
Michael A. Long, Esq.
Director of Quality; Reporting Architect

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About me
IP & Biz Attorney | Tech & Entertainment | Trials & Appeals | USPTO & California Licensed
Education

Loyola Law School, Loyola Marymount University
2003 - 2006J.D. Intellectual Property LawActivities and Societies: Judicial Law Clerk for The Honorable Stephen J. Hillman, U.S. District Court (2005); Entertainment Law Practicum.

Harvard Law School
2003 - 2003Completed Coursework
Loyola Marymount University
1995 - 1999B.B.A. Information Systems
Experience

Genex
Feb 1998 - Feb 2000Director of Quality; Reporting ArchitectServed entertainment, business, and high-tech clients. Directed quality checking processes and built a custom intranet tool for bug tracking to enhance quality results prior to release. Created and modified custom web tracking and loyalty reports for high profile clients.

Vizional Technologies
Mar 2000 - Mar 2002Product Manager; Software EngineerWrote technical product specifications and guided development of complex multi-system reporting software. Worked on large supply chain information system projects including Maersk and others. Traveled to client sites in Europe and the U.S. Created a high-impact product demo from scratch.

AEXIUS, LLC
Jan 2002 - Jan 2003Software DeveloperBuilt a web platform and generated reporting tools for production visibility. Wrote software intergrations to third party manufacturing vision systems for automated mass manufacturing.

CA Lawyers for the Arts
Feb 2004 - Feb 2006Law Clerk - Entertainment LawI analyzed entertainment law disputes, prepared legal memos, and interviewed clients. I worked with the Arts Arbitration & Mediation Services (AAMS) division to analyze mediation cases and coordinated with both sides prior to mediation. With the intake group, I served as the first line intake representative for hundreds of entertainment law cases directly with artists, writers, creatives, producers, inventors, painters, graphic artists, toymakers, and business executives.

Intellectual Property Unit, Los Angeles City Attorney's Office (Rocky Delgadillo's term)
Dec 2004 - Mar 2006Intellectual Property Law ClerkPrepared licensing agreements for L.A. City-owned film footage and trademarks. Prepared C&D letters to enforce LA City's IP. Created a standardized form for IP screening across all City Departments. Coordinated internal discovery for In Re: Microsoft Antitrust Litigation. Prepared legal memos re: copyright and potential high impact tort exposure. Policed Los Angeles' various IP, including LAFD and LAPD trademarks re: counterfeit goods to protect the public interest and public safety.

United States District Court
Jun 2005 - Aug 2005Judicial Law ClerkServed as judicial law clerk to The Honorable Stephen J. Hillman. Judge Hillman gave me a large workload - one case with 12 boxes on appeal from the California Supreme Court via exhaustion doctrine - and commented that my writing is "very clear."

AEXIUS, LLC
Jan 2006 - Jan 2013Developer / Intellectual Property AdministratorProtected and developed creative works. Negotiated IP deals on collaborative projects.

Long & Associates
Aug 2009 - nowAttorney At LawServe highly sophisticated clients in complex business cases involving intellectual properties, real property, and/or high value assets.

CA Lawyers for the Arts
Jan 2013 - Jan 2018Panel Attorney - Entertainment & IP LawPanel attorney and pro bono attorney for the arts. As a Panel Attorney, I analyzed numerous intellectual property disputes and helped creative artists and executives in film, television, music, and visual arts - serving artists, writers, creatives, producers, inventors, painters, graphic artists, toymakers, and business executives.

The Soni Law Firm
Jul 2013 - Nov 2021Attorney At LawPrimary handling or lead attorney in high-stakes litigation including appeals, litigations, and trials.
Licenses & Certifications

Licensed Attorney, California
California State Bar
Registered USPTO Attorney (All 50 states in the U.S. and all U.S. territories)
United States Patent & Trademark Office
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