Rohit Gangwar

About me

Portfolio Link - https://www.behance.net/gangwarrohit/projects I specialize in ASO (App Store Optimization) and mobile app marketing design, helping apps boost visibility, conversion rates, and user engagement with compelling creatives. With 10 years of experience, I’ve worked across various industries to craft high-impact visuals that drive installs and retention. As an Associate Director of Design at Studio Mosaic, I lead creative strategies that enhance app performance across the App Store and Google Play. My expertise includes: ✅ App Store Optimization (ASO) Design – Creating high-converting app icons, screenshots, feature graphics, and video previews that maximize CTR and downloads. ✅ App Preview Videos & Play Store Promo Videos – Designing engaging app preview videos that showcase key features, improve discoverability, and increase conversion rates. ✅ Video Ad Design for UA Campaigns – Producing high-performing video ads for Facebook, Google UAC, TikTok, and other paid channels to maximize user acquisition and engagement. ✅ User-Centric Design & A/B Testing – Leveraging data-driven insights, competitor analysis, and user behavior trends to refine creatives for better performance. ✅ Performance Marketing Creatives – Crafting static and motion-based ad creatives optimized for installs, engagement, and retention. ✅ Branding & UI/UX for Mobile Apps – Ensuring a seamless brand identity across marketing assets while maintaining an intuitive and engaging user experience. I thrive at the intersection of creativity, strategy, and data, constantly experimenting and optimizing to deliver results. Let’s connect and discuss how great design can drive app growth! 🚀