Adel Samakia

Adel Samakia

Trainee Account Executive

Followers of Adel Samakia4000 followers
location of Adel Samakiaالقاهرة القاهرة الجديدة مصر

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  • Timeline

  • About me

    Strategy Manager @ BirdMilk Advertising | Marketing, Communications Strategy

  • Education

    • Cairo University

      2008 - 2013
      Bachelor’s Degree Public Relations, Advertising, and Applied Communication Good

      I have been introduced to the advertising and communication business through one of the oldest and most prestigious schools in the region

  • Experience

    • Tarek Nour Advertising

      Jun 2009 - Jan 2011
      Trainee Account Executive

      Managed internal operations for accounts including Ghabbour Auto, National Bank of Egypt, and Orman Charity organization. Followed up on art and creative needs for the accounts. Attended copy shoots to ensure the desired messaging was captured. Assisted in managing outdoor advertising bookings in coordination with the account manager.

    • Expedia Group

      Jan 2011 - Jan 2012
      International Travel Consultant

      • Managed customers' problems and consultations regarding their travel plans (outsourced by Teleperformance)• Utilizing SABRE as the ticketing interface.

    • Vodafone

      Jun 2012 - Mar 2014
      Customer Service Representative

      • Handled billing queries, assisting customers with questions and concerns regarding their bills.• Addressed cell phone plan inquiries, providing information on various plans, features, and upgrades.• Provided basic technical support to customers, troubleshooting common issues with mobile devices or network connectivity.• Conducted customer maintenance tasks, such as updating account information, processing service requests, and making changes to customer accounts.• Ensured a positive customer experience by actively listening to customers, empathizing with their concerns, and providing timely and accurate resolutions.• Handled customer complaints and worked towards satisfactory resolutions, escalating issues when necessary.• Maintained accurate and detailed customer records and documentation of interactions. عرض أقل

    • Konnecti

      Mar 2014 - Jul 2015
      Account Executive

      • Generated interest among business owners to sign up for an online business-to-business matchmaking, rating, and networking platform, facilitating connections and collaboration between businesses.• Collaborated with team members to expand into the UAE and UK markets, achieving promising results within the first month.• Provided coaching and guidance to new team members, ensuring they understood and effectively carried out operational processes.• Ranked as the third top seller in June 2014. عرض أقل

    • ReachCom For Media and Advertising

      Jul 2015 - Aug 2016
      Account Manager

      • Managing a portfolio of accounts.• Engaging in project management duties.• Delivering presentations.• Attending meetings with clients.• Maintaining good relationships with clients.• Interviewing ushers for activation projects.• Reaching customer satisfaction through delivering a state of art service.• Direct communication with clients to present campaign ideas to clients.• Effectively build & maintain strong, long-Lasting customer relationships.• Developing business with existing and new clients.• Working closely with clients in the planning phase & Give the clients all needed support to ensure campaigns’ objectives will be met.• Negotiating with clients, solving any problems.• Making sure that we meet the deadlines & maintaining good relationships with clients.• Create & delivering presentation.• Research & explore new trends in the advertising fields.• Sending and explaining briefs to concerned departments.• Supervise the process of the workflow and supporting the team.• Managing and reviewing progress of the client’s projects.• Handling budgets, managing campaign costs.• Costing, sending quotation and invoicing.• Attending brain storming sessions and work closely with design team to ensure best quality of all outputs.• Ensuring that communication flows effectively between Executives & clients.• Interviewing new account executives.• Working closely with account executive to ensure smooth work flow process.• Supervise & Evaluate Account executives.• Responsible for the learning & development of Account executives.Managing a number of 2015's and 2016's major activation campaigns that included Vodafone RED, Pepsi to Sahel, Mirinda da wala da, Cadbury Marvelous Creations, Doritos BvS, Pepsi Mohammed Salah, Mandolin b geneh, etc... عرض أقل

    • Self employed

      Jan 2016 - now
      Freelance Social Media Strategist and Creative Planner
    • BSocial

