphics for marketing purposes.Key Responsibilities• Full management for social media clients across Facebook, Twitter, Instagram and LinkedIn.• SM responsibilities include organic posting schedule creation, social strategies, paid social campaigns, day-to-day community management and reporting on weekly and monthly progress.• Building relationships with bloggers and social influencers for both influencer marketing and events.• Meeting tight deadlines and budgets to achieve high engagement and building a strong sense of community across multiple SM platforms.• Writing a range of content for clients, including blog, website/product copy and emails.• Photography for magazine features.• Food and lifestyle photography for clients. Show less

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  Ko-fi

  Apr 2020 - now

  Community Manager