      Aug 2016 - Apr 2018
      Senior Account Manager

      • Operate as the lead point of contact for any and all matters specific to your customers• Build and maintain strong, long-lasting customer relationships• Negotiate contracts and close agreements to maximize profit• Develop a trusted adviser relationship with key accounts, customer stakeholders and executive sponsors• Ensure the timely and successful delivery of our solutions according to customer needs and objectives• Communicate clearly the progress of monthly/quarterly initiatives to internal and external stakeholders• Develop new business with existing clients and/or identify areas of improvement to exceed sales quotas• Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts)• Prepare reports on account status• Identify and grow opportunities within territory and collaborate with sales teams to ensure growth attainment• Assist with high severity requests or issue escalations as neededAccounts Managed: EDA, Orange, Oriental Weavers, Kian Egypt, Shipping Spot, EGIC. عرض أقل

    • Three60 Degree

      Apr 2018 - Oct 2018
      Client Management Director

      The management of several ATL, BTL, and digital communication projects of governmental entities in KSA; in a BPO business manner through the agency Bassmat.Accounts Managed: Saudi Council of Tourism and Historical Antiquities, GACA, Souq Okaz, Colors of Saudi, Doroob, El Turath El Saudi, Al Othaim, PepsiCo Saudi Arabia.

    • MO4 Network

      Oct 2018 - Nov 2019

      • Generating strategies on how the brand should move forward with their digital presence.• Grasping briefs, with marketing and business objectives in mind to ensure achieving KPIs on contract.• Attending brainstorming sessions to generate creative pathways.• Preparing pitches to win client in alignment with agency’s top management.• Creating creative space for copywriters to work efficiently on communication

      • Communication Strategist

        Nov 2018 - Nov 2019
      • Account Manager

        Oct 2018 - Nov 2018
    • Nile Projects & Trading Co.

      Feb 2020 - May 2022
      Brand Manager - Bridgestone Truck Tires

      • Managed the marketing and communications activities for the commercial automotive section of NPTCO, the sole agent of Bridgestone tires in Egypt.• Structured and implemented collaboration programs with different parties to increase market share and drive business growth.• Generated new ideas and strategies to enable the brand to penetrate new markets and expand its presence.• Ensured consistent brand communication for the commercial tires retail stores, both online and offline.• Developed and executed marketing campaigns and initiatives to promote Bridgestone truck tires.• Conducted market research and analysis to identify market trends, customer needs, and competitor activities.• Collaborated with internal teams and external partners to develop marketing strategies and tactics.• Monitored and evaluated the performance of marketing activities, making adjustments as needed to optimize results.• Managed budgets and resources effectively to achieve marketing objectives.• Maintained strong relationships with key stakeholders, including customers, dealers, and industry influencers. عرض أقل

    • BirdMilk Advertising Agency

      Aug 2022 - now
      Communication Strategy and Planning Head

      • Developing & implementing strategy for clients based on their business goals and objectives plus our agency goals and objectives.• Conducting research about the industry and client demographics, behavior, interests and what to do to achieve client KPIs and objective & to create effective messaging for campaigns.• Conduct research to identify target audiences and understand their needs, motivations, and preferences (Persona)• Developing & reviewing the social media content, working with graphic designers, photographers, and videographers as needed, and reviewing all related materials to ensure that the work is meeting the planned strategy & the clients’ brand & objectives.• Conducting research on competing brands to identify their strengths and weaknesses.• Understand and keep up to date on the latest communication theories & trends, strategies, and practices, also share relevant insights with colleagues.• Evaluate the effectiveness of communication initiatives and make recommendations for improvement based on historical reports and benchmarks.• Provide guidance and mentorship to team members across departments• Making sure that the operation work is in accordance with the planned strategy to ensure that the work in process is matching the target persona and following the strategy to avoid rounds of amends. عرض أقل

  • Licenses & Certifications

    • TICO

      Travel Industry Council of Ontario (Ontario's Travel Regulator)
      May 2011
    • Train The Trainer

      NGO
      Jan 2012
  • Honors & Awards

    • Awarded to Adel Samakia
      3rd top seller Konnecti يونيو ٢٠١٥
    • Awarded to Adel Samakia
      فيلم وش first place in graduation projects Cairo University مايو ٢٠١٤ My Graduation Project a film that discusses the social disputes that happens between the Egyptian families due to the political conflicts in Egypt (2010 - 2013).. tackling the Egyptian media’s way of interpretation of political turbulences and how the direction was lacking context, also highlighting the polarization implicated social violence.I was the executive producer for the movie.
    • Awarded to Adel Samakia
      Top Quality Performer Teleperformance Egypt مايو ٢٠١١
  • Volunteer Experience

    • electoral observer

      Issued by United Nations on May 2012
      United NationsAssociated with Adel Samakia